Libsyn Directory

201. The content I posted to build authority (Latasha James)

Release Date: 03/03/2025

223. From Beauty Founder to Rising Millionaire Real Estate Agent in Singapore (Claire Tan)

EDIT HISTORY

From the outside, Claire Tan’s career looks effortless. She started her first business at 17. Built one of Singapore’s earliest makeup-only bridal companies. Later entered real estate… And succeeded again. But what you don’t see on a resume is the discipline, work ethic, and internal standards that shaped every chapter. In this episode of EDIT HISTORY, Claire walks us through the real work behind her success - the years spent practising hairstyles daily before opportunities arrived, choosing to practice her skills over and over again before opportunities came, and why she refused to...

222. I quit law school. Then I quit my PhD.

EDIT HISTORY

I quit law school, then quit my PhD - and spent years wondering if that made me a quitter or just someone on the wrong path. In this episode of EDIT HISTORY, my friend Jennifer Ho interviews me as I open up about the parts of my journey that never show up on a resume: The guilt of disappointing my Asian parents, wanting to look “successful,” and learning to make decisions that I am proud of. This is a conversation about high-functioning doubt, career pivots, and choosing work you can stand behind - even when it doesn’t immediately make sense to others. TIMETAMPS (00:00) Trailer...

221. I Podcasted for 5 Years Before It Finally Clicked

EDIT HISTORY

What does it really take to build a body of work you can stand behind - especially when the numbers don’t immediately reflect the care you’re putting into it? In this episode of EDIT HISTORY, Cheryl steps into the interviewee seat and unpacks the insecurities, turning points, and decisions that shaped different stages of her career as a podcaster. This conversation is for entrepreneurs, professionals, and podcasters who’ve ever wondered: Am I legit enough? Should I be further along by now? What if my work doesn’t look like everyone else’s, but still matters? TIMETAMPS ...

220. My Podcast Won Two Awards. Here’s How.

EDIT HISTORY

My podcast won two awards this year - but not for the reasons you might think. This episode unpacks the creative decisions, format choices, and editorial discipline that made EDIT HISTORY resonate with judges and listeners alike. Whether you’re building a podcast, a business, or any long-term creative project, this is a deep dive into what really matters. TIMETAMPS (00:00) Introduction (03:31) The Current State of Podcasts (05:12) Show Concept (09:29) Differentiation (15:14) Consistency (18:23) Success as a Podcaster (20:30) What Awards Don’t Measure CONNECT WITH CHERYL LAU...

219. She Quit Law to Start a Podcast From Scratch… as a Cat (Iman Ibrahim)

EDIT HISTORY

Everyone commends you for being brave when you start over. But no one tells you that your reinvention might also look… ridiculous. For our guest today, that looked like explaining to people - very seriously - that she quit her career as a lawyer… to start a podcast as a cat. Because that’s the thing about starting something new: More often than not, it doesn’t look polished or profound. It looks like curiosity, experimentation - and sometimes, doing something absolutely absurd, but quintessentially you. Today’s guest, Iman Ibrahim, embodies that exact spirit. After nearly two decades...

218. The Hard Truth About Success from a Top Creator in Singapore (Aiken Chia)

EDIT HISTORY

Before Aiken Chia became one of Singapore’s most recognizable YouTubers and food content creators, he was a broke twenty-something who had spent years auditioning, collecting rejection after rejection, and was on the verge of quitting media altogether. It was that mix of setbacks, resilience, and the unwavering support of his community that shaped the creator he is today. From his breakout years through producing a popular series called Food King, to now building his own independent channel, Aiken has created a body of work that blends food and travel storytelling with raw, personal...

217. What No One Tells You About Succeeding as a Creator (Ainul Md Razib)

EDIT HISTORY

When Ainul Md Razib first started posting about tech careers on TikTok, almost no one in Singapore was doing it. While most of the platform was filled with dance trends and food reviews, she chose to talk about coding and professional growth - becoming one of the first local career-focused creators. Today, Ainul is a Cybersecurity Engineer at IBM, known online as AinLovesCode. She’s been named to the Singapore 100 Women in Tech 2025 list, and her work continues to champion diversity and inclusion in the industry. In this episode, we explore Ainul’s journey - the pressures of...

216. From Banker to Best-Selling Author & Global Keynote Speaker - Here’s How (Simon Alexander Ong)

EDIT HISTORY

Most of us introduce ourselves with a title: “I’m a coach,” “I’m a banker,” “I’m a podcaster.” The problem with this is that the moment you do that, you’ve put yourself in the same box as everyone else with that title. Our guest today, Simon Alexander Ong - bestselling author of Energize, international keynote speaker, and award-winning coach - knows this firsthand. For years, he chased job titles he thought would define his success, until he realised that real success and true differentiation come from embracing your whole self. This includes your story, your skills, and...

Answering More Deep & Weird Questions (Podcaster Q&A)

EDIT HISTORY

In this unscripted bonus episode, I answer delightfully weird and deeply personal questions from friends - Covering everything from past insecurities, podcast advice, to how my friendships have evolved. In this episode, we cover: (00:00) Introduction (0:35) What crime would you commit if it were legal for 12 hours? (0:59) If you were a cult leader, what’s your cult’s name and aesthetic? (01:41) What’s the weirdest compliment that would absolutely make your day? (03:03) You’re suddenly famous for something stupid. What did you do? (03:44) If you woke up as a brand...

215. Behind the Scenes: How I Produce Authority-Building Podcasts for Clients

EDIT HISTORY

Today, I’m taking you behind the scenes of what it actually takes to create an authority-building podcast, through the lens of my work as a podcast producer for organizations and other established shows. If you’ve been thinking about starting a podcast or turning your existing one into a real authority-building asset, this episode will give you a look at what it actually takes. In this episode, we cover: (00:00) Introduction (02:09) Stage 1: Pre-Production (08:58) Stage 2: Recording (11:44) Stage 3: Editorial Post-Production (15:19) Stage 4: Technical...

More Episodes

The truth is, authority isn’t given; it’s built. It happens when you keep showing up, refining your message, and sharing what you know, even when self-doubt creeps in. Authority isn’t about knowing everything—it’s about taking up space, speaking up, and leading the conversation instead of waiting for permission.

But most entrepreneurs and creators never reach that moment because they’re too busy second-guessing themselves.

This is the premise for this episode of EDIT HISTORY. Our guest is Latasha James, the Founder and Creative Director of James + Park Creative. She is also the host of the award-winning Freelance Friday Podcast and has taught thousands of people to start and grow their businesses through her courses and content.

So. If you’ve ever wondered whether your content is “good enough,” or whether you have what it takes to become the go-to person in your space—this is the episode for you.

In this episode, we cover:

(00:00) Introduction

(01:51) How do you know when you’ve built authority?

(05:14) Insecurities as a creator

(07:07) Showing up in spite of your insecurities

(10:39) Reviewing Latasha’s past content

(16:48) Resonating with your audience by being relatable

(18:37) The formula for success as a content creator

(21:44) Content that felt out of alignment

(25:17) “Authority” content

(31:39) Hesitating to share your viewpoint

(36:32) How do you know if you’re in the right direction?