Sarah Bell co-founder, Startup Building Adviser and Head of Customer Success at LeapSheep.

Sarah Bell co-founder, Startup Building Adviser and Head of Customer Success at LeapSheep.

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Sarah’s Bio

Sarah Bell is co-founder, Startup Building Adviser and Head of Customer Success at LeapSheep. LeapSheep is a SaaS + AI platform that guides startups from idea to exit to overcome high founder failure rates.

 LeapSheep is a subscription service that diagnoses startup founders’ growth challenges and prescribes personalized goals and proven approaches to help founders to accelerate their traction and reduce risk.

Sarah is a passionate supporter of founders who are looking to solve some of the world’s biggest challenges. Her core area of expertise is supporting founders in what’s required in customer discovery; so that they don’t fall into the trap of ‘build it and they will come’.

She’s supported hundreds of founders to develop a business model and use storytelling to become ‘backable’ – by customers, team members, partners, and investors.

 We talked about the following and other items

 Moving to the U.S. from Britain

 Startups

 LeapSheep

Market Research

User Research

 Sarah’s Social Media

Sarah’s Linkedin: https://www.linkedin.com/in/sarah-bell-startup-building-adviser-at-leapsheep/

LeapSheep Website: https://www.leapsheep.com/ 

Sarah’s Advice

 My best advice to a founder is spend as much time as you can with your potential customers. Do not skip this step. Because you will find yourself having to go back to it before or after you've built software.

 You may as well do it before you've built software. Just find out about your customer and who they are, what's important to them and what their biggest challenges are. That's the most important thing and also be creative.

 Look to the edges because most people trying to find a problem they look straight ahead and it is easy to solve when you get to the edges that you find a solution. It's really worth building.