CR 43 - How to create your video content mission statement
Camera Ready with Val Brown
The first step in creating a video strategy is creating a video content mission statement. It will answer three questions: what you do, how you do it and why.
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CR 42 - 3 reasons you need to create a video strategy
Camera Ready with Val Brown
Thinking about using video in your business can feel OVERWHELMING. There are so many moving parts, it’s not always easy to figure out where to get started or where to focus your efforts to get the biggest return on your time and budget.
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CR 41 - creating a strategy for Instagram
Camera Ready with Val Brown
In part one of Mike Kim he shared his thought provoking personal brand questions known as the PB3, which are designed to help you get to your core, identify your audience and clarify your business idea. It’s a must listen for personal brands, you can listen here visualbridgecommunication.com/podcast
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CR 40 - 3 essential questions personal brands MUST answer
Camera Ready with Val Brown
An interview with master marketer, Mike Kim Part 1 of 2.
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CR 39 - 7 compelling reasons to use video to grow your business
Camera Ready with Val Brown
Marketers who use video are growing company revenue 49% faster year-over-year than those who don’t, according to research from Aberdeen Group.
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CR 38 - 7 little known hacks to help you overcome your fear of Facebook Live
Camera Ready with Val Brown
You need to use video for your business and the thought of going live on Facebook sends shivers up your spine?
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CR 37 - How to create an outline for your next live video
Camera Ready with Val Brown
Live video is something we all need to do for our businesses and it can be intimidating when you haven’t done it before.
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CR 36 - 3 ways atomic habits can help you create more content
Camera Ready with Val Brown
"Good habits make time your ally, bad habits makes time your enemy." James Clear
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CR 35 - Your Questions About Video Answered
Camera Ready with Val Brown
This episode is devoted to your questions about:
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CR 34 - How losing can make you a winner
Camera Ready with Val Brown
This is a personal story about turning failures into a pathway to achieve your dreams.
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On Camera Confidence is a result of working with your strengths and developing in areas where you are not as strong.
What Can I Do If I Don't Like The Way I Look On Camera? I Know It's Silly, But I Can't Help It...
During my career there have been times where I’m really sensitive about my appearance too. When that happens I have had to work to get that voice out of my ahead that always judges how I look. Like anything, some days I do a better job than others.
What I can share with you are some concrete actions you can take to start getting to the root of your on camera shyness.
And, you are not alone!
Today I’m going to share a Really Cool Tool To Help You Build Your On Camera Confidence
In episode one of this podcast, I shared with you a bit about what led me to do my graduate work in organization development or OD.
For those of you not familiar with this area of study, I think this definition supports our topic today.
OD is the practice of planned, systemic change in the beliefs, attitudes and values of employees for individual and company growth. The purpose of OD is to enable an organization to better respond and adapt to industry/market changes and technological advances.
And what we are talking about today is looking at the planned and systemic change in the beliefs attitudes that are keeping you from being confident on camera.
One of the first tools I use when we go into an organization to get a clearer picture of the current environment is a SWOT analysis, which is simply doing an inventory of strengths, weaknesses, opportunities and threats.
Many of you no doubt have used this in your business at one point or another to plan for the future or identify what’s going on in the current environment.
Strengths and weaknesses are internal to an organization and opportunities and threats are external.
The same goes for an individual SWOT analysis. Your strengths and weaknesses come form the dialogue going on inside you that guide your behaviors.
Opportunities and threats are what’s going in the external environment that affect your business or industry.
What Does That Have To Do With Me Doing Video?
Everything! If you are constantly putting yourself down and focusing on your weaknesses and that’s keeping you from doing video, guess what? that actually becomes a threat to your business.
Not doing video keeps you from thriving at the level you would if you did and you are missing out on a lot of opportunities. Kind of interesting how that works huh.
On today's episode learn how to:
- perform your own personal SWOT analysis
- leverage your strengths
- overcome your weaknesses
So if you’re ready, let’s dive in.
Resource: Camera Confident Worksheet
Learn more about the SWOT