loader from loading.io

From “Not Wanted” to World-Renowned — with Ashkan Ghavami, MD (Ep. 335)

Beauty and the Biz

Release Date: 11/07/2025

1.5 Years Booked Out…How? — Anthony Youn, MD (Ep. 345) show art 1.5 Years Booked Out…How? — Anthony Youn, MD (Ep. 345)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Anthony Youn, MD, shares how he’s been able to maintain being 1.5 years booked out even after his partner left his practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and...

info_outline
The Real Cost of “Playing It Safe” in Private Practice — Ramsen Azizi, MD (Ep. 344) show art The Real Cost of “Playing It Safe” in Private Practice — Ramsen Azizi, MD (Ep. 344)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Ramsen Azizi, MD, of Chicago, Illinois, explains the real cost of “playing it safe” in a private cosmetic surgery practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients...

info_outline
How One Surgeon Thinks Differently About Growth — Frederick G. Weniger, MD (Ep. 343) show art How One Surgeon Thinks Differently About Growth — Frederick G. Weniger, MD (Ep. 343)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Frederick Weniger, MD, explains how he, for one, as a surgeon, thinks differently about growth in his Hilton Head cosmetic practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

info_outline
A Smarter Way to Think About Growth in 2026 — Catherine Maley, MBA (Ep. 342) show art A Smarter Way to Think About Growth in 2026 — Catherine Maley, MBA (Ep. 342)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Catherine Maley, MBA talks about a much smarter way to think about growth in 2026 for your cosmetic practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits. A...

info_outline
Why Converting Consults Feels Harder Now — Catherine Maley, MBA (Ep. 341) show art Why Converting Consults Feels Harder Now — Catherine Maley, MBA (Ep. 341)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Catherine Maley, MBA, author and renowned cosmetic practice business coach, explains why converting consults feels harder now. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and...

info_outline
How 2 Young Surgeons Built Silicon Valley Practice — with Dominick Gadaleta, MD (Ep. 340) show art How 2 Young Surgeons Built Silicon Valley Practice — with Dominick Gadaleta, MD (Ep. 340)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Dominick Gadaleta, MD, tells his journey on how 2 young cosmetic surgeons built their Silicon Valley practice. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits....

info_outline
From Struggling to Booked Out in Beverly Hills — with Justin Yovino, MD (Ep. 339) show art From Struggling to Booked Out in Beverly Hills — with Justin Yovino, MD (Ep. 339)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Justin Yovino, MD, talks about his journey from struggling under employment to opening his booked out surgical practice in Beverly Hills. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more...

info_outline
Carving Out a Referral Facelift Practice — with Raymond Lee, MD (Ep. 338) show art Carving Out a Referral Facelift Practice — with Raymond Lee, MD (Ep. 338)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Raymond Lee, MD, shares his experience in carving out a referral facelift practice in competitive Newport Beach, California. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and...

info_outline
From Fellowship to Two OR Suites — with Heather Levites, MD (Ep. 337) show art From Fellowship to Two OR Suites — with Heather Levites, MD (Ep. 337)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Heather Levites, MD, shares her journey from cosmetic surgery fellowship to private practice and building two OR suites. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more...

info_outline
How Letting Go Helped This Plastic Surgeon Grow — with Kailash Narasimhan, MD (Ep. 336) show art How Letting Go Helped This Plastic Surgeon Grow — with Kailash Narasimhan, MD (Ep. 336)

Beauty and the Biz

📅 ⚙️ ⬇️⬇️⬇️ Kailash Narasimhan, MD, shares in this Beauty and the Biz episode, how letting go helped him grow as a facial plastic surgeon. Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery. As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and...

info_outline
 
More Episodes

📅 Schedule Your Practice Growth Strategy Review

⚙️ Restart your practice in 7 days

⬇️⬇️⬇️

Ashkan Ghavami, MD, shares his journey from not being wanted in Beverly Hills, to becoming a world-renowned cosmetic surgeon.

Indeed, welcome to "Beauty and the Biz," where we'll discuss the business and marketing side of plastic surgery.

As always, I'm your host, Catherine Maley, author of "Your Aesthetic Practice – What Your Patients Are Saying." and consultant to plastic surgeons, helping them get more patients and more profits.

From “Not Wanted” to World-Renowned

Indeed, “From ‘Not Wanted’ to World-Renowned: Dr. Ghavami” tells the story of how one surgeon rose from rejection to success.

Specifically, when Dr. Ashkan Ghavami arrived in Beverly Hills, no one wanted him there. Afterward, he built a trusted name in aesthetics and gained worldwide recognition.

Now, he’s known for his celebrity patients, advanced techniques, and leadership in the field.

Specifically in this episode of “Beauty and the Biz,” Dr. Ghavami shares how he built his reputation and business:

  • First, how he grew his practice before social media existed
  • Then, why “doing great work” isn’t enough to stay visible
  • Later, what it really takes to run a top-tier practice in Beverly Hills
  • Finally, how to stay ethical and competitive in an AI-driven world

In short, this discussion reveals what it takes to build and maintain a premium brand in today’s marketplace.

Ultimately, being a great surgeon is one thing. However, building a great business is another.

 

Shockingly, one strategic hour can save months of trial and error.

Therefore, book a Strategy Review Zoom call to identify missed opportunities.

Then, map the fastest route to more bookings, higher revenue, and smoother operations.

Schedule your practice growth review

Enjoy!

Catherine Maley, MBA

Practice Growth Resources:

Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!

Catherine Maley, MBA:

Everybody that’s going to wrap it up for us today on Beauty and the Biz.

If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.

If you’ve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you don’t miss any episodes. And of course, please share this with your staff and colleagues.

And we will talk to you again soon. Take care.

"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.

So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. It’s guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything I’ve gleaned over the years into one playbook of the most successful practices and what they do to win.

Go to www.CosmeticPracticeVault.com and let’s grow your cosmetic revenue."

 

Visit Dr. Ghavami's website

#drashkanghavami #ashkanghavamimd #successfulaestheticpractice

#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons