EP214 Why Small HVAC Companies Get Stuck—and How WorkHero Helps Them Grow with Furman Haynes (March 2025)
Release Date: 04/18/2025
Building HVAC Science
In this episode of Building HVAC Science, Bill Spohn welcomes Josh Koplin, co-founder of Eden (), to talk about how digital tools are reshaping the HVAC sales experience. Josh shares his unique journey from building power plants in Japan—where he was immersed in a heat pump-centric culture—to co-founding Eden, a company aimed at bringing transparency and ease to HVAC sales through technology. Eden offers a software-as-a-service (SaaS) platform for HVAC contractors that acts as a 24/7 digital salesperson. It allows homeowners to get instant, customized equipment quotes based on a...
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“Incidents drive policy. Policy drives law.” – Marc A. Adams “You don't want to do the Scooby-Doo dance if you smell gas—evacuate and call 911.” – Marc A. Adams “An electronic nose is a better solution than relying on your own.” – Bill Spohn In this compelling episode of the Building HVAC Science Podcast, Bill Spohn and Eric Kaiser speak with Marc A. Adams, Vice President of New Cosmos USA, about natural gas safety and the innovative gas detection technologies behind the DeNova Detect brand. The conversation begins with Marc's fascinating career journey from telecom to...
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“IAQ is no longer just a maintenance issue—it’s a strategic lever for improving patient outcomes and financial performance in healthcare.” “Saving a single dollar in energy for a hospital is like generating twenty dollars in patient revenue.” “The big message: it’s not as big a lift as it used to be. Smart IAQ solutions are now turnkey and data-driven.” In this episode of the Building HVAC Science Podcast, host Bill Spohn is joined by Renée Jacobs, a seasoned expert in healthcare construction and building automation. Renée shares her career journey from hands-on...
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In this episode of the Building HVAC Science Podcast, hosts Bill Spohn and Eric Kaiser sit down with two passionate leaders from the GRIT Foundation—Executive Director Leilani Orr and Head of Training Ty Branaman. Together, they unpack the origin story, purpose, and transformative impact of GRIT Camps, which introduce youth to the skilled trades in immersive, hands-on ways. The conversation explores how GRIT—which stands for Growth and Resilience in the Trades—isn't just a clever acronym but a mindset. Through personal stories, Leilani and Ty reflect on the deeper "why" behind the camps:...
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In this wide-ranging episode, Eric Kaiser and Bill Spohn welcome longtime HVAC pro and educator Adam Mufich to the podcast. Adam shares his unique path through the industry—from growing up in a third-generation HVAC family and starting his own company, to becoming a trainer at the National Comfort Institute (NCI). The trio dives into how social media unexpectedly played a pivotal role in Adam’s professional growth, helping him connect with future collaborators through YouTube live streams and online forums. They explore Adam’s evolution into technical writing and training, his thoughts...
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In this insightful episode, Bill and Eric are joined by Abhi Katamneni from Efficiency Canada and Nate Adams, also known as the House Whisperer, for a wide-ranging conversation on the future of home performance, policy, and how HVAC contractors can play a central role in the electrification and decarbonization of housing. Abhi shares lessons from his ride-alongs with contractors across North America, emphasizing how real-world experience shapes policy that actually works. Nate dives into his shift toward consumer education and the systemic problems he’s observed in program design and...
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In this engaging and insightful episode of the Building HVAC Science podcast, Eric Kaiser and Bill Spohn welcome Matt Schwoegler, founder of Blaze Infrared and longtime thermography educator. Matt shares his unexpected journey into the world of infrared—from a marketing career in the ski industry to teaching thousands about heat transfer and thermal imaging. With deep humility and clarity, he walks us through critical lessons from his 20+ year career, including some humorous—and humbling—stories from the field. Matt discusses how interpreting thermal images isn't as straightforward as it...
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In this in-depth episode of Building HVAC Science, hosts Bill Spohn and Eric Kaiser sit down with Phil Farese, CEO of Mojave HVAC, to explore the cutting edge of desiccant dehumidification technology. Phil, whose career began in physics at Cornell and research at Princeton before moving into consulting at McKinsey and leadership roles at NREL, Enphase, and now Mojave, brings a rare mix of scientific rigor and market savvy to the HVAC space. The conversation traces the evolution of liquid desiccant systems and Mojave’s unique approach that combines vapor compression and liquid...
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In this high-energy episode of Building HVAC Science, Bill Spohn and Eric Kaiser welcome Tersh Blissett—entrepreneur, podcaster, and automation enthusiast—for a deep dive into how AI and automation are transforming service businesses. Tersh, known for running multiple HVAC, plumbing, and electrical companies, shares his journey from podcasting beginnings to becoming a Zapier expert and automation evangelist. He explains how AI voice tools, custom GPTs, and platforms like Notebook LM and PhoneTap are helping streamline operations, improve call conversions, and create more consistent...
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In this episode of Building HVAC Science, Bill Spohn and Eric Kaiser welcome back Brent Davidson, founder of the U.S. Heat Pump Summit, for an energizing discussion that soars from glider flights to the frontlines of heat pump education and adoption. Brent shares the story behind launching the Summit—from a hunch inspired by his solar-industry background to a growing movement that now brings together top contractors, technical experts, manufacturers, and rebate program leaders. The goal? To improve both the business and field deployment of air and water-based heat pump solutions. Brent...
info_outline“You can be high quality and effective, but also efficient at the same time.”
— Furman Haynes, Founder of WorkHero
In this episode of the Building HVAC Science Podcast, Eric Kaiser and Bill Spohn sit down with Furman Haynes, co-founder of WorkHero, to explore a critical challenge facing small HVAC business owners: the administrative burden that stifles growth. Furman shares his journey into the HVAC industry, inspired by a passion for building organizations that support small business success. He recounts his eye-opening experiences at industry events and his realization that paperwork and administrative tasks often overwhelm small operators.
Furman explains how WorkHero was designed to provide expert office management for companies with under ten employees—helping them streamline operations without adding complex software. Through a combination of dedicated virtual office managers and AI-powered tools, WorkHero tackles the paperwork bottlenecks that can prevent growth. Furman also discusses insights from their recent industry survey, revealing that small businesses spend over 15 hours a week on admin work and often get stuck at the $1-2 million revenue mark without making strategic investments in people or systems.
The conversation wraps up with Furman’s take on the importance of mindset shifts for owner-operators, the role of data in improving pricing strategies, and the need for a supportive community like www.BetterHVAC.org to ensure quality-focused businesses can remain profitable and thrive.
Furman’s LinkedIn: https://www.linkedin.com/in/furmanhaynes/
His email: [email protected]
Work Hero Website: https://www.workhero.pro/
Link to the Survey Results: https://www.workhero.pro/blog/report
There are many reports out there, but none of them look specifically at the day-to-day realities of running your own small business.
That's why WorkHero partnered with HVAC School to survey over 1,300 industry professionals.
This Industry Pulse report examines:
The state of the industry - from company sizes to revenue patterns
How contractors balance technical work with business operations
Why owners often hit a growth ceiling around $1-2M in revenue
Which tools and technologies companies are adopting
What successful companies are doing differently
Drawing from real data across the country, we provide insights about managing growth, freeing up owner time, and dealing with the technician shortage. The findings reveal both challenges and opportunities for contractors of all sizes.
This episode was recorded in March 2025.