EP270 Scaling with Simplicity: EOS, Growth, and the Malco Evolution With Rich Benninghoff (May 2026)
Release Date: 05/15/2026
Building HVAC Science
Quotes from the episode: "It's not just about features and benefits anymore. It's about the impact your products have on your customer's business." "Training teaches skills. Mentorship builds confidence." "Someone somewhere saw that we were good at something and helped us channel it." "Words matter." The HVACR industry has talked about the workforce shortage for decades—but are we finally making progress? In this episode, Bill sits down with Jane Sidebottom,...
info_outlineBuilding HVAC Science
Quotes from the episode: "When your HVAC system is performing at 100%, but the home isn't, the problem isn't the equipment anymore." "Our job is to be investigators first and installers second." "Homeowners don't just need to know their HVAC system. They need to know their home." "If you think I'm doing too much testing, I'd argue you're probably not doing enough." Many HVAC contractors say they focus on comfort, but Derek Aarstad has built his entire business around proving where comfort...
info_outlineBuilding HVAC Science
Quotes from the episode: “You sell an amazing product that represents the future of home heating and cooling. But selling it, promoting it, and capturing consumers’ attention is hard. At 257, we use data to help you do that more efficiently.” “The best way to judge the effectiveness of machine learning and AI is by the outcome: Did I sell more at a lower cost?” “It wasn’t simply having a heat pump or solar system. Talking about it during the sales process had a positive effect on the home’s sale price.” How can HVAC contractors identify the homeowners most likely to...
info_outlineBuilding HVAC Science
Quotes from the episode: "Comfort isn't just about air temperature—it's also about the temperature of everything around you." "If it's difficult to maintain, eventually it simply won't be maintained." "Stay curious about your built environment. Pay attention, ask questions, and keep learning." Edward Louie of Pacific Northwest National Laboratory joins Bill Spohn for a thoughtful discussion that goes far beyond heat pumps. Known throughout the building science community for his data-driven LinkedIn posts and willingness to challenge conventional wisdom, Edward...
info_outlineBuilding HVAC Science
Quotes from the episode: “Technology does its best work when it turns invisible problems into obvious next steps.” “Most buildings are already telling us what they need. The trick is finally learning how to listen.” “You can’t optimize what you can’t see, and old buildings have been hiding their stories in boiler rooms for decades.” In this episode of Building HVAC Science, Bill speaks with Heather Zoberman of ENTECH about how older multifamily buildings can move from basic, wasteful boiler control toward smarter, data-driven heating and cooling management. Heather explains...
info_outlineBuilding HVAC Science
Quotes from the episode: “Heat pumps can’t meet their promise if they’re not properly maintained.” “Vacuuming the filter matters, but it is not the same thing as deep cleaning the system.” “If it has a coil and a fan, we can clean it.” “Electrification only works as intended when the equipment keeps working as intended.” In this episode of Building HVAC Science, Bill talks with Gabriel Erde-Cohen, founder of We Clean Heat Pumps, about an often-overlooked part of electrification: what happens to heat pumps after installation. Gabriel shares how his Vermont-based business...
info_outlineBuilding HVAC Science
Quotes from the episode: “Passed inspection is not the same as built correctly.” “The best inspectors keep learning, because no one person masters every trade, every code, and every overlap.” “Small defects do not stay small when they are hidden behind walls, ceilings, and warranty paperwork.” In this episode of Building HVAC Science, Bill Spohn talks with Cy Porter of CYFY Home Inspections, an Arizona-based home inspector known for his blunt, high-energy social media videos that expose defects in new-construction homes. Cy specializes in one-year and two-year warranty inspections,...
info_outlineBuilding HVAC Science
Quotes from the episode: “The tighter your envelope, the more attention you have to pay to ventilation and indoor air quality.” “The acoustics of the ordinary rarely gets attention.” “There’s so much good work being done, so much data being collected, and oftentimes it doesn’t leave the hard drive.” “Noise annoyance may be one of the things people are most passionate about.” In this episode of the Building HVAC Science Podcast, Bill Spohn welcomes Kieren McCord, a research scientist at Pacific Northwest National Laboratory, for a conversation about indoor environmental...
info_outlineBuilding HVAC Science
Quotes from the episode: “Stop trying to HVAC your way out of bad buildings, and your results will market themselves.” “The quality work and word of mouth are real when you’re doing building science-backed work with quality staff.” “Come with problems you’re actively trying to work on and meet others who can help you work on them.” In this episode of Building HVAC Science, Bill welcomes back Brent Davidson of the U.S. Heat Pump Summit for his third appearance. Brent shares what emerged from the first full-scale national Heat Pump Summit held in Massachusetts in November 2025,...
info_outlineBuilding HVAC Science
Quotes from the episode: “Ducts matter. Nobody cares much about them until something goes wrong.” “HVAC systems are designed assuming clean, bare sheet metal.” “Even a small layer of dust can become a mountain range to an air molecule.” “Think like an air molecule.” In this episode, Bill speaks with Dan Stradford of Action Duct Cleaning about what really happens inside HVAC duct systems over time and why cleaning can matter more than many people realize. Dan shares how the duct cleaning industry evolved from its “wild west” early days into a more standardized field through...
info_outlineQuotes from the episode:
“We’re not just selling tools anymore — we’re building solutions that make the trade pro’s life easier.”
“EOS gave us the discipline to focus on what really matters when everything is pulling at you.”
“(In golf,) you can’t hit everything with a driver — great businesses know which tool to use and when.”
In this episode, Bill talks with Rich Benninghoff about Malco's evolution into the broader Malco Group and what it means to shift from a product company to a solutions platform. Rich shares how his 30-year journey across different business models shaped his approach to growth, ultimately leading to the strategic alignment and acquisition by Aspen Pumps. The result is a multi-brand platform designed to serve HVACR professionals more holistically, built around the “back of the van” concept — delivering a full suite of tools and solutions that make technicians’ lives easier.
A major enabler of this growth has been EOS, which Rich credits with bringing clarity, accountability, and alignment across a complex, multi-brand organization. Rather than reinventing systems, the team has stayed true to EOS fundamentals, embedding them into tools like Microsoft Teams to scale effectively. The conversation highlights how discipline, focus, and simplicity are critical when managing rapid expansion without losing operational integrity.
Rich also emphasizes the importance of respecting the legacy of acquired brands while enhancing the customer experience through better access, service, and integration. Drawing inspiration from leaders like Warren Buffett and Charlie Munger, he reinforces a core principle: do a few things exceptionally well. The episode closes with a reminder that while strategy and systems matter, success ultimately comes down to people — both inside the organization and out in the field.
Rich’s LinkedIn: https://www.linkedin.com/in/rich-benninghoff/
The Malco Group website: https://malcogrp.com/
What is EOS: https://www.eosworldwide.com/what-is-eos
This episode was recorded in May 2026.