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1327. #TFCP - Scaling Smart: Growth Strategies That Survive Every Market Cycle!

The Freight Coach Podcast

Release Date: 11/14/2025

1356. #TFCP - Time Management for Daily Wins! show art 1356. #TFCP - Time Management for Daily Wins!

The Freight Coach Podcast

Most people don’t need more motivation — they need structure. In this episode, we break down how to design your day with intention so you stop reacting, start planning, and stack real wins. I’ll walk through the exact strategies I use to time-block, prioritize the right tasks, avoid distractions, and keep momentum when the day goes sideways. This isn't a theory. It's a simple system anyone can run — business owners, sales pros, leaders, or anyone tired of feeling behind. If you’ve ever said “there just aren’t enough hours in the day,” this episode will show you how to take...

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1355. #TFCP - Learning to Live Without It: Rebuilding After Addiction show art 1355. #TFCP - Learning to Live Without It: Rebuilding After Addiction

The Freight Coach Podcast

In this episode, I open up about what happens after you quit — the quiet work of learning to live without alcohol and rebuilding life from the ground up. I share how I replaced destructive habits with purpose, structure, and productivity, and what I did on the days motivation wasn’t there. If you’re thinking about getting sober — especially heading into a new year — this is a real, honest look at what life can become when “numbing out” is no longer an option!   📊📉 Don’t miss out on the latest market trends by subscribing to your TOP Transportation Morning Show! 🌎...

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1354. #TFCP - Digital Transformation in Freight: The Edge of Deploying AI and Automation show art 1354. #TFCP - Digital Transformation in Freight: The Edge of Deploying AI and Automation

The Freight Coach Podcast

In this mashup replay episode, industry experts Ryan Schreiber and Bill Holaday cut through the hype around AI and automation in logistics and trucking, focusing on where real, measurable value is actually created! They explore why many companies only achieve incremental gains due to poor strategy, messy data, and weak integrations, and how both brokers and fleets, especially smaller operators, can unlock outsized returns by automating core operational workflows such as billing, compliance, document processing, and track & trace! These conversations provide you with practical guidance on...

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1353. #TFCP - Build or Buy AI? When Custom Tech Beats Off-the-Shelf Software show art 1353. #TFCP - Build or Buy AI? When Custom Tech Beats Off-the-Shelf Software

The Freight Coach Podcast

Are you chasing AI because it sounds good, or because it actually solves a real problem in your freight brokerage? And are you protecting your data, your margins, and your relationships while you do it?  Let’s hear the real cost of AI in transportation and why proprietary AI and workflow automation can be a smarter long-term play in this episode with Herbert Orellana of Avanza BPO & Nearshoring and Sterling Engelhard of Data Gurus Group.  We discuss AI adoption in freight brokerage, data security, private AI models, why optimizing your internal processes has to come before...

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1352. #TFCP - Optimizing Intermodal Freight: Visibility, Automation, and Execution! show art 1352. #TFCP - Optimizing Intermodal Freight: Visibility, Automation, and Execution!

The Freight Coach Podcast

Are legacy intermodal systems holding your operation back, and how long can the industry keep duct-taping technology together before it costs real market share? In today's episode, Alyssa Norcross from Revenova breaks down why intermodal freight still leans on AS/400 legacy systems that work but don’t integrate, forcing teams to juggle multiple platforms, spreadsheets, and manual processes just to move freight.  We dig into how fragmented tools create inefficiencies, data risks, and slow response times, why AI-driven automation inside a unified TMS is the real path forward for...

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1351. #TFCP - From M&A to Enforcement: Trucking’s 2026 Reality! show art 1351. #TFCP - From M&A to Enforcement: Trucking’s 2026 Reality!

The Freight Coach Podcast

The trucking industry is heading into a pivotal year. In this episode, we break down trucking’s 2026 reality, where mergers and acquisitions collide with increased enforcement and regulation. We unpack why trucking M&A is expected to accelerate in 2026, driven by rate cuts, private equity interest, and consolidation into specialized freight segments. At the same time, states are expanding ICE 287(g) partnerships, increasing roadside enforcement tied to driver compliance, labor eligibility, and safety standards. This episode connects the dots between industry consolidation, labor...

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1350. #TFCP - From Data to Dollars: Turning Freight Analytics into Profit show art 1350. #TFCP - From Data to Dollars: Turning Freight Analytics into Profit

The Freight Coach Podcast

In this episode with Vetra Technologies’ co-founders, Kylie Perales and Richard Shure, you’ll learn how empty miles kill your margins and how much revenue you leave on the table by chasing the wrong loads! Kylie and Richard tackles one of the biggest inefficiencies in trucking, deadhead miles, by using AI-driven route optimization and multi-leg load planning to help carriers cut 30-40% of empty truck miles and boost profitability, how Vetra aggregates loads from multiple load boards, ranks the best options based on truck specs and carrier preferences, and explains those choices so...

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1349. #TFCP - Why Holiday Season Means Higher Freight Theft - And How to Fight It! show art 1349. #TFCP - Why Holiday Season Means Higher Freight Theft - And How to Fight It!

The Freight Coach Podcast

If you think your freight operation is exposed to organized theft or unknowingly carrying liability that could wipe out your business, you must listen to this episode with Michael Caney from HIGHWAY! Michael explains why freight theft has escalated into a national security issue, with organized, often foreign-led crime rings targeting U.S. supply chains, and why freight brokers are increasingly left holding the bag when loads go missing. We dig into how shipper contracts shift liability unfairly onto brokers, how undisclosed cargo values and fraudulent or “ghost” carriers magnify risk, why...

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1348. #TFCP - Cybercrime in Trucking Is Evolving - What 2026 Means for All Parties! show art 1348. #TFCP - Cybercrime in Trucking Is Evolving - What 2026 Means for All Parties!

The Freight Coach Podcast

How exposed is your trucking operation to cybercrime right now, and are you relying too much on trust and automation? Listen to our guest today, Artie Crawford of NMFTA, breaking down the real cybersecurity threats facing transportation. The biggest takeaway is simple: no fleet, broker, or carrier is too small to be targeted! We discuss how AI-driven cyber fraud, business email compromise, and fake load schemes are hitting trucking companies hard, why small companies are often the most vulnerable, and how multi-person verification, cybersecurity training, and multi-factor authentication can...

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1347. #TFCP - Navigating Soft Freight, Rates & Risky Carriers: Broker Reality! show art 1347. #TFCP - Navigating Soft Freight, Rates & Risky Carriers: Broker Reality!

The Freight Coach Podcast

In this episode, we’ll break down the hottest trends in the freight market right now, from seasonal capacity crunches driving reefer rates to two-year highs, to why brokers and carriers must price based on regional market conditions instead of guessing in the spot market! Dive in today to know why tender rejection rates need context, how historical freight data helps avoid false market optimism, what the proposed ROUTE Act could mean for expanding the future truck driver pipeline without compromising safety, the FMCSA’s ongoing chameleon carrier problem, and why better enforcement and...

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More Episodes

What’s going to separate the winners from everyone else in 2026? Are you focusing on the fundamentals that actually move the needle? 

In this conversation with our returning guest, Mike Riccio of More Than Miles Consulting, we discuss why success in this market comes down to trust, execution, and relationships, not chasing every shiny opportunity!

Mike and I dig into controlling the controllables, dialing in your sales plan, tightening up your messaging, and building a culture that actually performs regardless of tariffs, rates, or the economy. 

We also cover utilizing technology as a tool, the importance of knowing your cost to serve, so you can stop selling yourself into the ground, why disciplined pricing and clear deadlines for unprofitable accounts are critical for a volatile 2026 cycle, strengthening carrier relationships through consistent communication, honest lane reviews, and building trust so capacity doesn’t disappear when the market tightens. 

At the end of the day, the freight industry rewards smart planning, strong operations, and transparency, and the companies that focus on those fundamentals are the ones who’ll win in the long term. Always tune in!

 

About Michael Riccio

Mike Riccio is Founder and CEO of More Than Miles Consulting, LLC. The firm helps Third Party Logistics (3PL) providers and Transportation Brokers develop strategies and tactics to achieve their business goals. With 35-plus years of experience in transportation and logistics, Riccio is uniquely qualified to guide each client through the process of charting its course to profitable and sustainable growth.

Prior to launching More Than Miles Consulting, Riccio was Chief Marketing Officer for Leonard’s Express, a leading transportation services provider that offers refrigerated trucking, dry van, warehousing, and freight brokerage services across the United States and Canada. Riccio also served as Vice President of Sales for Leonard’s Express, where he helped the leadership team build Leonard’s from ground zero to a $350M business between 2001 to 2015.

Riccio serves as Chairman of the Transportation Intermediaries Association (TIA) and is a Certified Transportation Broker.

Riccio is a Board member of the Canandaigua Emergency Squad, where he serves as treasurer.

Riccio earned his bachelor’s degree in Business Administration from the University of Dayton. He and his wife Kim have two daughters and two grandchildren. They currently reside in Canandaigua, NY.

 

Connect with Mike

 

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Visit https://freightcoachlogistics.com/

 

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