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TTS 123 - Not Just Another Consultant: The Story Behind GnA - Pt 1

The Tooth Sleuth Podcast

Release Date: 08/06/2025

TTS- 138 Service Every Day- DeVon Banks show art TTS- 138 Service Every Day- DeVon Banks

The Tooth Sleuth Podcast

In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with DeVon Banks, CEO of DTEK Billing and Claims, to talk about the systems, culture, and collaboration that drive success in dentistry. They dive into how DeVon built her company from a one-person operation to a trusted partner for dental teams across the country—and why trust, transparency, and people-first leadership matter more than ever. Inside this episode: The mindset behind scaling a business with purpose Why authentic leadership starts with listening The role of systems in creating trust and consistency ...

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TTS- 137 Don't Pitch Slap - Al Kushner show art TTS- 137 Don't Pitch Slap - Al Kushner

The Tooth Sleuth Podcast

In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Al Kushner—award-winning author and LinkedIn growth strategist—to talk about the biggest mistake professionals make on LinkedIn: pitch-slapping. They explore how to replace salesy outreach with authentic connection and how AI can support your personal brand without losing your human touch. Inside this episode: The #1 LinkedIn mistake and how to avoid it How AI can enhance your voice (instead of replacing it) Optimizing your profile for credibility and trust Why quality content beats quantity every time ...

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TTS- 136 What I learned from Jump 34 w/Loren King show art TTS- 136 What I learned from Jump 34 w/Loren King

The Tooth Sleuth Podcast

In this episode of The Tooth Sleuth Podcast, Greg chats with Loren King—global speaker, RDH, and Chief Evangelist at Trust.ai—about real-life leadership, tech that actually helps clinicians, and the lesson she learned on her 34th solo skydive: speak up for yourself and know when to quit. They kick off swapping dog stories, define what it means to be an ambivert, and settle into a candid conversation about burnout, boundaries, and building better teams. Together, Greg and Loren unpack: Trust.ai & ISAAC: an intelligent PMS “co-pilot” (not pilot) that converses with patients,...

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TTS- 135 AI Implementation & Integration show art TTS- 135 AI Implementation & Integration

The Tooth Sleuth Podcast

Austin and Nate Show Notes  🎙 Episode Snapshot Guests: Nathaniel Baker — Enterprise Sales / Key Account Executive, Overjet Austin Moffat — Fractional CFO & DSO Growth Expert, DSO CFO What happens when AI hype meets the reality of dental operations? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Nathaniel Baker (Overjet) and Austin Moffat (DSO CFO) to break down how AI is really being implemented in dental practices and DSOs—and what it takes to make it stick. From API access headaches to real ROI wins, this episode is equal parts tactical...

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TTS- 134 The Ideal Patient show art TTS- 134 The Ideal Patient

The Tooth Sleuth Podcast

🎙 Episode Snapshot   What defines an ideal patient—and how does your practice attract them?  In this episode of The Tooth Sleuth Podcast, host Greg Esenmacher sits down with Kirk Teachout, content creator, speaker, and practice growth strategist, to explore how boundaries, leadership, and accountability shape thriving dental teams and stronger patient relationships. From creating systems that serve both provider and patient to leading with intention and empathy, this conversation highlights the freedom that comes from clarity—and why saying “no” can be the most powerful...

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TTS- 133 Put Action Behind It show art TTS- 133 Put Action Behind It

The Tooth Sleuth Podcast

What does it really take to elevate women into leadership roles in dentistry? According to Dr. Aman Kaur, Founder of Women in DSO, it’s more than writing a check—it’s about action, mentorship, and sponsorship. In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Dr. Kaur to explore her journey through 18 years in the DSO space, her inspiration for founding Women in DSO, and why visibility and community are the keys to progress. Dr. Kaur shares candid insights on: ✅ The difference between supporting women and sponsoring them into leadership ✅ How mentorship...

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TTS- 132 The Why with People show art TTS- 132 The Why with People

The Tooth Sleuth Podcast

🦷 The Tooth Sleuth Podcast – Episode with Michal Butler, Vision Dental Partners Host: Greg Essenmacher Guest: Michal Butler – Vision Dental Partners     🎙️ Episode Overview In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher welcomes Michal Butler, the powerhouse behind operations at Vision Dental Partners. They dive into leadership, culture, patient experience, and the lessons learned in scaling a modern dental organization — with a few laughs and lighthearted digs at Brad Hughes’ famous Ferragamos.     🧩 Key Topics Discussed 1. Falling...

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TTS- 131 The EAZ Framework show art TTS- 131 The EAZ Framework

The Tooth Sleuth Podcast

  What does it take to turn complex full arch cases into life-changing patient decisions? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Sarah Bogard, sales trainer at GnA Consult, who brings 20+ years of oral surgery experience and a track record of scaling a full arch practice to nearly 200 arches per year. Sarah shares: Why empathy, assurance, and zeal (the EAZ Framework) are the foundation of case acceptance How to identify the 3 patient buyer types—and guide each one to “yes” Practical strategies for treatment coordinators to simplify...

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TTS- 130- Kind is Clear...Clear is Kind show art TTS- 130- Kind is Clear...Clear is Kind

The Tooth Sleuth Podcast

What would you do if you bought a company for just $1? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Cory Pinegar, CEO of Reach, to talk about his journey from acquiring a fragment of a business for a buck in 2016 to leading over 1,000 team members today. Cory shares candid insights on leadership, scaling teams, and why the phrase “kind is clear, and clear is kind” transformed the way he runs his companies. From sports analogies with Nick Saban and Phil Jackson to the reality of missed patient calls in dentistry, this conversation is equal parts...

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TTS 129- Owning the Call show art TTS 129- Owning the Call

The Tooth Sleuth Podcast

Scripts don’t book consults—humans do. In this episode of The Tooth Sleuth Podcast, Greg sits down with Nai Weierman, a seasoned dental professional and sales trainer at GnA Consult, to talk about what it really takes to convert a phone call into a full arch consultation. After more than a decade in dentistry—spanning corporate, fee-for-service, cosmetic, and full arch practices—Nai learned that empathy and human connection outperform any script. Patients don’t want robotic responses; they want someone who listens, acknowledges their vulnerability, and meets them where they are....

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More Episodes

🎙️ Episode Snapshot
Ever wonder how someone goes from rental cars to leading the full arch revolution in dentistry?

In this episode, the mic flips on Tooth Sleuth host Greg Esenmacher as John Stamper takes over to uncover the story behind GNA Consult, the challenges Greg faced starting out, and what it really takes to grow a full arch empire from the ground up.

From sobering turning points to surgical sales breakthroughs, this episode is packed with laughs, leadership gems, and lessons for anyone serious about scaling their practice. Whether you’re a DSO exec, GP practice owner, or just full arch curious—this one’s for you.

💡 What You’ll Learn
🧠 How Greg’s personal transformation ignited his dental career
🦷 Why he bet everything on Fixed Full Arch—and what happened next
🛠 The shift from rep to consultant: how Neodent opened the door
📈 What most practices miss when trying to scale Full Arch
📊 Why understanding operations and ROI is non-negotiable
🎯 The importance of hiring for skill and values
💬 How to build a team that can truly deliver 360° support
🚀 Why GNA is different—and what they actually do for practices

🎤 Mic Drop Moments
"You’ll wish you had five of me.”
"Sales isn’t a dirty word—if it’s about the patient."
"I didn’t even know what PMS stood for… and now we’re scaling practices across the country."
"It’s not about knowing everything—it’s about building the right team."

🔗 Resources & References
● Learn more about GNA Consult: dentalconsult4u.com
● Connect with Greg on LinkedIn: Greg Esenmacher
● Book a discovery call: Start Here