EDIT HISTORY

Welcome to EDIT HISTORY - Conversations with people who built a body of work around a core thesis. ✨ BEHIND THE CONTENT | Creators revisit the content that shaped who they are today. ✨ BEHIND THE RESUME | Professionals unpack the pivots and decisions that shaped their career. ✨ BEHIND THE THINKING | How leaders developed the point of view that set them apart. --- EDIT HISTORY won 2x at the 2025 Asia Podcast Awards (by Radioinfo Asia) in the "Best Education Podcast" and “Best Money and Business Podcast” categories. It was also shortlisted for the 2024 Asia Podcast Awards (by Radioinfo Asia) in the “Best Money and Business Podcast” category and won the 2023 Golden Crane Award (by the Asian American Podcasters Association) in the “Best Entrepreneur/Solopreneur Podcast” category.

He's Building a Time Capsule of Singapore's Greatest Minds | Keith Yap 02/02/2026

He's Building a Time Capsule of Singapore's Greatest Minds | Keith Yap What does it take to build a podcast that's designed to outlast you? Keith Yap, host of The Front Row Podcast, grew his show to 15K subscribers in under a year - not by chasing trends, but by doing the opposite. His mission: create a living archive of Singapore's brightest minds on geopolitics, economics, and technology. A time capsule for the next generation of Singaporeans. In this conversation, Keith reflects on how his role has evolved from nervous first-timer to confident interlocutor - someone who doesn't just ask questions, but challenges, supplements, and connects ideas across a growing catalog of diplomats, economists, historians, and technologists. We also get into: how he landed his very first guest (Ambassador Chan Heng Chee), why he thinks Singapore is two degrees from anyone, his personal learning stack, and his bigger vision - making Singapore the intellectual capital of Southeast Asia. TIMESTAMPS (00:00) Trailer & Opening (01:29) The Front Row Podcast (03:03) Getting High-Calibre Guests (07:24) The Cringey Early Episodes (09:37) How Keith’s Role as a Podcaster Has Evolved (12:11) What Makes a Conversation Deep and Meaningful (14:34) Editing & Episode Fidelity (16:18) The Biggest Shift in Keith’s Hosting Style (19:50) Stress-Testing Your Own Views as a Host (21:38) How Genuine Curiosity Is Developed (25:00) The Questions Great Thinkers Ask (31:16) Guest Criteria, Outreach, and Saying No (34:47) Personal Learning Curriculum (38:29) The Big Question Keith Is Trying to Answer (42:33) Keith’s Listener Demographics (43:50) Where His Interest in Geopolitics & Policy Began (45:21) Quality of Thought and Articulation (47:15) Measuring Impact (54:16) Keith’s Advice for Podcasters and Creators CONNECT WITH KEITH YAP YouTube: Instagram: LinkedIn: Website: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/39963855

Makeup Artist by Day, Million-Dollar Real Estate Agent by Night | Claire Tan 01/25/2026

Makeup Artist by Day, Million-Dollar Real Estate Agent by Night | Claire Tan Claire Tan started her first business at 17 - not because she had a plan, but because she refused to work in a system where someone else decided how far she could go. In this episode, Claire walks us through how she built Ladyy Claire Makeup into one of Singapore's first makeup-only bridal companies, pivoted into luxury real estate during COVID, and quietly became one of the most respected agents working with high-net-worth clients - all while being a self-described introvert who hides behind the curtains at parties. We get into: why she broke her scholarship bond and never looked back, how she practiced three hairstyles a day and cried through all of it, how she lied about her age to land early clients (then revealed the truth after the job), what it actually takes to sell $3-5M properties as a 21-year-old, and the one belief she's still working on unlearning - that her self-worth equals her output. TIMESTAMPS (00:00) Trailer & Opening (02:20) Starting a makeup business in Singapore at 17 (06:10) Why Claire chose entrepreneurship over a “safe” career (10:34) Building resilience before success (12:33) From makeup empire to real estate (14:03) The skills Claire had to grind to improve (17:25) Being an introvert in people-facing businesses (19:17) What it really takes to succeed in real estate (23:45) Building confidence by holding yourself to high standards (25:27) What Claire is actively working on as a leader now (28:49) A mindset shift for those still figuring things out (30:47) “Good advice” Claire chose not to follow - and why (35:13) Being underestimated in her business & career (40:35) The belief Claire had to unlearn as success grew (42:55) Closing CONNECT WITH CLAIRE TAN Main Instagram: Make Up Company Instagram: Real Estate Instagram: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/39860755

I quit law school. Then I quit my PhD. | Cheryl Lau 01/11/2026

I quit law school. Then I quit my PhD. | Cheryl Lau When you've always been the straight-A student, quitting feels like a character flaw - not a decision. In this episode, my friend Jennifer Ho turns the tables and interviews me. We go through my three-page resume and look for everything it doesn't show: the shame of quitting law school, my mum telling me I needed to "bring harmony back into the family," and then quitting a PhD years later - terrified of becoming a two-time quitter. This is a conversation about high-functioning doubt, outsourcing your identity to systems, and how I eventually stopped making decisions based on what would make me look good - and started making ones I could actually stand behind. TIMESTAMPS (00:00) Trailer (00:47) Opening (01:47) The story my resume can’t tell (06:02) How I used to define success (06:46) Why law school and a PhD didn’t actually fit me (11:38) How long I knew something had to change - before I quit (15:21) The strengths I carried through every pivot (20:31) How do you know when something isn’t right - even if you’re good at it? (23:27) The skill gaps I’m actively working on now (26:47) How I’m thinking about future-proofing my career (30:53) My edge vs and the part of my work that still scares me (32:21) What an irresponsible career risk looks like (33:29) What will never need to be on my resume (36:34) Closing CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/39680825

5 Years of Podcasting. Still Not Sure I'm Qualified. | Cheryl Lau 12/28/2025

5 Years of Podcasting. Still Not Sure I'm Qualified. | Cheryl Lau For five years, I've been podcasting. Side Hustle Club. Thought Leader Club. Now EDIT HISTORY. And for most of that time, I built it while quietly wondering if I was actually qualified to do any of it. In this episode, my friend Rae Fung interviews me - and we go deep into the parts that don't show up in the highlights: why I rebranded twice, what I learned when my most casual episode outperformed my most carefully crafted one, and how I kept saying yes to opportunities I felt completely unready for. TIMESTAMPS (00:00) Trailer (00:49) Opening (03:11) What “success” and credibility meant in the early days (06:13) External validation vs internal motivation (09:43) Advice and templates that didn’t actually fit (12:29) The moment Cheryl realized where her real value was (16:09) What she’s most proud of from the early iterations (18:29) Letting people into the thought process behind the work (23:49) Seeing Cheryl’s thought process (26:39) The fears and resistance behind going all-in on podcasting (31:16) What Cheryl wants to deepen and sharpen in 2026 (34:38) What Cheryl is working on deepening in 2026 (36:51) A message to little Cheryl (37:52) If every body of work has a draft - what’s the current one? (39:19) Closing CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/39456690

My Podcast Won Two Awards - But That's Not the Point | Cheryl Lau 11/22/2025

She Quit Law to Start a Podcast From Scratch… as a Cat | Iman Ibrahim 10/26/2025

She Quit Law to Start a Podcast From Scratch… as a Cat | Iman Ibrahim Everyone commends you for being brave when you start over. But no one tells you that your reinvention might also look… ridiculous. For our guest today, that looked like explaining to people - very seriously - that she quit her career as a lawyer… to start a podcast as a cat. Because that’s the thing about starting something new: More often than not, it doesn’t look polished or profound. It looks like curiosity, experimentation - and sometimes, doing something absolutely absurd, but quintessentially you. Today’s guest, Iman Ibrahim, embodies that exact spirit. After nearly two decades in law, she left her career behind to rebuild from scratch - first as a coach, and then as the creator of I Am the Advocat, a podcast where a cat becomes the unlikely voice for real stories of burnout, bullying, and survival in the legal world. This episode is about what it really takes to start again, and what becomes possible when we finally stop performing who we’re “supposed” to be. TIMETAMPS (00:00) Introduction (01:40) Quitting law after 19 years (02:21) I am the Advocat (05:17) Judgment from colleagues (06:46) Support for the cause (09:08) Introducing the (c)lawyers (12:54) Building an episode (15:34) Iman’s EDIT HISTORY (17:29) Building an episode (cont.) (18:43) The constraints of law (23:43) Starting over and self doubts (28:38) Iman’s inner self critic (34:19) One year later (39:31) Actionable takeaways CONNECT WITH IMAN IBRAHIM Instagram (Personal): Instagram (I am the Advocat): Instagram (Over It Club): YouTube: LinkedIn: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/38776575

He Almost Quit Media. A Friend Paid His Phone Bill to Stop Him. | Aiken Chia 09/15/2025

He Almost Quit Media. A Friend Paid His Phone Bill to Stop Him. | Aiken Chia When Aiken Chia was broke and ready to walk away from media after six years of rejection, a friend paid his phone bill so he wouldn't miss a callback. That single act changed everything. In this episode, Aiken sits down with us to go beyond the Food King years and the viral moments - including the video where he sat with his mum to unpack her 18-year affair on camera. We talk about what it costs to make something that personal, the values that have kept him grounded through success and betrayal, and why he still doesn't run mid-roll ads on YouTube even when the money would help. This is a conversation about what actually gives creative work longevity - and it's not the numbers. TIMESTAMPS (00:00) Introduction (01:30) Character matters more than talent (03:03) Being called fat (05:56) Aiken’s insecurities (07:49) Being in survival mode (09:23) People who see your potential (11:57) The upwards trajectory (13:29) Why do others support Aiken (16:12) Being sincere (17:31) Executing your creative vision (20:00) How creators create impact (25:43) How Aiken is monetizing (26:57) Breaking out of the “food creator” box (29:59) What Aiken is working on right now (32:32) Going through a rough patch (36:27) Aiken interviews his mom (42:15) Guiding values as a creator (45:19) Actionable takeaways CONNECT WITH AIKEN CHIA YouTube: Instagram: TikTok: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/38196035

She Chose Not to Go Viral. Her Audience Grew Anyway. | Ainul Md Razib 09/08/2025

She Chose Not to Go Viral. Her Audience Grew Anyway. | Ainul Md Razib When Ainul Md Razib first started posting about tech careers on TikTok, almost nobody in Singapore was doing it. No blueprint, no local creator to follow, no way of knowing if it would land. In this episode, Ainul - cybersecurity engineer at IBM and one of Singapore's first career-focused tech creators - opens up about what it actually takes to build something original in a space that doesn't have rules yet. We talk about why she's never done a salary breakdown video (it comes down to her faith and Malay cultural values around wealth), how she navigates telling her manager about her social media before starting every new job, and what the viral hits taught her about what she actually doesn't want to become. TIMESTAMPS (00:00) Introduction (01:21) Being taken seriously (04:39) Creator pressures (07:50) Complexities as a Muslim creator (13:35) Setting parameters (17:36) Doubting your own work (20:35) Reviewing Ainul’s past content (24:33) Balancing a full time job with content creation (29:37) Chasing external validation (32:32) Misconceptions about you (35:51) Why do you do what you do? (39:52) Actionable takeaways CONNECT WITH AINUL MD RAZIB Instagram: TikTok: Podcast: Website: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/38127580

He Lied to His Asian Dad About Quitting His Job - Until He Had Proof | Simon Alexander Ong 08/17/2025

He Lied to His Asian Dad About Quitting His Job - Until He Had Proof | Simon Alexander Ong For years, Simon Alexander Ong told his strict Asian father that the job was "going okay." What he didn't say was that he'd already quietly started coaching clients on the side - building a business in secret, evenings and weekends, until he had three paying clients and a decision to make. Today, Simon is a bestselling author, international keynote speaker, and one of the most-watched creators in his space - his video "I'm 40. If You're In Your 20s or 30s, Watch This" has 3.9M views. In this episode, we go behind the highlight reel: the double life, the conversations he had with his father once he finally had something to show, and why he says the biggest mistake career-changers make is quitting cold with no foundation. TIMESTAMPS (00:00) Introduction (01:26) Being boxed in by titles (03:35) Becoming a brand (06:14) Simon’s objections (08:52) A partner who supports your goals (15:44) The pressure of having it together (18:05) A compelling vision (19:49) Learning vs being an expert (23:05) Creativity as a differentiator (25:18) What Simon is working on (26:41) Transferable skills (27:40) Does your family get what you do? (31:14) Should I quit my job? (35:00) How to do it all (40:25) 3 Tips for entrepreneurs & creators (46:01) Actionable takeaways CONNECT WITH SIMON ALEXANDER ONG YouTube: Website: Book: Newsletter: Instagram: LinkedIn: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37833030

Answering More Deep & Weird Questions (Podcaster Q&A) | Cheryl Lau 08/11/2025

Answering More Deep & Weird Questions (Podcaster Q&A) | Cheryl Lau In this unscripted bonus episode, I answer delightfully weird and deeply personal questions from friends - Covering everything from past insecurities, podcast advice, to how my friendships have evolved. TIMESTAMPS (00:00) Introduction (0:35) What crime would you commit if it were legal for 12 hours? (0:59) If you were a cult leader, what’s your cult’s name and aesthetic? (01:41) What’s the weirdest compliment that would absolutely make your day? (03:03) You’re suddenly famous for something stupid. What did you do? (03:44) If you woke up as a brand new person, where would you want to live? (04:20) If you woke up as a brand new person, what job do you want to do (05:08) If you woke up as a brand new person, what superpower will you have? (05:22) What would you tell baby podcaster cheryl? (07:12) If we caught you doomscrolling, what would you be watching? (09:16) What used to be an insecurity that no longer is? (10:26) What is an insecurity you still have? (11:15) What is your pet peeve/most annoying trait about a person? (11:44) Which emoji do you spiritually identify with? (12:27) What are 3 telling "first impression" signs of a podcast that is likely to be successful? (14:52) How has your friendships evolved overtime? CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37727135

What Actually Makes a Podcast Stand Out | Cheryl Lau 08/04/2025

Responding to "Why Are Singapore Podcasts So Cringe?" | Caitanya Tan 07/29/2025

Responding to "Why Are Singapore Podcasts So Cringe?" | Caitanya Tan A lot of us don't like how we sound. We cringe at our recorded voice, worry our accent makes us seem less credible, and sometimes never start at all because of it. Caitanya Tan - actress, host, voiceover artist, and content creator with over 200,000 followers on both TikTok and Instagram - has spent years being asked to explain and defend how she sounds. In this episode, she responds to a 300+ comment Reddit thread asking why Singapore podcasters are so cringe, breaks down what it actually means to represent your people, and shares the one line from her mentor that completely changed how she handles opinions. Oh, and she built all 200K followers using just her phone. The barrier to entry is low. The price, she says, is the audacity. TIMESTAMPS (00:00) Introduction (01:21) Cait’s voice (02:57) Pressure to sound less Singaporean (04:45) How Cait learned to speak (06:35) Singlish isn’t represented (08:16) Cait’s past content (10:14) Feeling embarrassed by your accent or voice (15:03) Authenticity and using your voice (16:29) Cait’s insecurities (18:13) Not trying because you’re scared (21:43) Assumptions about Cait’s success (25:20) Cait’s morning routine (27:16) Doing everything with just a phone (27:58) Singaporean podcasts (33:31) Actionable Takeaways CONNECT WITH CAITANYA TAN Instagram: TikTok: Website: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37567665

She Failed a Startup, Then Built… 200K on YouTube | Laurie Wang 07/24/2025

She Failed a Startup, Then Built… 200K on YouTube | Laurie Wang What if the most important part of building something wasn't the strategy or the talent, but the willingness to keep going through the seasons when nothing seems to be working? Laurie Wang built a YouTube channel with nearly 200K subscribers. But before that, she ran a startup that failed, sat in what she calls the "liminal space" - that in-between period when you don't know what comes next - and had to learn how to keep going without knowing where she was going. In this conversation, we talk about what consistency actually builds (hint: it's not just a following), the failed supper club startup she launched after leaving Google, why she stopped comparing herself to creators ahead of her, and how her calendar became her most honest mirror of what she actually values. TIMESTAMPS (00:00) Introduction (01:06) What kept you going? (05:10) Laurie’s insecurities (06:32) When your husband is also a YouTuber (10:00) Cultivating the entrepreneurial spark (14:45) Habits & decisions (16:01) Networking tips (21:38) AI vs Youtubers (25:05) A lesson from Laurie (26:35) Connecting the dots (28:44) A failed startup (31:01) Pickup yourself up after failure (33:20) Challenges outside of YouTube (36:56) Things you like & dislike about yourself (40:44) Building a business around your life (46:39) Actionable Takeaways CONNECT WITH LAURIE WANG YouTube: Website: LinkedIn: Instagram: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37533020

Answering Your Deepest & Weirdest Questions (Podcaster Q&A) | Cheryl Lau 07/18/2025

Answering Your Deepest & Weirdest Questions (Podcaster Q&A) | Cheryl Lau In this impromptu bonus episode of EDIT HISTORY, I answer spontaneous questions from my friends after a last-minute guest cancellation. From podcasting highs and moments of self-doubt to K-pop playlists and unpopular opinions, I get candid about my personal quirks, creative process, and what keeps me going as a solopreneur podcaster. TIMESTAMPS (00:00) Introduction (00:23) What’s one decision you’re so proud of? (01:57) What do you do to make guests feel comfortable? (04:20) Have you ever replaced a bad habit with another bad habit? (06:05) Have you ever wanted to give up on your podcast? (08:20) What are your qualifying conditions for choosing guests? (10:40) If the world were ruled by cats, how would life be different? (11:49) Would you rather only be able to use public restrooms or be 10 minutes late to everything? (12:58) What’s a hot take/unpopular opinion of yours? (17:47) Who or what it is Cheryl fiercely loyal to? (19:19) Intermission break (20:27) Favorite kpop groups (21:10) What’s on your repeat playlist? (21:44) What would you pay lots of money for? What would you refuse to pay for? (22:56) What was your dream job when you were a kid? CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37453760

There Wasn't a Stage for My Story. So I Built Singapore's Biggest. | Anna Ong 06/30/2025

There Wasn't a Stage for My Story. So I Built Singapore's Biggest. | Anna Ong Anna Ong spent 15 years in banking hoping her work would speak for itself. It didn't. What she learned instead: great ideas don't win. Great storytellers do. After leaving banking, Anna couldn't find a stage for the kind of stories she wanted to tell - raw, vulnerable, real - so she built one. What's Your Story Slam is now Singapore's longest-running live storytelling show, and Anna has coached over 300 leaders to tell theirs. In this conversation, we talk about why she rejects polished TED Talks and humblebrags on her stage, the question she asks every storyteller before they're allowed to perform ("is this a wound or a scar?"), why she believes everyone has a story worth telling - even if they don't believe it yet - and what happened when her five-year-old niece said "I love you, good night" for the first time. TIMESTAMPS (00:00) Introduction (01:51) Telling stories that show your flaws (03:10) What’s Your Story Slam (06:06) Telling stories to impress (09:42) Humble bragging (15:23) The impact of storytelling (19:59) A storytelling stage built in Asia (26:26) Anna’s past content (31:29) AI and storytelling (35:16) A story Anna is working on (39:35) Actionable takeaways CONNECT WITH ANNA ONG LinkedIn: YouTube: Website: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37174430

Unemployed for 18 Months With a PhD. Now She Speaks at Ivy Leagues. | Dr. Gertrude Nonterah 06/24/2025

Unemployed for 18 Months With a PhD. Now She Speaks at Ivy Leagues. | Dr. Gertrude Nonterah In 2018, Dr. Gertrude Nonterah lost her postdoc position. For the next 18 months, she applied for jobs with a PhD in Microbiology and Immunology — and heard nothing. During that stretch, she googled "famous people who were fired" just to find something to hold onto. Today, Dr. G is the founder of The Bold PhD, helping graduate students navigate careers beyond academia. She's spoken at Oxford, Northwestern, Johns Hopkins - and Brown University, where she was invited not by faculty or administrators, but by a graduate student who'd been watching her videos. She never attended an Ivy League school. She now speaks at them regularly. In this episode, we talk about what it actually costs to stay quiet, why hard work alone stopped being enough, how she built a body of work during her most uncertain season, and what seven years of consistency quietly communicates to the people watching. TIMESTAMPS (00:00) Introduction (02:05) Being passed over for opportunities (04:41) Work ethic isn’t enough (06:16) Feeling helpless amidst unfair circumstances (11:18) Regaining power over your situation (15:27) Building a body of work (20:19) Not quitting = reliability (23:26) Insecurities Dr. G faced (29:39) Your content is helping people (34:22) Reviewing Dr. G’s past content (41:14) Take back control of your outcomes (45:45) Actionable takeaways CONNECT WITH DR. GERTRUDE NONTERAH Website: Instagram: YouTube: LinkedIn: Newsletter: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/37130745

What Separates Podcasters Who Last From Ones Who Fade After 10 Episodes | Cheryl Lau 06/09/2025

Her Blog Post Got 15 Views. One Person Built an Entire Career From It. | Jennifer van Alstyne 06/02/2025

Her Blog Post Got 15 Views. One Person Built an Entire Career From It. | Jennifer van Alstyne Jennifer Van Alstyne posted about academics being paid for their speaking. It went viral - but not in the way she hoped. The comments were hateful. Some were racist. Fellow academics pushed back. She kept showing up anyway. Jennifer is the founder of The Academic Designer, where she helps professors build their online presence through website design, social media, and bio writing. But before any of that, she was 18 years old, away at college, having lost her parents and left an abusive marriage - figuring out how to make her way in the world alone. In this conversation, we talk about what it means to build an online presence from your values rather than your metrics, why she stopped chasing views after a blog post with 15 readers changed one person's entire career, and how she learned that real community starts with one person who wouldn't take no for an answer. TIMESTAMPS (00:00) Introduction (01:40) Showing up after hate comments and going viral (06:11) Reviewing Jennifer’s past content (09:24) Developing your character as an entrepreneur (12:56) Separating personal challenges from business (16:34) Finding community online (20:58) Realizing you are making an impact via your content (24:38) Low engagement and small audience size (28:44) Changes amidst AI (31:39) Safety vs AI (36:24) The meaning behind your work (40:30) Actionable Takeaways CONNECT WITH JENNIFER VAN ALSTYNE Website: Website: Work with Jennifer: LinkedIn: Bluesky: Threads: Instagram: YouTube: Spotify: Facebook: X: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/36785060

"Nobody Cares About Your Story" - What Actually Gets You Booked as a Speaker | Simone Heng 05/19/2025

"Nobody Cares About Your Story" - What Actually Gets You Booked as a Speaker | Simone Heng Most people trying to build thought leadership are doing it backwards. They share their story online, wait for people to connect with it, and wonder why the bookings aren't coming. Simone Heng has a blunter take: nobody cares about your story. Not unless you're Michael Jordan. Simone is a human connection specialist, award-winning author of Let's Talk About Loneliness, and one of the few Asian women speaking at the level she does - at Harvard, Google, the UN, and stages across the Middle East and Southeast Asia. She spent six figures educating herself before anyone paid to hear her speak. For four years, her former radio employer controlled her Instagram and stopped her from being herself. The week that ended, she built a six-figure business in a pandemic. In this conversation, we talk about what actually gets you booked, why your story is the least interesting thing about your thought leadership, and what the "sophomore slump" looks like when your first book receives six international awards. TIMESTAMPS (00:00) Introduction (01:57) “I’ve never seen an Asian woman speak like that” (03:13) Developing a subject matter expertise (07:17) Choosing your topic of expertise (09:20) Being told to hide parts of you (10:41) The behind the scenes work (12:36) Your story isn’t enough (16:09) Do you need a PhD to be a thought leader? (22:24) Reviewing Simone’s past content (26:52) Become a speaker or author (30:49) What’s next for Simone (35:43) Actionable Takeaways CONNECT WITH SIMONE HENG Instagram: LinkedIn: Website: Thought Leaders Now: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/36575355

They Called Her "Too Much." Now She Teaches People to Speak Up. | Jam Gamble 05/05/2025

They Called Her "Too Much." Now She Teaches People to Speak Up. | Jam Gamble There's a moment when we're taught to quiet ourselves. Maybe someone told you that you were too much. Maybe your accent made you feel like your voice didn't belong. Maybe something happened that made staying quiet feel safer than speaking up. Jam Gamble knows what it means to have your voice taken from you. In 2021, she experienced a hate crime. Weeks later, she forgot to cancel a webinar with Shopify - and got on the call anyway, mid-anxiety attack, and told them exactly what was happening. A year after that, she delivered a keynote to 180 pharmaceutical sales executives, broke down on stage, and said: "Speaking about this is how I reclaim what was stolen from me." Jam is the CEO of Slay The Mic, an award-winning media personality, and one of the clearest voices on what it actually means to reclaim your voice - not as a performance, but as an act of resistance. In this episode, we talk about the "Who Is Your Kanye" framework, why your accent is flavor not a flaw, and what it looks like to acknowledge the elephant in the room before it tramples you. Someone out there is waiting for you to go first. TIMESTAMPS (00:00) Introduction (01:39) Who’s Your Kanye? (Framework) (03:04) Who was Jam’s Kanye? (05:30) 3 Types of Kanye (08:40) Acknowledging the elephant in the room (11:42) Resonating with your audience (14:47) Reclaiming your voice (23:56) Reviewing Jam’s past content (31:39) Vocal roadblocks (32:41) Speaking with an accent (36:31) You ARE the example (41:38) Actionable Takeaways CONNECT WITH JAM GAMBLE Instagram: Website: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/36434245

He Started a Newsletter as an Experiment. 7,000 Subscribers Later, He Pivoted It. | Dexter Zhuang 04/21/2025

He Started a Newsletter as an Experiment. 7,000 Subscribers Later, He Pivoted It. | Dexter Zhuang In January 2023, Dexter Zhuang published the first issue of his newsletter. It was literally just survey results - 75 Singapore expats answering questions about how they invest their money. He had no idea if anyone would care. Two years later, the newsletter had grown to 7,000+ subscribers, hosted real-life meetups in Singapore where almost everyone in the room had just quit their job, and pivoted its entire brand from Money Abroad to Portfolio Path. Some subscribers left. Some came back specifically for the new direction. Dexter is a fractional product leader and former Dropbox operator who treats everything - including his newsletter - as an experiment. In this conversation, we talk about how he used audience surveys to build something people actually wanted, what it felt like to pivot a growing brand mid-journey, and why it takes longer than you think even when it's working. TIMESTAMPS (00:00) Introduction (02:02) Starting a newsletter as an experiment (06:11) Pivoting the newsletter (11:10) Reviewing Dexter’s past content (16:26) Insecurities when building the newsletter (20:49) Content is a stepping stone for the audience (23:24) Conducting surveys with your audience (30:52) Underrated parts of building a newsletter (37:26) Actionable Takeaways CONNECT WITH DEXTER ZHUANG Newsletter: Website: LinkedIn: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/36218165

A Stranger's Instagram Post Changed My Life. That's Why I Started a Podcast. | Cheryl Lau 04/14/2025

She Was Called "Delusional." Then She Bought Two Houses in Her 20s. | Janice Tee 04/07/2025

She Was Called "Delusional." Then She Bought Two Houses in Her 20s. | Janice Tee When Janice Tee started her business in 2020, someone told her she was delusional. She didn't disagree. She didn't know the market was saturated. She didn't have a perfect strategy. She just showed up on Instagram Stories every single day for two years - and missed exactly one day. In her second month, she made five figures. A few years later, a free Instagram account had bought her two houses. Janice is a business coach and social media strategist based in Singapore. But more than the results, what makes her story worth hearing is this: she never performed confidence she didn't have. She built it by showing up before she felt ready. In this episode, we revisit one of her earliest Instagram posts - a carousel with no call to action, no photo of herself, and content she'd write completely differently today - and talk about what five years of consistent, focused action actually builds. TIMESTAMPS (00:00) Introduction (01:13) Janice’s insecurities (02:47) Judgment that Janice faced (06:41) Consistent messaging (10:46) Reviewing Janice’s past content (16:42) Confidence and conviction (21:29) What Janice is excited about (27:07) How Janice built her business and life (30:59) Focused hard work (39:06) Actionable Takeaways CONNECT WITH JANICE TEE Instagram: LinkedIn: Podcast: Let’s Kill It CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/36018090

A YouTuber Made a Video Tearing Her Down. She Asked to Do a Livestream with Them. | Dielle Charon 03/31/2025

A YouTuber Made a Video Tearing Her Down. She Asked to Do a Livestream with Them. | Dielle Charon In August 2024, two weeks before her 29th birthday, Dielle Charon had a kitchen floor breakdown. She was dealing with a failed launch, a six-figure tax bill from her accountant's mistakes, team issues, online hate, client drama, and summer seasonal depression - all at once. That year, she made $1.4M cash. When a YouTube channel with 10,000 subscribers made a video tearing her down, Dielle didn't ignore it. She messaged them and asked to be interviewed - live, unedited, in front of an audience that hates the coaching industry. She had an answer for every question. Dielle is a sales coach and founder of a seven-figure business who has helped over 300 clients and grown a podcast with 150,000+ downloads. In this conversation, we revisit the podcast episode she recorded at her lowest point and talk about what actually keeps someone going when everything feels like too much at once. TIMESTAMPS (00:00) Introduction (01:15) A rough 2024 in business & life (04:23) The downside of sharing your struggles (07:35) Putting coaches on a pedestal (10:00) Reviewing Dielle’s past content (12:50) Haters can’t take your business out (16:04) Dielle did a livestream with a hater (19:33) Learning from criticism (22:21) Not showing up when things felt hard (26:11) The “business rules” that coaches box themselves into (31:40) Comparisons & jealousy (35:13) Your job is racist (39:57) Actionable Takeaways CONNECT WITH DIELLE CHARON Website IG Podcast Youtube CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/35916245

If You're Bored of Your Message, You're Just Starting to Become Known for It | Natasha Pierre 03/19/2025

If You're Bored of Your Message, You're Just Starting to Become Known for It | Natasha Pierre Natasha Pierre has been talking about video content for seven years. Same topic, different angles, over and over. Her first video of 2025 got 40,000 views and doubled the size of her YouTube channel. One of her most counterintuitive beliefs: if you're bored of your message, you're probably just starting to become known for it. Most creators pivot way too soon, convinced they need to keep things fresh - right at the moment their audience is finally starting to associate them with something. Natasha is a video marketing coach and host of the Shine Online Podcast. In this episode, we revisit her Back to Basics series from 2023, watch her current Simple Video System series in progress, and talk about the signature series strategy that got her 300 new email subscribers from a single content run. TIMESTAMPS (00:00) Introduction (00:44) How did you decide what to be known for? (02:24) Insecurity with video (04:12) Worried about judgment (05:18) Becoming confident on video (08:34) Reviewing Natasha’s past content (15:30) Stressing over metrics (17:27) Mental health vs metrics (20:13) Comparing Natasha’s recent content (29:01) Creating a signature series (33:37) Natasha’s content plan (35:37) Becoming known for something (43:17) Actionable Takeaways CONNECT WITH NATASHA PIERRE 3-Day Video Confidence Challenge: YouTube: Instagram: LinkedIn: Shine Studio: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/35773025

She Knows the Formula for More Views. She Chose Not to Use It. | Latasha James 03/03/2025

She Knows the Formula for More Views. She Chose Not to Use It. | Latasha James At some point, Latasha James noticed something in YouTube search: when she typed her own name, the autocomplete filled in "social media manager" and "social media marketing." Strangers were searching for her name alongside her niche. She hadn't announced anything. It just happened - after years of showing up every single Friday. Latasha started her Freelance Friday Podcast in 2018 while still working full time. She felt imposter syndrome about it. She has a video approaching a million views that she cringes at every time because of how she looks. She knows exactly which type of content would get her more views - and she chooses not to make it, because it doesn't feel like her. In this episode, we revisit one of her earliest videos, talk about the era of content she now feels slightly out of alignment with, and get into what seven years of consistent, values-driven work actually builds. TIMETAMPS (00:00) Introduction (01:51) How do you know when you’ve built authority? (05:14) Insecurities as a creator (07:07) Showing up in spite of your insecurities (10:39) Reviewing Latasha’s past content (16:48) Resonating with your audience by being relatable (18:37) The formula for success as a content creator (21:44) Content that felt out of alignment (25:17) “Authority” content (31:39) Hesitating to share your viewpoint (36:32) How do you know if you’re in the right direction? (38:46) Actionable Takeaways CONNECT WITH LATASHA JAMES Website: YouTube: Instagram: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/35508720

I Almost Quit Before Episode 200. Here's What Changed. | Cheryl Lau 02/24/2025

What Victoria's Secret Got Wrong - and What Abercrombie Did Instead | Jasmine Haitalani 02/17/2025

What Victoria's Secret Got Wrong - and What Abercrombie Did Instead | Jasmine Haitalani Victoria's Secret tried to become more inclusive and body positive. They updated their messaging. People didn't buy it - because everything else stayed visually the same. Meanwhile, Abercrombie quietly repositioned itself as a capsule wardrobe staple for working adults and became one of retail's biggest comeback stories. Jasmine Haitalani uses these kinds of brand case studies to think about her own business - and she's been applying those lessons since 2020 when she started her creative agency, Highflier Powerhouse. In 2021, as other online business owners were returning to their nine-to-fives, she briefly wondered if she should apply to med school. Instead, she committed to one offer. She's been refining it ever since. Four years later, it's called the Rebrand Experience, and it's still the core of her business. In this episode, we look at the case study post she made documenting every evolution of that offer - and talk about what it actually takes to stay relevant without constantly starting over. TIMESTAMPS (00:00) Introduction (1:28) Making business decisions to stay relevant (3:48) Flip-flopping in your business (7:02) How long does it take to know if it’s working? (9:02) Reviewing Jasmine’s past content (12:21) Standing out (14:56) Developing your creativity (17:34) Identify your strengths (20:56) Brands that became irrelevant (24:33) Finding inspiration (31:27) What Jasmine would improve on (33:56) A brand framework (35:39) Jasmine’s body of work (38:34) You’re capable (42:32) Actionable Takeaways CONNECT WITH JASMINE HAITALANI Website: Podcast: Instagram: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/35298520

She Takes Every Opportunity the Other Coaches Leave Behind | Susan Hyatt 02/10/2025

She Takes Every Opportunity the Other Coaches Leave Behind | Susan Hyatt When Martha Beck's coaching cohort was offered a chance to present at IKEA stores across the US and be featured in O Magazine, half the coaches said no. The pay was only $1,500. Susan Hyatt said yes to every city nobody wanted. She flew herself there. She did Chicago, Atlanta, Cincinnati, New York. The O Magazine rep noticed. Then came a Seattle's Best Coffee partnership. Then an invitation to speak at Oprah's events. Susan has been building her business since before Facebook was open to anyone who wasn't a college student. She started on MySpace, wrote newsletters, made terrible videos with a camcorder in a cardigan, and once shared something publicly she'd never told anyone - and watched her business change overnight because of it. She's a master certified life coach, bestselling author, and TEDx speaker who has spent 17 years teaching women to take up space. In this episode, we go back to the beginning - the buttoned-up posts, the early vulnerability, and what it actually takes to stop filtering yourself and say the thing anyway. TIMESTAMPS (00:00) Introduction (1:15) Imposing rules on how you can show up online (5:35) What authenticity looks like (10:36) Vulnerability hangover (11:47) The work behind showing up audaciously (14:34) People’s opinions of you (19:02) Judging others online (21:04) Envying others online (26:50) Cheryl’s favorite content from Susan (28:40) How women hold themselves back from showing up online (30:46) Professionalism (32:16) Being willing to try (36:38) Letting opportunities slip right past you (40:28) NOT letting opportunities slip right past you (44:50) Actionable takeaways CONNECT WITH SUSAN HYATT Website: Instagram: Facebook: YouTube: Podcast: You’ve Got Nerve CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/35188330

He's a Podcast Marketing Expert, But Quit His Show After 6 Months... | Jeremy Enns 01/27/2025

He's a Podcast Marketing Expert, But Quit His Show After 6 Months... | Jeremy Enns Jeremy Enns is a podcast marketing expert. In 2020, he launched a podcast specifically designed to grow his business. He spent 20 hours producing each episode. He knew three months in that he needed to quit it. It took him three more months to actually do it. When he finally published the farewell episode, he braced for criticism. Instead, his audience wrote in to thank him. Jeremy is the founder of Podcast Marketing Academy. Before that, he ran a podcast production agency, hosted a show about budget travel in Japan, and co-hosted a show about craft ice cream in Vancouver - just for fun. In this episode, we go back to Build a Better Wellness Biz, the show he invested in most and abandoned fastest, and talk about what it actually means to quit the right things. His philosophy now: treat everything as a pilot. Do 5–10 episodes. See if you want more. Nothing has to be forever. TIMESTAMPS (00:00) Introduction (01:42) Podcasts in Jeremy’s Business (03:18) Past podcasts vs current podcasts (06:27) Forcing yourself to keep podcasting (09:06) When a misaligned podcast still grows your business (13:24) Reviewing Jeremy’s past content (15:56) Artistry vs Strategy (20:03) What Jeremy did right (24:59) Archiving misaligned content (27:16) AI vs podcasters (32:55) Actionable takeaways CONNECT WITH JEREMY ENNS Website: Twitter: LinkedIn Free Podcast Marketing Audit: Scrappy Podcasting Newsletter: Podcast Marketing Trends Explained: Roast My Podcast: CONNECT WITH CHERYL LAU Website: YouTube: Instagram: LinkedIn: WORK WITH CHERYL LAU I produce distinctive and deeply resonant podcasts for leaders and organizations who want their content to command attention, spark meaningful conversations, and attract high-value opportunities. I ensure your podcast isn’t just another show in the feed - it’s an asset that elevates your authority and moves your work forward. Here are 3 ways we can work together: ✨ 1:1 Editorial Podcast Production ✨ Corporate Podcast Producing & Consulting ✨ Hosting for Corporate Shows Schedule a discovery call for us to explore what working together might look like: CONTACT Please email for business inquiries. /episode/index/show/cheryllau/id/34820820

EDIT HISTORY

TOPICS