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Creating Multi 6 Figures without Fancy Funnels, a Big List or Paid Ads with Holly MacCue

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

Release Date: 07/26/2023

Reflect and Reset show art Reflect and Reset

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

This episode of the Real Personal Branding Podcast features insights from one of Lauren’s mastermind groups and some of her closest friends. They share how they approach the transition from one year to the next. Lauren leads a discussion on closing out the year with intention, letting go of what no longer serves you, and setting meaningful goals for the new year. The guests include Valerie Morris, Alex Curtis, Joseph Bojang, Andy Storch, Pete Everitt, and Philip VanDusen. These guests share their personal and professional year-end rituals, from building something tangible during the holiday...

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Your Social Circle is More Important than You Think show art Your Social Circle is More Important than You Think

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

On today’s REAL Personal Branding podcast, Lauren explores the Super-Agers phenomenon: people aged 80 and above who have the memory capabilities of those 20 to 30 years younger. Using a recent New York Times article by Dana G. Smith, Lauren shares the research that reveals some of the secrets of cognitive longevity. With many Super Agers in her family, Lauren shares her quest to maintain mental sharpness despite life's challenges and transitions. The one familiar chord Super Agers have isn’t their diet, exercise, or even whether or not they smoked. It’s their social relationships. Hear...

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“Rebranding” Midlife with Chip Conley show art “Rebranding” Midlife with Chip Conley

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

On today’s Real Personal Branding podcast, Lauren interviews Chip Conley about rebranding midlife and his new book, Learning to Love Midlife. After disrupting the hospitality industry twice, Chip co-founded MEA (Modern Elder Academy) in January 2018 in Baja California, Mexico. MEA is the world's first “midlife wisdom school,” with a campus opening on a 2,600-acre regenerative horse ranch in Santa Fe, New Mexico in April 2024. Dedicated to reframing aging, MEA supports students to navigate midlife with a renewed sense of purpose and possibility. A New York Times bestselling author,...

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Build a Professional Speaking Career in Corporate with Andy Storch show art Build a Professional Speaking Career in Corporate with Andy Storch

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

On today’s episode of the REAL Personal Branding podcast, Lauren interviews her friend Andy Storch. Andy is an author, keynote speaker, community builder, and podcast host. His book, Own Your Career, Own Your Life, helps corporate professionals stop drifting and take control of their futures. Andy regularly speaks inside organizations to teach and inspire employees to create their own careers. He is also the founder and host of the Talent Development Think Tank Conference and membership community. Andy is a husband, father, and friend on a mission to get the most out of life and inspire...

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My Airport Tradition show art My Airport Tradition

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

In this episode of the REAL Personal Branding podcast, Lauren shares how valuable personal traditions and celebrations can be to our well-being.  Growing up, Lauren saw the joy created by honoring traditions like making summer solstice cheese and enjoying her grandpa's homemade “red drink.” After becoming an adult and starting businesses, she became consumed by pursuing success at the expense of her well-being. It wasn't until Lauren experienced burnout, health issues, and personal struggles that she realized the importance of slowing down, acknowledging her achievements, and...

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How to Self-Publish A Best-Selling Book with Valerie Morris show art How to Self-Publish A Best-Selling Book with Valerie Morris

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

Today’s episode of the REAL Personal Branding podcast features Valerie Morris. Valerie is a digital marketing strategist, speaker, podcaster, and author. Her special focus is on book marketing and launches, and when she’s not plugged in, you’ll find her running her hobby goat farm, working on artistic projects, and hanging out with her family. Lauren and Valerie dive headfirst into marketing and launching a self-published book. Valerie explains that book marketing is, essentially, an extension of digital marketing, which is how she created a niche in book marketing and launches. You’ll...

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Realistic Timeline of Profiting from my Business show art Realistic Timeline of Profiting from my Business

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

When you hear someone on a podcast or a speaking event say, “I 10x-ed my business nearly overnight,” do your lie detector alarms go off? If they don’t, they probably should. On this episode of the Real Personal Branding podcast, Lauren gets real about how long it takes most business owners to build a successful operation. She’s been an entrepreneur since 2006, where she started building slow consistent growth, and in 2016, her business soared. And in 2018, when she began investing in herself more consistently, Lauren started to experience greater success. She points out that most...

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Balance, Boundaries, Grief and Business with Laura Girard | Real Personal Branding Podcast with Lauren V. Davis, for entrepreneurs, public speakers, business owners show art Balance, Boundaries, Grief and Business with Laura Girard | Real Personal Branding Podcast with Lauren V. Davis, for entrepreneurs, public speakers, business owners

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

On today’s episode of the REAL Personal Branding podcast, Lauren sits down with New York City-based online fitness coach Laura Girard. Laura is a multi-certified personal trainer, co-host of the Fit Literate podcast, and founder of The Energy Academy - a global virtual fitness studio where she's helped over 200 people keep their bodies moving since March 2020. She is passionate about harnessing the connective power of social media to create community and start conversations about growth, self-compassion, and the messy business of babysitting yourself. During their conversation, Lauren and...

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Do You Want to Look Successful, or Be Successful? How to love social media again with Stephanie Llewellyn and Lauren V. Davis show art Do You Want to Look Successful, or Be Successful? How to love social media again with Stephanie Llewellyn and Lauren V. Davis

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

What social media metrics should I measure? How can I make people watch my videos longer? What risks are worth taking in my business? Am I afraid of failure or success? If you've ever asked yourself this question, this episode is for you!  Today, on the Real Personal Branding podcast, Lauren welcomes guest and content marketing strategist,  Stephanie Llewellyn. Stephanie is the founder of The Social Vine and in this episode, Stephanie shares her accidental journey of building a personal brand during the pandemic and how it now provides personal branding consulting for top beauty...

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Be a Fully Booked Speaker with Andrew and Pete, Founders of Atomicon, the UK's Largest Marketing Conference show art Be a Fully Booked Speaker with Andrew and Pete, Founders of Atomicon, the UK's Largest Marketing Conference

Real Personal Branding Podcast - Business Building for Keynote Speakers, Personal Brand, Personal Development, Coaches, Consultants, and Entrepreneurs

In today’s REAL PERSONAL BRANDING podcast, Lauren teams up with the founders of ATOMICON, Andrew and Pete, to discuss how to craft a magnetic and memorable speaking business. ATOMICON is the UK’s largest marketing conference. What you may find interesting is that this interview was live-streamed to Andrew and Pete’s Facebook group--meaning anything could happen. Lauren, Andrew, and Pete want you to know what it takes to become a speaker with major impact and influence--and that you are not alone. Andrew and Pete share how they started speaking locally at networking events to gain...

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More Episodes

In this episode of the REAL PERSONAL BRANDING podcast, Lauren interviews Holly MacCue. Holly is a sales and messaging coach and a Certified Master Persuader who helps entrepreneurs get paid what they deserve while doing what they love. Lauren and Holly explore how Holly started her business, what it does, and how she pivoted into starting her own business after working as a brand strategist.

While her business model is obvious now, discovering her niche took some trial and error. In fact, it evolved three times over the course of seven years, eventually landing on sales and messaging as her specialty. You’ll hear why it’s important to approach sales as an invitation, what her Magnetic Selling Framework is, why you should never focus on vanity metrics, and the importance of creating a clear niche for your business.

Holly MacCue has over a decade of experience working as a marketing strategist for global brands like Unilever and P&G where she most recently led the strategy for a $200 million portfolio. Today, she runs a multi-six-figure business “one-handed,” three days a week, around a baby and a toddler. Her signature approach shows her clients how to attract their ideal customers by nailing their positioning, crafting stop-the-scroll messaging, and mastering the art of feel-good, authentic sales.

Connect with Holly MacCue here:

www.hollymaccue.com/media

Get Holly’s PDF: hollymaccue.com/highticketsales

 

Connect with Lauren V. Davis here:

Book a call with me: bit.ly/callwithlaurendavis

Borrow my brain: bit.ly/borrowlaurensbrain

instagram.com/Ldaviscreative

facebook.com/groups/understandsocialmedia

bit.ly/rpbpodcast