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5 moments from the podcast that changed my brain chemistry

Building your Brand

Release Date: 01/23/2026

3 Simple Productivity Systems for Creative Business Owners (Without Toxic Hustle Culture) show art 3 Simple Productivity Systems for Creative Business Owners (Without Toxic Hustle Culture)

Building your Brand

In this episode of The Building your Brand podcast I share three simple ways I'm becoming more productive in my business; without slipping into toxic hustle culture. As a creative business owner juggling multiple roles, I have been experimenting with practical systems that reduce friction, minimise distractions, and save time. From using a physical app-blocking device to batch-creating content and building a master business dashboard, these small changes are making a big difference. If you’re spinning lots of plates in your business and want realistic, sustainable ways to create more focus...

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Juggling Multiple Brands with Nikki McWilliams show art Juggling Multiple Brands with Nikki McWilliams

Building your Brand

Today on the podcast, I am chatting to my friend and voicenote partner in crime Nikki McWilliams. I always find it interesting when people run multiple different brands, and I love to hear how they manage it, how they do it all, and how it all fits together. Nikki not only has a solid personal brand, but she also runs two distinct online shops: one selling her famous biscuit-inspired homewares and another dedicated to stationery. In this episode, we delve into how she keeps it all clear in her head, how she juggles the workload, and how she maintains consistency across different businesses. We...

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7 Business ‘Shoulds’ I’ve Decided to Ignore show art 7 Business ‘Shoulds’ I’ve Decided to Ignore

Building your Brand

Are you building your business from alignment or from pressure? In this episode, I share 7 things I’m not doing in my business; even though the internet says I should. From posting daily and niching down further, to scaling faster and launching constantly, we’re unpacking the online “rules” that often lead to burnout instead of sustainability. If you’re an entrepreneur, creative, or small business owner feeling overwhelmed by business advice, today's episode will help you rethink growth, visibility, and success on your own terms. I talk about: Why posting every day isn’t the only...

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The Reality of Being Trolled as a Small Business Owner with Rhiannon Louden show art The Reality of Being Trolled as a Small Business Owner with Rhiannon Louden

Building your Brand

Has the fear of being trolled ever impacted how you show up online? It definitely has for me, and sometimes I feel like I can't share all the things that I want to in case I attract hate. Today on the podcast I'm chatting to Rhiannon Louden, who is a brand and wedding photographer, all about an incident where she got trolled and exactly how she handled it. A big facet of this conversation is about values, and I love that it comes back to something that has been chatted about on this podcast so many times before: the importance of your brand values. Rhiannon shares a candid story about a reel...

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4 of My Favourite Mission-Led Brands (and What They Teach Us About Branding) show art 4 of My Favourite Mission-Led Brands (and What They Teach Us About Branding)

Building your Brand

In this episode, I’m sharing four brands I genuinely love and feel deeply loyal to — not just because of their products, but because of the missions they’re built on. Each one shows how having a clear purpose, strong values, and a quality product can create lasting trust, emotional connection, and long-term brand loyalty. Come tell me which brands you're loyal to and why; I'd love to know! Key Takeaways: Building your brand around a clear mission will attract loyal customers When your brand stands for something meaningful and consistently lives it out, people don’t just buy once; they...

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Forget Instagram: Why LinkedIn is the Platform That Matters with Andy Lambert show art Forget Instagram: Why LinkedIn is the Platform That Matters with Andy Lambert

Building your Brand

Today on the podcast, I am welcoming back my good pal and friend of the show Andy Lambert, who was actually one of my very first guests back on ! Since then, the social media landscape has changed dramatically, and Andy has gone from co-founding ContentCal to becoming a Senior Product Marketing Manager at Adobe. In this episode, Andy gives us a veritable masterclass on LinkedIn, explaining why it is currently the single best platform to find your audience. We dive into the concept of "Social First" marketing, why personal profiles are outperforming company pages, and the data-backed...

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The Content Creation Tools I Use to Save Time and Stay Consistent show art The Content Creation Tools I Use to Save Time and Stay Consistent

Building your Brand

In today's episode, I’m doing something a little different and sharing a few of the tools I’ve been loving recently. These are paid subscriptions I use to save time, streamline my content creation, and make video feel more sustainable and enjoyable. They’re not “must-have” tools to run a business, but they are thoughtful investments that help me work smarter, stay creative, and focus my energy where it matters most. I would love to hear what you think of this episode, so please do let me know on Instagram where I'm or and I hope you enjoy the episode! If you like to watch your...

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Bringing Fashion Editorial Energy to Your Brand Photos with Olivia Bossert show art Bringing Fashion Editorial Energy to Your Brand Photos with Olivia Bossert

Building your Brand

A topic I haven’t covered on the podcast for a while is photography so when Olivia Bossert got in touch about coming on to chat about her 'IT Girl' philosophy, I knew it would be SUCH an interesting and different perspective on personal brand photography. I am a big believer in brand photography and how much it can do to enhance your brand. It really can impact the visual look and feel of your branding and give you heaps of confidence in how you show up in your business and online. In this episode, Olivia shares her fascinating journey from shooting for Vogue to pivoting into the personal...

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Behind the scenes of planning a live podcast event show art Behind the scenes of planning a live podcast event

Building your Brand

I am beyond excited to be hosting my first ever Live Podcast Event this year! A goal I've had since 2024 and now is becoming a reality! If you're local to Cardiff/South Wales and want to be there in person you can and come along (if there are any left!) Today on the podcast I am giving you a behind the scenes look into all that has gone on in the lead up to the event. I talk openly and honestly about the highs and lows and doubts and excitements! I'm always interested in behind the scenes of anything I've not done before so I do hope you enjoy this sneak peak behind the curtain!! Have you...

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Navigating Creative Burnout and Finding Your Flow with Emmi Salonen show art Navigating Creative Burnout and Finding Your Flow with Emmi Salonen

Building your Brand

I loved today's podcast chat and something I've been thinking about a lot recently is how so many of us creatives and business owners have these similar human experiences that we all have to go through. I think it is so powerful when we share those experiences openly and vulnerably. Today on the podcast, I am chatting to Emmi Salonen, who is a designer, artist, speaker and author of the amazing new book, . Emmi founded Studio EMMI in 2005 and has over 20 years of experience in the industry. In this episode, we talk all about the lessons she has learned as a creative, including her personal...

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More Episodes

Last week I gave a talk at St Brides Foundation in London about some of the key moments from the podcast that have forever changed my brain chemistry. Today on the podcast I am sharing those moments with you. Hosting this podcast has added value to my business and in fact my life in ways that I never expected. I've listed all of the episodes mentioned so that you can go back and have a listen through for the full conversations. 

I hope you find these moments as inspiring as I did! I would love to hear what you think of this episode, and if there have been any moments from the podcast that have stuck in your mind aswell! So please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode!

 

Key Takeaways

  • "No" is not the end of the story Each rejection can give you valuable information to improve and come back stronger.
  • Fear of success can hold you back more than fear of failure Sometimes we sabotage ourselves not because we're afraid of failing, but because we're afraid of what success might cost us.
  • "Should" is the killer of joy When you catch yourself saying "I should do this," you're likely following someone else's path. Replace "should" with "could" to open up possibilities that feel more aligned.
  • Expect initial rejection as a learning opportunity. Lean into and welcome rejection as a task of curiosity and information to further your goals
  • Stop adding, start subtracting Before adding new habits, projects, or commitments to your plate, ask yourself: "What am I willing to give up to make space for this?"

 

Episode Highlights

  • 2:32 Lesson 1: Kyle Webster's story - "No" is not the end
  • 5:15 Lesson 2: Fear of success with Lois Seco and Hannah Istead
  • 7:31 Lesson 3: Sophie Cliff - "Should is the killer of joy"
  • 9:40 Lesson 4: Kyra Matthews - Expect rejection as your teacher
  • 10:57 Lesson 5: Rich Webster - Don't keep adding, take things away

 

Mentioned in the episode