Design That Converts: Talya Moshinsky’s 3 Essentials for Client Attraction
Real Connections: CAWEE Voices
Release Date: 05/22/2025
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Real Connections: CAWEE Voices
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info_outlineEpisode Summary:
In this episode, freelance graphic designer Talya Moshinsky shares three powerful ways that design can help you attract more clients. With over two decades of experience in web and email design, Talya brings deep insight into how small business owners can create a lasting brand presence without overwhelm.
Talya unpacks:
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Why your website needs to pass the "5-second test"
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How consistency across visuals builds trust and recognition
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The power of standing out with bold, memorable design choices
Whether you’re doing your own graphics or collaborating with a designer, Talya offers actionable advice to help you stop blending in and start standing out.
Highlight Timestamps:
00:00 – Introduction to Talya and her background in design
00:54 – Tip 1: Be clear – using the 5-second test on your website
02:25 – Tip 2: Be consistent – why cohesive branding builds trust
06:37 – Tip 3: Be memorable – applying the isolation effect in design
07:57 – Offer: Request Talya’s free brand guide cheat sheet
🔗 Connect with Talya:
Interested in a brand design audit or her 1-page cheat sheet?
Reach out to Talya Moshinsky directly to streamline your design strategy.
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Credits
Hosted by Susan Patterson. Special thanks to Talya Moshinsky for sharing her talent with us.