What Is A Strategic Alliance? (And Why They Outperform Every Other B2B Growth Strategy)
Release Date: 11/04/2021
B2B Growth Think Tank
As cash flow and profit always win the day, it’s vital to measure and track your numbers, finances and KPI’s, not only be able to accurately project your growth accurately, but by doing so you’ll uncover hidden opportunities that - with a small shift - could give you a radical boost to your sales and profitability. Which is why you're gonna get a tonne of value from today's conversation with Adam Hoeksema. Adam has built a successful business helping over 40,000 businesses to see how making small changes can have a dramatic impact on revenue, cash flow and profitability. He does this as...
info_outline How Can We Reduce The Time It Takes To Hire A Players?B2B Growth Think Tank
“We’re having a big challenge around hiring at the moment. For each position we probably receive 300+ applications. Between reviewing CVs, cover letters, projects, phone interviews, and in-person / video interviews, we probably spend upwards of 40 hours finding each hire. We have started using a recruiter, which has cut the time that we spend to about 10 hours per position, however, we now pay a great deal in fees. Any ideas on how to improve things in this area?" This is today’s listener question that Adam King and his guest Adam Hoeksema from Projection Hub brainstorm and mastermind...
info_outline Steal the Secret Recipe For Successful Direct Response CopywritingB2B Growth Think Tank
Joining me today to talk business growth is Csaba Borzasi. Csaba is a master of the timeless fundamentals of the “ultimate persuasive skill”: direct response copywriting. He’s a former psychology researcher who has combined this skill set with copywriting in a pretty cool and unique way, breaking down 100 proven sales letters in 100 days to uncover the master secrets of the most elite copywriters of all time, while documenting his process through daily YouTube videos. Today as Founder of Game of Conversions, he helps ambitious businesses convert more casual leads into high-AOV...
info_outline How Do I Make My Message Crystal Clear To A Potential Client And Make It Stick?B2B Growth Think Tank
“Challenge: making my message crystal clear to a potential client, and making it stick. I don’t want to feel like I'm pissing people off with my message. How to do so in a way that adds value, gets interest and doesn't feel slimy? This is today’s listener question that Adam King and his guest Csaba Borzasi brainstorm and mastermind solutions to on The Virtual Hot Seat section of The B2B Growth Think Tank. Mentioned On This Episode Get My Free Book
info_outline Types of Strategic Alliance Agreements and Contracts That Maximise Profit And Avoids Rip OffsB2B Growth Think Tank
In the final part of my series on Strategic Alliances, I'm sharing types of strategic alliance agreements and contracts that maximise profit and avoids rip offs. Not every Strategic Alliance requires a formal contract or agreement, especially things like co-marketing, podcast appearances or other forms of exposure. But when there's money, resources or a transfer of IP involved, it can make more sense to understand how these should be structured to protect each party. Just in case... So check out the episode to learn about your options! And make sure you check out the rest of the episodes...
info_outline 10 Surprisingly Powerful Ways to Build Your Business through Strategic AlliancesB2B Growth Think Tank
In part 9 of my mini series on Strategic Alliances, I'm going to show you I’m going to show you 10 examples of ways that you can use Strategic Alliances in your business that you may never have considered. A few of those ways are... Advisors for your Board to help you grow Raise money to help you grow and scale Invest in others to help them grow and scale Listen to the episode to get all 10! Mentioned On This Episode Get My Free Book
info_outline 10 Simple Ideas For Using Strategic Alliances For Maximum Exposure, Building Authority & Winning New BusinessB2B Growth Think Tank
In part 8 of my mini series on Strategic Alliances, I'm going to show you 10 examples of ways that you can use Strategic Alliances in your business that you may never have considered to get more exposure, build your authority and win new business that you may never have considered. Here's just a few of them... Podcasts for you to be a guest on Contests/ Giveaways for you to be a part of Summits/ events to speak at Introductions to key people to help you grow Listen to the episode to get all 10! Mentioned On This Episode Get My Free Book
info_outline How To Generate Leads & Clients With Strategic AlliancesB2B Growth Think Tank
I’m going to show you no less than 10 different ways that you can use Strategic Alliances to generate leads and clients for your business that you may never have considered.
info_outline Why Most Strategic Alliances Are Doomed From The Start (And What To Do Instead)B2B Growth Think Tank
The key to getting someone interested in partnering with you, is to present it as an opportunity that gets THEM excited about partnering with you by offering specific ideas for how you can support each other.
info_outline How To Find Your Perfect Strategic Alliance PartnersB2B Growth Think Tank
Think about the types of non-competing businesses that sell or provide services or products to your ideal clients, either before they need your service, instead of your services or after they have used your services.
info_outlineThis is the first part of my series on Strategic Alliances, and why they can literally transform your business.
Strategic Alliances are so effective because one of the most reliable ways to grow your business is...
To get other people to help grow it for you!
Why would other people want to help you to grow your business you may ask? It’s quite simple really…
By helping them grow theirs too!
In simple terms, this means creating relationships with specific people and businesses that sell to the same buyers you do, but offer a different solution.
You don’t compete with each other, you complement each other.
Mentioned On This Episode
Grab Your Free Revenue Multiplier Calculator
Get My Free Book
Conversational Relationship Marketing
Get More Free Business Growth Resources on The B2B Growth Think Tank Listener Gift Page