CR 26 - Secrets To Creating Stories That Connect - Interview With Ken Kebow Part 2
Release Date: 10/01/2018
Camera Ready with Val Brown
The first step in creating a video strategy is creating a video content mission statement. It will answer three questions: what you do, how you do it and why.
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Thinking about using video in your business can feel OVERWHELMING. There are so many moving parts, it’s not always easy to figure out where to get started or where to focus your efforts to get the biggest return on your time and budget.
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In part one of Mike Kim he shared his thought provoking personal brand questions known as the PB3, which are designed to help you get to your core, identify your audience and clarify your business idea. It’s a must listen for personal brands, you can listen here visualbridgecommunication.com/podcast
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An interview with master marketer, Mike Kim Part 1 of 2.
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Marketers who use video are growing company revenue 49% faster year-over-year than those who don’t, according to research from Aberdeen Group.
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You need to use video for your business and the thought of going live on Facebook sends shivers up your spine?
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Live video is something we all need to do for our businesses and it can be intimidating when you haven’t done it before.
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"Good habits make time your ally, bad habits makes time your enemy." James Clear
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This episode is devoted to your questions about:
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This is a personal story about turning failures into a pathway to achieve your dreams.
info_outlineWhen you create a video to tell a story, do you sometimes feel like you are shooting in the dark?
Or, because you're not sure what to shoot, you record everything and it makes it hard to edit?
Wouldn't it be great to know the secrets behind creating stories that connect with your audience?
Here's the good news, it doesn't have to be that way for you!
On this week's podcast I interview Emmy award winning documentary producer and director Kenneth Kebow about his secrets to Creating Stories That Connect.
Learn Ken's secrets including:
- the importance of using sound to make a connection with your audience
- how to help people you interview look and feel comfortable
- what you need to consider before you hit the record button
Ken is a friend, colleague and mentor who has been in the television business for more than 30 years. He's worked with Google, American Airlines, Ford, CBS and the United States Marines.
He's also been honored with numerous awards for his corporate and documentary work including The Whimsical Imagineer, which is about one of of the original Disney Imagineers, Rolly Crump. He also produced and directed a documentary about Lincoln’s Second Inaugural Address with Academy award winner Richard Dreyfuss. They are both amazing pieces of work.
In part one of my interview with Ken he shared tips on how to create great looking videos on a budget. If you missed it you can listen here.