Turning Posts into Profits: Katie Lance on Smart, Savvy Social Media for Agents
Release Date: 09/29/2025
Mindset Reset to Help You Lead with Confidence
Inside The Canopy Files
Nationally renowned speaker and educator Dr. Jennifer Keitt joins host Charisma Southerland, president of Canopy Realtor® Association/Canopy MLS, to share how Realtors® can rreset their mindset and unlock lasting motivation. Drawing from decades of expertise in human behavior and leadership coaching, Dr. Keitt reveals real-time strategies to interrupt old patterns, build resilience, and lead with confidence.
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Turning Posts into Profits: Katie Lance on Smart, Savvy Social Media for Agents
Inside The Canopy Files
What if you could do more than just get likes on social media? On this edition of Inside the Canopy Files, host and Canopy Realtor® Association/Canopy MLS president-elect, Joan Goode, talks with national speaker and real estate content creator Katie Lance, who will share her proven strategies to help Realtors® simplify content planning, repurpose posts across platforms, and align social media with their business goals to close more deals.
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A Global Real Estate Update with Kristie Ferguson and Matt Christopherson, Director of Business and Consumer Research at the National Association of REALTORS®
Inside The Canopy Files
The Charlotte region’s growth continues to make it a hub for business, attracting domestic and foreign investment, in both residential and commercial real estate, prompting Canopy Realtor® Association to launch Canopy Global last year, an educational program and initiative allowing agents ready to expand their businesses globally, with networking, resources, and additional educational opportunities. Join guest host, Kristie Ferguson, Realtor®/broker, real estate instructor and chair of Canopy’s Global Committee as she talks with Matt Christopherson, Director of Business and Consumer...
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Canopy Goes Incognito
Inside The Canopy Files
Inside the Canopy Files goes Incognito, with nationally-acclaimed author, speaker and playwright, Michael Fosberg. Diversity & Inclusion chair and Realtor®/broker, Eric Norman along with Canopy's Vice President, DIA, Global and Realtor® Professional Development, Karyn Lindsey, talk with Michael Fosberg about his one-man play: Incognito! Through narrative, humor, and dramatization, Fosberg’s Incognito helps create insights that reach beyond biases and prejudices to foster inclusion and engagement, forcing the audience to recognize that our commonalities are stronger than...
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Taking Your Business Global!
Inside The Canopy Files
Inside the Canopy Files features Kristie Ferguson, chair of Canopy’s Global Real Estate Committee and Jason Gentry, Realtor®/broker, a past Canopy president who has taken his business global, discuss how and why Brokers should unlock global real estate opportunities through Canopy’s global real estate program and CIPS Designation to broaden their business by exploring new markets and catering to clients eyeing overseas property investments.
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Rediscovering Charlotte’s Brooklyn: the Past, Present, and Future
Inside The Canopy Files
Inside the Canopy Files looks back at the area of Charlotte now known as Second Ward, which was once the home of Brooklyn, a vibrant African-American neighborhood that was eventually demolished for an urban renewal project in the 1960s. Charlotte Historian Dr. Tom Hanchett will look back to Brooklyn's beginnings as one of Charlotte’s vibrant African-American residential and business districts, its eventual demise and exciting plans for redevelopment of the area that will weave together history and innovation. Charlotte architect Darrel Williams will also be part of the program and discuss a...
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The State of Housing in Hispanic America
Inside The Canopy Files
In recognition of Hispanic Heritage Month, Inside the Canopy Files podcast passes the mic to Realtor®/broker, Magda Esola, who serves as Canopy Realtor® Association/Canopy MLS president-elect. Listen as Magda and her guest, Realtor®/broker Marbelia Murillo, president of the Charlotte Chapter of the National Association of Hispanic Real Estate Professionals, discuss highlights and trends from the 2023 State of Housing in Hispanic America report and why representation for home buyers and sellers is important.
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Canopy is Going Global!
Inside The Canopy Files
The Charlotte region’s growth continues to make it a hub for business, attracting domestic and foreign investment, in both residential and commercial real estate, prompting Canopy Realtor® Association to launch Canopy Global. Join Charisma Southerland, Association President and host of Inside the Canopy Files as she talks with Stephanie Aker, Global Council Engagement & Development Manager from the National Association of Realtors® and Canopy Global Committee Chair, Kristie Ferguson about the launch of Canopy Global and programming to encourage, educate and provide resources for...
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Taking Strides for Shelter: Eric Thomas, Home Again Foundation Board of Director and Strides for Shelter 5K Grand Marshal Speaks With Rick Gilbert, Executive Director of Home Again Foundation
Inside The Canopy Files
Inside the Canopy Files podcast passes the mic to guest host, Eric Thomas, retired Chief Meteorologist for WBTV-TV, board of director at Home Again Foundation, and 2024 Grand Marshal of the 8th annual Strides for Shelter 5K. Eric and his guest, Rick Gilbert, Executive Director of the Home Again Foundation, discuss the work they’re doing to stem the tide of homelessness in the Charlotte region and how this year’s Strides for Shelter 5K will fund the construction of a one-bedroom cottage for a homeless veteran.
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Beyond the Rainbow: The True Meaning of PRIDE Month
Inside The Canopy Files
PRIDE Month is an essential observance dedicated to recognizing and affirming the dignity, equality, and rights of LGBTQ+ individuals. Beyond the parades and celebrations, the month serves as a critical reminder of the struggles and achievements of a community that has historically faced discrimination, violence, and marginalization. Inside the Canopy Files guest host Eric Norman, Realtor®/ Broker and president of the NC Chapter of LGBTQ+ Real Estate Alliance, talks with Alex Cruz, National Director of Education and Professional Services for the LGBTQ+ Real Estate Alliance, about the history...
info_outlineWhat if you could do more than just get likes on social media? On this edition of Inside the Canopy Files, host and Canopy Realtor® Association/Canopy MLS president-elect, Joan Goode, talks with national speaker and real estate content creator Katie Lance, who will share her proven strategies to help Realtors® simplify content planning, repurpose posts across platforms, and align social media with their business goals to close more deals.