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In this video, I share the story of why I started livestreaming and how it impacted my business. I've been an entrepreneur for many years, and I noticed a big decline in organic reach, so I had to adapt my content strategy.  This led me to embrace livestreaming as a way to grow my audience. Now I have the joy of teaching other coaches how to use this format to connect with their community, generate leads, and grow a thriving business.