289: How We Used the X-Matrix to Create a Strategy for Our Online Course
Business Infrastructure - Curing Back Office Blues
Release Date: 05/26/2024
Business Infrastructure - Curing Back Office Blues
Jared Easley, the co-founder of Podcast Movement, joined us for the 100th and 200th episodes of the Business Infrastructure podcast. And heโs here again as we celebrate the 300th episode! But this episode is different. Itโs the final episode of the Business Infrastructure podcast. As long as the internet is around, you will still be able to access this catalogue of 300 episodes! That also means you can still do things like leave reviews and comments. Saying goodbye is never easy. We appreciate the 236 guests that appeared and contributed valuable resources...
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In our last episode, you heard from our team at Equilibria, Inc. on what it took to produce and promote the episodes for our Season 23: Growth Strategies Masterclass. We also shared important lessons we learned from the guests who participated in this masterclass. Thereโs also an important lesson, or conclusion, that producer Alicia Butler Pierre reached as a result. As you and other listeners went along this growth strategies journey, you may recall her hinting at a big revelation. Something that, once revealed, will change everything! In this episode, Alicia reveals that...
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Ever wondered what it takes to put on a podcast show? The behind-the-scenes work is much more than what you might expect especially when producing an audio masterclass. But we pulled it off! In our end of season wrap party, our team at Equilibria shares lessons we learned throughout the Growth Strategies Masterclass. We also discuss how we efficiently manage a remote podcast team thatโs spread across four countries โ India, Nigeria, Philippines, and the U.S. Finally, we reveal things that surprised us about this season and some team members even ask producer Alicia...
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This is part two of our interview with Christina Barsi, an entrepreneur with a revolutionary tool to help us align our personal infrastructure with our business infrastructure. That tool is called the Circle of Ease. Itโs one of the things she mentioned during the first half of this interview. As a reminder, she also talked about: The difference between your Zone of Genius and Zone of Excellence, How to be in alignment with work that gives you energy, Why delegating things that you are good at, but donโt enjoy will free up your time to truly grow and scale your business. ...
info_outlineBusiness Infrastructure - Curing Back Office Blues
Itโs hard to believe, but weโre at the last topic of our Growth Strategies Masterclass. At this point, weโve had guests share their expertise on the following: Vetting and validating growth ideas, Creating a strategic growth plan that includes validated ideas, Developing project plans to implement your companyโs growth strategy, Growing your business through strategic partnerships, and Building your business to sell it for maximum value. With all the planning tools weโve learned for strategically growing our businesses, thereโs still the possibility that our...
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Weโre at the next stop on our Growth Strategies Masterclass this season and it involves exit planning. Now, you may be thinking, โI thought we were talking about growing our businesses, not exiting them!โ But the truth is, exiting your business by selling it can in fact be a smart move especially if you are seeking what our last guest, Carl Nicpon, described as โFreedom 2.0.โ Building your company to eventually sell it requires significant work in formalizing business infrastructure and strengthening financial health. In this latest episode, our producer and host,...
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Whether your growth idea involves starting a new business, a new product or service, or pivoting altogether, itโs wise to begin with the end in mind. In other words, you need to know your exit strategy. It might seem strange to think about an exit strategy when you are focusing on starting either something new or doing work in a new way. However, another effective and potentially lucrative growth strategy could involve your exit as a founder or leader, the exit of one of your business partners, acquiring another business, or selling yours. While there are...
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Have you thought about forming partnerships with other people or companies to catalyze growth at your company? Achieving scale, more revenue, and greater profitability at a faster rate are just some of the many benefits that a strategic partnership can offer. But you must be careful in forming these partnerships. There are legal aspects to consider like profit sharing, intellectual property protection, and even a plan for dissolving the partnership. These aspects should be formalized in a contract and then discussed, negotiated, and signed in writing to protect everyone involved. ...
info_outlineBusiness Infrastructure - Curing Back Office Blues
Itโs hard to believe, but weโre already at the midway point of our Growth Strategies Masterclass! As a recap, weโve covered how to: Vet and validate your business growth ideas, Create a strategic plan that includes validated ideas, and Develop project plans to implement youur companyโs growth strategy. Growth comes in many shapes, forms, and scales of magnitude, and one viable way to grow is through partnerships or teaming agreements. Have you heard the expression, โTwo heads are better than one?โ Itโs true! Forming partnerships with the right people or...
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Now that you know more about how to leverage project plans to execute your growth strategy, itโs time to create your own! In this latest episode of our Growth Strategies Masterclass, our producer and host, Alicia Butler Pierre, explains how to take information from your X-matrix to build a project plan. Be prepared to apply the principles youโve learned about business infrastructure in building a project plan that: ยท Defines the tasks required to accomplish your strategic growth goals, ...
info_outlineIn the last episode, you learned about the X-matrix โ a powerful visual tool to link strategy with execution. Now itโs time to learn how to use one to create your strategic growth plan!
Donโt worry, we wonโt leave you alone! You can actually listen to our producer and host, Alicia Butler Pierre, as she describes how we completed an X-matrix to assist you in creating your own. In this episode, Alicia explains the events leading to the development of our long-term strategy to convert our business model from being 100% consulting to 100% training.
This shift in our business model laid the foundation for completing our X-matrix. It also includes our idea for an online course that we were able to vet and validate thanks to the Lean Canvas tool described at the beginning of this season.
Also included in this episode is:
- An explanation of how to complete an X-matrix,
- How to use the S.M.A.R.T. method to define strategic goals,
- A demo of our X-matrix, and
- Discussion of the action plans required to implement strategic goals.
Be sure to download the free X-matrix template provided in the show notes so that you can follow along. Good luck!
๐๐ฅ๐๐๐ฌ๐ ๐๐ฎ๐๐ฌ๐๐ซ๐ข๐๐ ๐๐ง๐ ๐๐๐๐ฏ๐ ๐ ๐๐๐ฏ๐ข๐๐ฐ. โญ โญ โญ โญ โญ
ยฉ 2024. The Business Infrastructure podcast is sponsored by Equilibria Inc. โ a small business dedicated to providing resources to support fellow fast-growing small businesses in scaling back-office operations without pain and chaos. Sign up for the Smooth Operator Course to learn more about building business infrastructure.