The Case for a Chief Enrollment Management Officer in Higher Education
Release Date: 01/06/2026
Pairing Liberal Arts with Tech Readiness: Five Institutional Decisions from Manhattan University
Changing Higher Ed
At Manhattan University, the case for the liberal arts is being made with outcomes, not nostalgia. Its graduates rank in the top 2% nationally for mid-career salaries, and The Wall Street Journal ranked the university 73rd in the country for graduate salaries, social mobility, and cost-effectiveness. The more useful story for institutional leaders sits underneath those numbers: a set of deliberate decisions about , technology preparation, faculty adoption, hiring, and alumni engagement. In this episode of the , speaks with , President of , about how the institution pairs a liberal arts...
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Student Retention: Using AI to Spot Disengagement Before Dropout
Changing Higher Ed
Most retention systems flag struggling students through grades and attendance. By the time those indicators fire, many students are already halfway out the door. Elvee's survey of 1,050 U.S. college students shows why: 86% start college highly motivated, 42% come close to dropping out at some point, and only 17% of those who struggle ever request help. In this episode of the , speaks with , CEO of , whose work with U.S. colleges centers on reading behavioral data for early signals of student disengagement. Drawing on his background in commercial technology, Dar explains how patterns in...
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Higher Ed's Trust Problem Isn't a PR Problem: AAC&U's Trust Agenda
Changing Higher Ed
Half of college presidents worried about public trust are answering with a public relations campaign. According to the AAC&U report at the center of this episode, that is a reasonable instinct but the wrong one. Public confidence in colleges and universities has slid for more than a decade, and messaging alone will not turn it around. In this episode of the , speaks with , lead author of and he co-directs AAC&U’s Advancing Public Trust in Higher Education initiative, about why trust has eroded and what campus leaders can actually do about it. Their conversation moves past naming...
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Why Research Funding Cuts Are a Strategic Risk, Not a Budget Problem
Changing Higher Ed
When the federal government freezes research funding, leaders tend to treat it as a budget problem: a number that was cut and might later be restored. The harder truth in this conversation is that much of the damage cannot be undone. Halted studies, shuttered labs, and departed early-career researchers do not simply resume when the money comes back. Research funding cuts are a strategic risk, not a line item. In this episode of the , speaks with , President and CEO of the and former chancellor of UC Berkeley. Dirks , reflecting on the protests that had put Berkeley at the center of national...
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When AI Finds the Administrative Friction Higher Ed Leaders Miss
Changing Higher Ed
Most AI conversations in higher education focus on the academic side. The administrative side gets less attention and is producing the bigger near-term financial wins for institutions willing to govern the rollout. In this episode of the , speaks with , about how AI is being applied across enrollment and advancement at institutions including Empire State University, Florida Southwestern State College, and Boise State University. Drawing on his career across Blackboard, Instructure, Kaltura, and now Gravyty, Beck walks through the specific case studies behind administrative AI adoption: a...
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Inside CSU’s ChatGPT Edu Rollout Across 22 Universities
Changing Higher Ed
AI implementation in higher education is often framed as a technology question. California State University treated it as with technology as the catalyst, rolling out ChatGPT Edu to 22 universities in 18 months while running the largest AI survey ever conducted at a single university system. In this episode of the , speaks with , about how the system designed and executed its generative AI implementation and what the of 94,060 respondents reveals about AI adoption, faculty engagement, and student behavior. Drawing on her work co-leading the academic side of CSU's GenAI initiative,...
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AI in Higher Education: Bias, Procurement, and Human Oversight
Changing Higher Ed
At sixteen, with straight A's in math and science, Dr. Karen Panetta's school career assessment told her to sell makeup or be a cook. A male friend with lower scores got engineer or politician. No AI was involved. Just a rules-based system applying gender and biographical filters to two teenagers. That same logic now sits inside AI tools landing in admissions offices and HR systems across higher ed, with one critical difference: AI does not eliminate human bias, it removes the human accountability that used to make bias correctable. In this episode of the , speaks with , Dean of Graduate...
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AI-First Business Education: How Kogod Transformed Culture, Curriculum, and Faculty Adoption
Changing Higher Ed
Most business schools are still forming committees to figure out what to do about AI. Kogod School of Business at American University formed a committee, but far from the typical higher ed standards. Leadership gave it six weeks and a five-page limit, and used the recommendation to integrate AI into every department, major, and minor. Three years later, undergraduate enrollment is up 40%, applications are up 50%, and more than 90% of faculty are using AI in the classroom. In this episode of the , speaks with returning guests , Dean of the Kogod School of Business at American University, and ,...
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Closing Higher Education’s AI Readiness Gap with Human-First Transformation
Changing Higher Ed
AI adoption in higher education is moving faster than institutional change models were built to handle. Students are already using AI at high rates, while many institutions are still trying to decide where AI belongs, who should lead it, and how much change is required. In this episode of the , speaks with , serial entrepreneur and founder of , about why higher education’s traditional playbook will not work in the AI age. Drawing on her work with Fortune 500 companies and AI implementation, Barua explains why AI should be treated as institutional infrastructure, not an IT project. She...
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Scaling Higher Education: An Entrepreneurial Approach to a Consolidating Market
Changing Higher Ed
Scaling higher education is no longer a theoretical strategy. As the sector moves deeper into consolidation, institutional leaders need to confront whether their operating models, credential structures, partnerships, and delivery systems are built for the market ahead. In this episode of the , speaks with , about how an entrepreneurial mindset can help higher education respond to consolidation, AI disruption, and changing learner expectations. Drawing from his experience as co-founder of Jiffy Lube International and president of one of the nation’s leading entrepreneurship institutions,...
info_outlineIn this episode of the Changing Higher Ed podcast, Dr. Drumm McNaughton speaks with Dr. Dan Predoehl, assistant dean of Extended Learning and director of the Emeritus Institute at Saddleback College, one of the nation’s highest-performing community colleges.
The conversation focuses on why enrollment challenges persist even at strong institutions and how treating enrollment as a shared responsibility—rather than a system with clear executive ownership—creates fragmentation across admissions, student services, academics, and outcomes. Dr. Predoehl explains the Chief Enrollment Management Officer concept and why a cabinet-level role is increasingly necessary to align enrollment strategy with institutional mission, student success, and long-term viability.
Drawing on experience across community colleges and four-year institutions, the discussion examines how enrollment, retention, completion, workforce alignment, and equity outcomes are shaped by leadership structure—not just tactics.
Topics Covered:
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Why enrollment is a system, not a department
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How diffused responsibility undermines retention and completion
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The limits of presidential oversight without executive enrollment ownership
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How workforce alignment strengthens enrollment strategy
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Why open access increases the need for strategic focus
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The role faculty partnership plays in sustainable enrollment management
Three Key Takeaways for Higher Education Leaders:
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Enrollment outcomes reflect system design, not individual office performance
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Retention, completion, and workforce alignment are core enrollment responsibilities
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Institutions risk long-term instability when enrollment lacks clear executive ownership
This episode is especially relevant for presidents, provosts, enrollment leaders, and senior administrators looking beyond short-term fixes toward structural solutions to enrollment pressure.
Read the transcript and extended show summary:
https://changinghighered.com/chief-enrollment-management-officer-in-higher-education/
#HigherEducation #EnrollmentManagement #HigherEducationPodcast