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Are You Validating Value In Conversations?

Bulletproof Selling

Release Date: 01/22/2024

Revive, Refresh And Re-Sell To Previous Customers show art Revive, Refresh And Re-Sell To Previous Customers

Bulletproof Selling

One of the easiest sales to make is to someone who already bought from you. But what happens if you don’t have any new products or services to offer? That is a challenge that , national sales manager with Trader Interactive and veteran of the US Army. He shared exactly how his salespeople develop and communicate the type of value that gets previous customers excited about purchasing again. It’s all on this week’s episode of Bulletproof Selling!

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Attracting Customers Who Embrace Your Mission show art Attracting Customers Who Embrace Your Mission

Bulletproof Selling

We all want to do business with more great customers, but how do we find them, and how do we attract them into our orbit? To answer that question, , CEO of Hunt Lift Eat, and former infantry captain in the US Army. He walked us through the same system he used to establish his company while still on active duty and ensure that he was attracting customers that had a strong alignment with his values. To learn how to do this in your own sales process, check out this week’s episode of Bulletproof Selling!

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Using Your Selling Style To Win Customers show art Using Your Selling Style To Win Customers

Bulletproof Selling

Salespeople are always on the hunt for ways to differentiate themselves, but many overlook one of the easiest things they can leverage in any sales conversation: their selling style. To learn how to systemize the way we leverage our own sales style as a differentiator, , vice president of global sales and supply chain with ITS. He shared the same method he trains his team to use to ensure that they are leaning into what makes them different in every conversation. It’s all in this week’s episode of Bulletproof Selling!

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Standing Up Great Outbound Sales show art Standing Up Great Outbound Sales

Bulletproof Selling

Whether we are standing up a new team or up leveling up an existing team of sellers, outbound sales are where we can always take the initiative. Unfortunately, too many sales teams hope their salespeople understand how to conduct great outbound, and fewer are aligned on what success looks like. To learn how to establish (or reestablish) a great outbound sales process, . He walked us through the same process he uses his new sales teams to ensure our outbound sales activity serves more and sells more!

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Appreciate Your Way Into More Sales show art Appreciate Your Way Into More Sales

Bulletproof Selling

Many salespeople earn a great living from customers who keep coming back. But for those of us just a building that type of pipeline, how do we achieve it faster? That is the question , author of Appreciation Marketing and founder of AM Cards. He shared with us the same system he advised his client to use to gain more followers on business, and I’m sure they are selling more and serving more. It’s all in this week’s episode of Bulletproof Selling!

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Not Assuming In Sales show art Not Assuming In Sales

Bulletproof Selling

One of the toughest parts about selling are the assumptions we make. As we have more and more conversations, we tend to carry what we hear from one prospect to another. That works, until it doesn’t. To learn how we can stop assuming in sales and better test our assumptions before they cost us revenue, we sat down with Brady Jensen, founder and CEO of Aggregate Insights. He shared a system any salesperson can use to map out our assumptions, test them, and ensure that we are better aligned in every conversation! It’s all in this week’s episode of Bulletproof Selling!

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Selling To Solve Problems show art Selling To Solve Problems

Bulletproof Selling

Many salespeople are focused on understanding every aspect of the features and benefits of what they sell. The problem is prospects and customers don’t care. They do care about the problems they need solved. To learn how to systemize our discovery in a solution-oriented way, , CEO of Magnetic. He walked us through a simple system that any salesperson can use to ensure we are engaging our prospects emotions and developing customized solutions for the problems being solved. It’s all in this week’s episode of bulletproof Selling.

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Servicing While Selling show art Servicing While Selling

Bulletproof Selling

Many salespeople are responsible for servicing existing customers while developing new business. It can be tough to juggle this type of role, but with the proper systems, it becomes not only possible but also enjoyable! To learn how it’s done, , a former Navy aviation ordinance specialist and vice president of sales. He revealed the same strategy he coaches his sales team to use to ensure that they can sell more while serving more!

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Mastering the Art of Qualification show art Mastering the Art of Qualification

Bulletproof Selling

Too many salespeople spend time on accounts that go nowhere, and too many sales leaders struggle to get their salespeople to accurately qualify their deals. Instead of using subjective data to build our piplelines, we can remove hope from systemizing how we qualify deals – even before we’ve called on them. To learn how to master the art of qualification, , founder of Revenue Flywheel Group. He showed us exactly how he guides clients through better qualifying their deals so they can sell more and serve more! It’s all in this week’s Bulletproof Selling podcast!

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Partnering for Success In Sales show art Partnering for Success In Sales

Bulletproof Selling

Success isn’t a one-person show in sales. We each have a team and partners that ensure we have the resources we need to sell, and serve, our customers. Yet many salespeople hope they’ll be able to hold the line all by themselves. To learn how we can better partner with the other teams in our own companies or even with partners outside our chain of command, , a sales manager with Central Spine and former Navy Corpsman. He showed us the same system he uses to ensure that our sales partners see us as essential elements of their success so they’ll want to be part of ours. It’s all in this...

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More Episodes

When we meet a prospect who ‘gets’ us, what we sell, and immediately see how it could benefit them, sales happen on their own. Unfortunately, most of the folks we’re selling to are inundated with offers and don’t have the time to figure out how your unique product or service can help them. That’s where validating your value becomes critical, and to learn how to build it into every sales conversation, we sat down with Bocar Dia, a partner at Forum Ventures. His job is to be pitched to, so he understands how to ensure each of us are clearly communicating value in every conversation. It’s all in this week’s episode of Bulletproof Selling!