Mark Willis on Creating Wealth with Contracts Instead of Risk
Release Date: 05/28/2025
Super Entrepreneurs Podcast
From Zero to $2 Billion: The Playbook Big Companies Don’t Want You to See. In today’s episode, ThriveCart CEO Ismael Wrixen breaks down the real strategies behind scaling a startup into a $2 billion powerhouse — without VC funding, without hype, and without falling into the traps that kill most businesses. If you’re a founder, creator, marketer, or anyone serious about scaling, this is the most important episode you’ll watch this year. ⭐ In This Episode, You’ll Learn: How ThriveCart scaled from nothing to $2B in annual payments What founders misunderstand about hypergrowth...
info_outlineSuper Entrepreneurs Podcast
“ADHD, Not Broken.” For years, I thought my ADHD made me unproductive, scattered, and inconsistent. But the truth? My brain wasn’t broken — I was just using the wrong system. In this episode of the Super Entrepreneurs Podcast, host Shahid Durrani sits down with Sky Waterson, founder of Unconventional Organization, to reveal how she turned ADHD from a daily struggle into a superpower for clarity, focus, and business success. Discover how Sky built a multi–six-figure business without medication, burnout, or shame — and how you can do the same by learning to work with your ADHD...
info_outlineSuper Entrepreneurs Podcast
What would make a millionaire give up everything to rebuild lives from scratch? 🌍 In this powerful episode of the Super Entrepreneurs Podcast, host Shahid Durrani sits down with Dr. Abraham George, founder of the Shanti Bhavan Children’s Project — a revolutionary school changing the future of India’s poorest children. After selling his finance company to a Fortune 500 firm, Dr. George made a life-changing decision: to dedicate his wealth, time, and expertise to break the cycle of poverty through education. His school, featured in Netflix’s Daughters of Destiny, now sends children...
info_outlineSuper Entrepreneurs Podcast
When the 2008 crash wiped out $50 million of net worth, most people would’ve stayed down. Rod Khleif didn’t. In this inspiring Super Entrepreneurs Podcast episode, Rod shares how he rewired his mindset, rebuilt with multifamily real estate, and why burning the ships, radical focus, and daily gratitude became the non-negotiables behind his comeback. We get into playing to your strengths, the power of a peer group, and the uncommon truth: don’t fear failure—fear regret. If you’re ready to move from “knowing” to doing, this conversation is your next step. Big ideas you’ll hear: ...
info_outlineSuper Entrepreneurs Podcast
Free AI Automations to Level Up: Unlock the secrets behind successful startups in today’s AI-driven world! 🚀 In this episode of the Super Entrepreneurs Podcast, host Shahid Durrani sits with Cooper Simson, Portfolio Manager at Martell Ventures, to share hard-hitting truths that every founder NEEDS to hear. From the real reasons why you should "go sell it, then build it," to the mindset and strategies Cooper uses to evaluate over 3,000 startups a year, you'll discover what truly sets winning founders apart. Whether you're building your first MVP, struggling to find your first...
info_outlineSuper Entrepreneurs Podcast
Join us on the Super Entrepreneurs Podcast as host Shahid Durrani sits down with Tim Townsend, co-founder and private wealth advisor at Townsend Cobain, managing over $360 million in assets. From growing up on a remote island to building one of Australia's top boutique advisory firms, Tim shares his entrepreneurial journey, emphasizing the role of patience in business and emotional intelligence in overcoming challenges. In this episode, explore how entrepreneurship demands resilience, especially when facing technical hiccups or unpredictable hurdles. Tim discusses the importance of leadership...
info_outlineSuper Entrepreneurs Podcast
What happens when a Harvard-trained mind obsessed with data meets a 300-year-old sport run on “eyeballs and intuition”? You get Jeff Seder—and a blueprint for spotting champions before the world sees them. In this conversation, Jeff shares how he spent decades building a proprietary database on elite equine performance, inventing tools along the way (yes, including a portable ultrasound protocol for horses) to measure what actually predicts winning. He explains the counterintuitive metrics that matter, how EQB avoids breakdowns while extending careers, and the call that turned a $40M...
info_outlineSuper Entrepreneurs Podcast
What if scaling didn’t cost you your health, weekends, or joy? In this episode, business coach Jason Moss shares how he walked away from hustle culture, realigned his identity, and built a multi–six-figure coaching business designed around freedom—then 5×’d growth while working less. We dive into the three levels of entrepreneurial energy (willful, intellectual, intuitive), the CEO Freedom Formula, and a simple time-log method that exposes hidden time leaks so you can delegate smart and focus on true needle-movers. If you’ve been “doing more” but feeling less alive, this...
info_outlineSuper Entrepreneurs Podcast
Free AI Resources to level up: What if your financial plan actually fit your life—the way a fingerprint fits your finger? In this conversation, Prosperity Financial Group’s Elliot Kallen breaks down his “Fingerprint Financial Planning” philosophy: start with your why, then design the money to serve it. We dig into behavioral finance, crafting retirement around real experiences (travel, family, legacy), and why proactive communication is the real edge when markets wobble. Elliot also shares the deeply personal story behind his nonprofit A Brighter Day, focused on teen mental...
info_outlineSuper Entrepreneurs Podcast
Free AI Resources to level up: What happens when your customer isn’t a person—but an AI agent acting on their behalf? In this eye-opening conversation, Paul Cecil (VP of Strategy) explains why the next three years will flip marketing, SEO, and product strategy on their head—and how founders can prepare right now. We also go inside the grind of taking a startup public, the leadership mindset behind rapid career growth, and practical ways teams should use AI without becoming dependent on it. If you’re building, scaling, or investing, this episode is a strategic must-listen. ...
info_outlineFREE TRAINING: https://start.shahiddurrani.com/
What if your retirement didn’t have to be a gamble? In this powerful episode of the Super Entrepreneurs Podcast, we welcome Mark Willis—a certified financial planner, three-time #1 bestselling author, and host of the globally ranked Not Your Average Financial Podcast—to share unconventional wisdom that challenges traditional wealth-building strategies.
Mark explains why market risk isn't the only (or best) way to grow wealth and introduces financial contracts as a tool for building predictable and sustainable financial futures. We get into mindset, energy, and how internal beliefs shape our external results—making this episode as much about personal growth as it is about financial empowerment.
Chapter Stamps:
01:37 The Importance of Relationships
03:11 Mindset and Self-Image
12:18 Alternative Wealth Building Strategies
16:26 Facing Financial Realities
17:41 Discovering Risk-Free Strategies
19:26 The Power of Contracts
21:24 Becoming Your Own Money Guru
30:24 Aligning Actions with Beliefs
Pullout Quotes:
- “Reality is the undefeated champion. It doesn’t matter what you believe—truth always wins.”
- “Confidence is a currency just like money. When you walk in your power, the world gets out of your way.”
- “There are no failures, only experiences—and our reactions to them.”
- “Don’t let someone else become the guru of your money. You are your own financial expert.”
- “You can write a contract with your future self—and that contract can change everything.”
Social:
Website: https://lakegrowth.com/
LinkedIn: https://www.linkedin.com/in/marklakegrowth/
Facebook: https://www.facebook.com/lakegrowth
Disclaimer:
Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts.
▬▬▬ 👇🏽The SupeRize Momentum Accelerator (FREE GUIDE) 👇🏽 ▬▬▬
https://shahiddurrani.com/accelerator
📣 Notice to the Super Entrepreneurs Community:
Before we part, remember to join our Private Facebook group, 'Mindset for Business Success'. Here we share mindset wisdom to elevate your life and business LIVE every Tuesday morning (EST). Ready for a transformative journey? This group is your key to unlocking potential and achieving business growth.
Join now:
https://www.facebook.com/groups/mindsetforbusinesssuccess
“The only limits in our life are those we impose on ourselves.”
— Bob Proctor