Episode 38 - Move Your Business Away from Mediocrity
businessoverbreakfast's podcast
Release Date: 02/27/2018
Episode 65 - Could speaking to an audience be your businesses secret weapon to growth?
businessoverbreakfast's podcast
We are all looking for ways to grow our businesses - and there are many options and choices. In this episode of the Business Over Breakfast Show we are taking a long hard look at the concept of getting out and speaking in front of an audience to spread your message. Now this show is part one of a two part series - in this episode we are going to convince you why you should be speaking, what the opportunities are, where to start, understanding that what you have figured out has value that others will see and so much more. In the next episode we dive into the “HOW” of speaking. ...
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Episode 64 - Are you missing opportunities to sell more to your existing customers?
businessoverbreakfast's podcast
On the last episode of the Business Over Breakfast Show we spoke about the need to get ready for tougher economic conditions because in reality, there are two kinds of business, those that have had tough times and those that will have tough times. Learning how to survive tough times is so important and it’s not a skill that is easily learned. There is another interesting angle to this and that is we need to ask ourselves if we are leaving money on the table, every single day of the week? Sometimes the best way to protect ourselves is to increase how much we sell. What...
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Episode 63- How prepared are you for the tough financial times that are bound to happen?
businessoverbreakfast's podcast
We don’t think there is any doubt that times are getting tougher. All of the signs are pointing to changing economic conditions and that has ramifications for anyone in business. So what do we do? Throw our hands up in the air, or stick our head into a hole, embrace denial or just panic and run around like Homer Simpson? We think there is a better approach - and that is simply to get ready for tough times. The more prepared we get the more likely we are to survive and economic downturn. And believe us, there is a lot that we can do to be prepared. In this...
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Episode 62- The need to recharge
businessoverbreakfast's podcast
We all know what it’s like when we start to feel a little fried in our business. Long hours, pressure and stress, an ever increasing “to do” list and before we know it, we can burn ourselves out. And this has some long term ramifications. Understanding that burn out can impact any small business owner and what that could lead to, makes this a very important topic for discussing, especially as it feels like we are swimming against the tide on a daily basis. In this episode we take a deep dive into the world of small business owner burnout, what causes it and what we call do...
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Episode 61- The subscription economy
businessoverbreakfast's podcast
Whether you know it or not, we’ve all become a part of the subscription economy and it’s important to understand just how significant this has become in recent years and why we need to be looking at ways to get our small business onboard. Every month we pay various subscription dues for everything from what we watch on television to our telephone service to various apps and platforms that we use in our business. We are very happy to pay little bits for a product or service every month, as opposed to large chunks. This new payment and pricing model is appealing for many reasons - the...
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Episode 60 - The Hipster Apocalypse
businessoverbreakfast's podcast
You may have noticed that there is a Hipster Revolution happening - and it’s certainly have a big impact on the business world. In fact we think Hipsters are fantastic for reinvigorating businesses and industries, just give them time to get to yours. So what exactly do Hipsters do that we can learn from? Why are they appearing in certain types of industries but not others? What exactly are they bringing to the small business world? Lots of questions, lots of laughs - and more than a few learnings to be had. In this episode of Business Over Breakfast we...
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Episode 59 - The growing need to run a transparent business.
businessoverbreakfast's podcast
Trust is a big word in the business world these days, particularly in the corporate world. The overall lost of trust, particularly with the corporate world, has a flow on effect with small businesses as well. There is growing demand from consumers for businesses of all kinds to be transparent in all that they do. The goal for any small business is to be completely trusted and trustworthy. Do this, and we feel that you will have no shortage of customers, but like most things, it’s not that easy to know where to start. How transparent do you need to be and can you be too...
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Episode 58 - A retrospective reflection - the last 10 years
businessoverbreakfast's podcast
It’s hard to believe that it’s been 20 years since we all faced the challenge of Y2K. That 20 year block disappeared in a heart beat. So what has changed in business in that time? Clearly just about everything. But let’s look at a tighter time frame - say 10 years. What has changed in that time and what have you learned? The moral to this episode is the power of reflection as a business tool. But we don’t just want to sit and ponder the vague changes, we want to extract some deeper and more meaningful information and ideas that we can use in our business for the next 10 years....
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Episode 57 - A deep dive on a very unique company - Patagonia
businessoverbreakfast's podcast
We all hear the term “social good” being used, especially in the corporate world but what does it really mean? Is there a company out there that really captures the essence of this concept in a way that we can learn from and apply to our own business? We think there is. In this episode of the Business Over Breakfast show, we take a deep dive look at Patagonia, the outdoor clothing company. Founded in the 1970’s - Patagonia is remarkable, on many levels. Their mission is “To Save the World”. And they are certainly doing that. But what can we do as small business...
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Episode 56 - Welcome to the new world of customer service.
businessoverbreakfast's podcast
We came across an interesting quote recently that said “if you have a major customer complaint in 2018 you may not be around in 2019”. Whilst this may sound melodramatic, there is some truth to it. Customers have changed so much in the past few years and in reality, the change has just begun. Customers have power and they are certainly not afraid to use it. For most businesses the area that can let them down is communication. The single biggest customer service complaint is that businesses don’t get back to their customers when they say they will. Simply make a conscious effort to...
info_outlineIf you look around, you’ll notice that there are way too many mediocre businesses. The service isn’t too good and neither are the premises or customer service. There’s no love or attention. This doesn’t just happen overnight, but generally due to a lack of direction or motivation from the business owner. So, in this episode of Business over Breakfast, Bree James and Andrew Griffiths walk you through how to aim for excellence because mediocre businesses simply don’t survive. Learn how to stand out from the crowd and get people raving about you!
This episode’s special guest, Hunter Leonard, is an author and marketer who helps mature age individuals start their first business in their 40s and beyond with his company, Silver & Wise. Hunter is also the CEO of Blue Frog Marketing, a company that helps business owners achieve their goals and set up their entrepreneurial ventures. As someone whose business philosophy is to help others solve problems, he gives his thoughts on how to face a seemingly overwhelming amount of hardships. If you need advice on how to tackle your business’s greatest challenges, then this episode is for you!
Also discussed in this episode:
- Defining what mediocre and excellence look like in your business
- Why you need to break down and dissect each part of your company
- The reality of living in an ultra competitive world
- Reflecting on your attitude and approach as a business owner
- Why businesses must shop their competitors’ products and services
- One of the most dangerous assumptions you can make in business
- The benefits of going the extra mile in terms of customer support
- Learning how to become an effective business owner
- How you can set up your to-do list to tackle your big problems
- The secret of the seven-week cycle, and how it can transform your business
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