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How To Get Inside The Heads And Hearts of Your Customers with Marshall Morris - COA 001

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Release Date: 02/09/2018

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Philip Rykwalder is one of the top cavers in the United States. He’s also the owner of Southern States Properties. In less than 2 years, Philip has gone from knowing nothing about real estate to owning over 30 rental houses and buying a new rental house each week.

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Craig Kautsch, a lifelong entrepreneur, founded Avocet Ventures, a portfolio real estate company that has cracked the code in providing homeownership to low-income families in DFW. His company has made a huge impact in the lives of families that wouldn’t otherwise be able to own a home. He has purchased, restored, and sold more than 600 houses in DFW. In 2016, Craig launched Indwell Realty, a business development company where real estate agents can build their perfect real estate career.

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 How To Get Inside The Heads And Hearts of Your Customers with Marshall Morris - COA 001 show art How To Get Inside The Heads And Hearts of Your Customers with Marshall Morris - COA 001

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Marshall Morris is the COO of Homelife Media, a media company that went from owning a single site about dogs to one of the biggest brands in the pet industry in 3.5 years. This episode explores how listening to their audience has (literally) changed how they do business.

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Marshall Morris is the COO of Homelife Media, a media company that went from owning a single site about dogs to one of the biggest brands in the pet industry in three years with over 17 million followers online. This episode explores how listening to their audience has (literally) changed how they do business. Marshall shares practical strategies to apply the lessons they've learned to your business. 

 

In this episode, you’ll learn:

  • From a company that’s spent over $11 million on Facebook in last 3.5 yrs and the insights they’ve learned that you can apply to your business.  
  • Why they’re doing the opposite of everyone else and moving from online to retail and how customer feedback has played a huge role it that process.
  • What it means to truly care for your customers and a few strategies to implement customer care at scale for your business.