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BIGGEST RISK with Bill Kanatas and Ben Salzberg

Commercial Real Estate Pro Network

Release Date: 10/14/2025

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 J Darrin Gross If you're willing, I'd like to ask you, Ashley Garner, what is the BIGGEST RISK?   Ashley Garner I think the biggest risk is to be under capitalized and and ultimately, you know, a property can go up in value, or the the P and L can show a profit, but if you don't have enough cash flow to pay the bills or make the repairs that you need to make, or make the improvements you need to make, then you you're in a tight spot, and that puts everything at risk, and that's an avoidable risk to not be under capitalized. But the temptation is so great a lot of times to say, I'm...

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J Darrin Gross I'd like to ask you. Kenny Bedwell, what is the BIGGEST RISK?   Kenny Bedwell So you know, I the biggest risk. I think that this the answer I was going to give you originally, and I kind of talked about it, so I'll move on from it, but it's regulation. Regulation changes. You're in trouble that is a huge risk to any investment. But the risk that I don't really hear often talked about. In our space is actually safety, guest safety. So I'll give you a stat. This is a real stat by there's a there's a guy Justin Ford, he's a safety expert in a short term rental space, and...

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J Darrin Gross If you're willing, I'd like to ask you, Joe downs, what is the BIGGEST RISK?   Joe Downs To me, it's, I'll give you, I'll give you, all right, you just want the biggest I'm gonna go right to base. To me, it's change. It's sort of what I just alluded to, if we were, if, if we still thought, because we weren't out there interviewing and investigating other third party management companies. If we refuse to do all that and just head in the sand, we would probably start falling behind other storage facilities, other competitors, who are managing their facilities better than we...

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J Darrin Gross If you're willing, I'd like to ask you, Peter Roisman, what is the BIGGEST RISK?   Peter Roisman Well, the biggest risk, in my mind, for besides physical property itself, is the occupancy and and and the rental rates. So if you have an underperforming leasing team. And your occupancy drops into the 80s, you know. And at one point, 15% of the properties in Houston were under 85% you're at risk. That is, that is a high risk, too. So in to flip that, to address that risk, you have to be high performing at leasing, which, which means you're not at risk at all. You're lowering...

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J Darrin Gross And so if you're willing, I'd like to ask you. Brent Kessler, what is the biggest risk?   Brent Kessler Yeah, well, let me answer it a couple different ways on there. But so as far as a risk, okay, as far as in our business, and what we do when you have this type of policy, I tell people all the time, there is no risk at all, because nobody's ever lost money in a whole life insurance policy. But then I stop, and I say, wait a minute, there is one risk. The risk is you, the risk is you the client and how you use the policy. So you're the only one that can screw this up. You...

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J Darrin Gross

I'd like to ask you Bill Kanatas and Ben Salzberg, what is the BIGGEST RISK?

 

Bill Kanatas

I look at two different risks, one as an investor slash investment, and one is a developer slash development. Um, so if we're talking about the development aspect first, because, as I mentioned earlier, Ben and I spend our money up front first, before we go to the investors looking for their money, we do a lot of work upfront to mitigate that risk, and in any development, nothing ever goes perfect, as much as we think it's going to be great. It's not going to rain tomorrow. We're going to have sunshine for three weeks, and the bulldozers will be out there, and all sudden, we get rain for three weeks, and the holes we just dug flood, right? So you gotta be able to have that in your underwriting. Right? So when I tell somebody it's going to be 10 to 12 months, you know, I underwrite it 14 months, in case we have an additional four months of interest reserve or operational losses. So we try to mitigate all that risk upfront. When you're looking as an investor, slash investment. Then, you know, the advice I always give to my own friends is look at the first let's start with the development team, right? Do they know how to develop you know, whatever it is, is it a Starbucks? Is it self storage? Is it car washes? Make sure you're right with the right development team, or make sure they have experience, obviously. Make sure that you believe in the area. You know. Is there a reason to put one in Bosie, Idaho, or is there one to put it one in Manhattan, you know? Is there a demand for self storage? And then who's operating it? Is it the Bill and Ben show? Or is it, you know, an operator who knows what they're doing? Is it the first time they're operating? Or do they have, you know, billions of dollars of annual revenue in this space? So I think there's various checklists to kind of mitigate that risk. And then at some point you gotta say, I'm all in and and dive in and know that if there is any problems, your partners will communicate that with you, right? Because it's very, very important to always have communication, you know, with your lender, with your investor, with your general contractor, with the village. You know, Benz, an elected official. And when you're working with the communities, you have to perform. You can't tell them one thing and do something else, right? So communication for me is always the best,

 

Ben Salzberg

And then I agree with you on that bill, you know, making sure the constituents in the area, which are mine and that they're they like what we're building and developing in the community, and to mitigate that risk of any type of Fallout, of people being frustrated, being built self storage in the neighborhood, um, you know, that's that, that risk. And of course, then there's, you know, you want to make sure that the job is insured in case somebody gets hurt, you know. And that goes with you Darrin, you know, you have to, you know, PNC, make sure that it's everybody's covered.

 

https://self-storagedevelopers.com/