If you’ve ever accepted the first number just to avoid discomfort, over-explained yourself into a worse position, or said “it’s fine” when it absolutely was not fine — this episode is for you.
Stop Talking. Start Winning
Brick & Brand
Welcome back to Brick & Brand! From asking for a promotion to negotiating a lease, a salary, or even who’s picking up the dinner check, the real challenge isn’t knowing what you want — it’s being confident enough to say it… and disciplined enough to stop talking after you do. The awkward first asks, the moments where confidence felt more like delusion, and the lesson that changed everything: if you don’t advocate for yourself, nobody else will. Then we pull back the curtain on what brokers are actually negotiating every day — rent, timelines, build-outs, tenant...
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The Sh*t We Hear on Tour
Brick & Brand
This week on Brick & Brand, we’re talking about the moment where confidence gets tested, egos get bruised, and deals either come together… or quietly fall apart: the tour. What looks like “just walking a space” is actually a high-stakes performance. You’re reading body language, translating side comments, managing expectations, and trying not to visibly panic — all while pretending this was the plan the whole time. We get into why touring is terrifying early in your career, why the most unhinged stories in commercial real estate always come from tour days, and the...
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No Food, No Traffic
Brick & Brand
This week on Brick & Brand, we’re diving into the one truth that survives every trend, every cycle, and even dry January: food still runs the show. As New Year’s resolutions kick in and restaurants feel the post-holiday slowdown, it sparks a bigger conversation: why food and beverage isn’t just another tenant category — it’s the foundation of places people actually want to be. From daily habits and social rituals to weekend plans and workdays built around coffee shops, food is the constant. Retail is optional. Dining isn’t. We break down why people follow food, how restaurants...
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The Art of Follow Up
Brick & Brand
This week on Brick & Brand, we’re pulling back the curtain on one of the most uncomfortable — and most powerful — forces behind success: the follow-up. It’s the part no one talks about. The space between meetings. The unanswered emails. The moment you wonder if pushing forward makes you confident… or annoying. In reality, that tension is where careers are built, opportunities are won, and momentum is either created or lost. Join us as we break down what follow-up really signals, why most people stop one step too soon, and how the most successful people stay top of mind without...
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First Client Wins & Losses
Brick & Brand
Happy New Year! This week on Brick & Brand, we’re rewinding to the beginning — the first clients, the first wins, and the lessons we never saw coming. From early wins that felt small on paper but massive emotionally, to the hard lessons that shaped how we work today, we break down what actually builds confidence — and what doesn’t. Why caring more beats knowing more. Why not all clients are good clients. And how the moments that almost made us quit ended up becoming the ones that made us better. It’s a raw look at growth, imposter syndrome, early hustle, and the long game of...
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Retail Roundtable (Holiday Special)
Brick & Brand
This week, we’re delivering the episode we’ve wanted to make since day one — the one that goes straight to the source of everything: our family. For Christmas, we brought the two people who shaped our entire real estate careers into the studio: our dad, Vince Roche — the self-made OG of retail real estate — and our brother, Sullivan Roche, the next-gen disruptor who lit the path for all of us. And once the mics were on, the stories came out fast: the deal that nearly broke us, the betrayals no one saw coming, the rivalries we pretend don’t exist, the truth about who almost quit the...
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Grocery Wars
Brick & Brand
This week on Brick & Brand, we’re pulling back the curtain on one of the biggest, messiest, most high-stakes battles in retail real estate: Grocery Wars. In Dallas, the supermarkets aren’t just stores—they’re empires. HEB, Costco, BJ’s, Kroger… each one staking territory, reshaping neighborhoods, and triggering development waves that change the landscape of entire cities. Meanwhile, in San Diego, the grocery scene is… well, a little less gladiator and a little more hummus sampler. Join us as we decode the real power players, unveil the strategies happening behind closed...
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The Broker Breakup
Brick & Brand
Welcome back to Brick & Brand! Clients ghost. Clients wander. Clients send breakup texts that should honestly be illegal. On this weeks episode, we’re unpacking the emotional chaos of client relationships — from red flags to coping strategies — in a way anyone with a job can relate to. Spoiler: it’s basically dating…with spreadsheets.
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WTF is Retail Real Estate?
Brick & Brand
Welcome back to Brick & Brand! In this episode, we introduce you to the real stars of the show — the landlords who guard their buildings like royalty, the brokers juggling twelve personalities and seven crises at once, the attorneys who turn paragraphs into sagas, and the contractors holding everything together with caffeine and prayer. We break down how a deal actually comes together, why nothing in this business is ever as simple as it looks, and how this unlikely cast of opposites manages to (eventually) get the doors open.
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From Dairy Farms to Deal Makers
Brick & Brand
Welcome to Brick & Brand! We didn’t grow up in boardrooms — we grew up on a farm. Before we ever learned cap rates or LOIs, we learned grit, early mornings, hard work, and what it means to bet on yourself even when the odds aren’t glamorous. And somehow, that journey — the mess, the mud, the mayhem — became the foundation for everything we do today in retail real estate. This episode is the story no one ever tells: how two sisters went from small-town routines to big-city deal flow. How the values we learned in boots and dirt translated into confidence in heels and property...
info_outlineWelcome back to Brick & Brand!
From asking for a promotion to negotiating a lease, a salary, or even who’s picking up the dinner check, the real challenge isn’t knowing what you want — it’s being confident enough to say it… and disciplined enough to stop talking after you do.
The awkward first asks, the moments where confidence felt more like delusion, and the lesson that changed everything: if you don’t advocate for yourself, nobody else will. Then we pull back the curtain on what brokers are actually negotiating every day — rent, timelines, build-outs, tenant allowances, personalities, power dynamics — and why emotion is often the most expensive mistake in the room.