Did Your Computer Have "Intel Inside"? It Won't For long!
Craig Peterson - America's Leading Technology News Commentator
Release Date: 11/29/2021
Craig Peterson - America's Leading Technology News Commentator
In this eye-opening podcast episode, we dive into the world of online safety and debunk the top myths that surround it. Join us as we separate fact from fiction and provide practical tips to enhance digital security. Key Points Discussed: The Role of Antivirus Software: Separating Fact from Fiction Discover why antivirus software isn't always necessary, as we delve into the capabilities of Windows Defender and its ability to provide adequate protection. Moving Beyond Caution: Preventing Hacking and Breaches Understand why being cautious alone isn't enough to prevent hacking and learn...info_outline Defend Your Digital Kingdom: The Most Powerful PC Protection Tools
Craig Peterson - America's Leading Technology News Commentator
Are you tired of browsing through endless options for anti-virus software? We've got you covered! In this episode, we're diving into the world of PC protection and revealing our top recommendations to keep your system safe from malware and viruses. Our first choice, and top pick, is Windows Defender. Not only does it offer exceptional protection against threats, but it comes at an unbeatable price—free! Enable it effortlessly and enjoy the peace of mind you get from knowing your system is safeguarded. Plus, lifetime updates and support are included at no additional cost. It's a win-win! If...info_outline Social Engineering Attacks: Don't Let Cybercriminals Trick You into Revealing Sensitive Information
Craig Peterson - America's Leading Technology News Commentator
Are you aware of the invisible threat of social engineering that can compromise your personal and professional security? Cybercriminals are using cunning manipulations to exploit human vulnerabilities and gain access to sensitive information. But don't worry; there are practical ways to protect yourself from these attacks. We have published a must-read article that provides invaluable insights and guidance on how to avoid social engineering attacks. From phishing scams to physical impersonation, the article delves into the inner workings of these attacks and offers concrete strategies to...info_outline The Hand That Protects: How Privacy-Focused Search Engines Are Revolutionizing the Way We Surf the Web
Craig Peterson - America's Leading Technology News Commentator
Do you ever feel like someone is watching you as you browse the internet? With so much personal data at stake, it's no wonder that online privacy has become a hot-button issue. Luckily, there's a new player in town: privacy-focused search engines. These search engines are prioritizing user privacy and security by shaking up the online landscape. No longer will your personal information be sold to the highest bidder or your browsing history used against you. With privacy-focused search engines, you can rest easy knowing that your online activities are shielded from prying eyes. But how do they...info_outline How Software Makes Everything Vulnerable: Where to Start Protecting Your Network
Craig Peterson - America's Leading Technology News Commentator
In this episode, we will discuss zero-day vulnerabilities and how they can affect everyone. A zero-day vulnerability is an exploit that has been discovered but not yet fixed by a software vendor. It's essentially a security hole in software that hasn't been patched yet. These vulnerabilities can range from minor to critical, depending on how long the vendor can patch them. These are so dangerous because hackers can take advantage of them before they're patched. They can use these vulnerabilities to infect your computer with malware or ransomware, steal your data, or even take control of your...info_outline Exposing the Dark Side of Windows Updates: What You Need to Know Now! 🔍💻🚨
Craig Peterson - America's Leading Technology News Commentator
In today's fast-paced, technology-driven world, it is crucial for computer users to stay informed about the latest updates and security measures for their systems. For Windows users, automatic updates are a common method of ensuring their devices remain up-to-date and protected against various threats. While these updates are essential for maintaining a secure and smoothly operating system, they can also introduce unexpected problems, such as data loss, system instability, and other unwelcome changes. This podcast aims to shed light on the hidden dangers of automatic Windows updates and...info_outline Patch to the Future: The Ultimate Guide to Firewall and IoT Device Security
Craig Peterson - America's Leading Technology News Commentator
Which patches are critical? When do they really need to be applied? That’s where our new PatchAware™ features come in. We’re monitoring the thousands of patches that are issued every week, and will tell you which patches are the most critical to install right now. This week’s tip, 9 years after it was discovered, is the “Heartbleed” bug. It is still one of the most significant threats to online security. It gives the bad guys access to sensitive information from affected systems. This article highlights the importance of upgrading software and keeping it up-to-date with...info_outline Learn how to protect yourself online - featuring tips on haveibeenpwned, AI demos and 2FA/MFA authentication.
Craig Peterson - America's Leading Technology News Commentator
First up, I have some sobering news. Almost all of our personal information has likely been stolen at one point or another. This could include our names, addresses, phone numbers, email addresses, and even passwords. Cybercriminals are constantly searching for vulnerabilities in systems where this information is stored, and unfortunately, they often find them. However, there are steps we can take to protect ourselves. One tool that can help is called "haveibeenpwned." It's a website where you can check if your email address has been compromised in any data breaches. If it has been compromised,...info_outline The Truth About ChatGPT and A.I. - Discover the Secrets of Internet Anonymity and Protect Your Privacy
Craig Peterson - America's Leading Technology News Commentator
Welcome to this week's episode of The AI Revolution! In this episode, join us as we explore the world of Artificial Intelligence and its potential to revolutionize business and life. We'll discuss how to use AI for free, what it can do well, and when and where you should never use it. We'll also talk about how to generate emails, blog posts, and content for Facebook, Twitter, LinkedIn, Instagram, and YouTube live! Tune in now to learn more about how AI is transforming the world. Discover the Secrets of Internet Anonymity and Protect Your Privacy The best way to protect yourself from...info_outline Protect Your Business and Home from the Most Dangerous Cyber Threats - Uncover the Risks and Steps You Can Take to Stay Secure
Craig Peterson - America's Leading Technology News Commentator
Cyber security is no longer an option for small business owners – it's a necessity. Cyber threats are rising, and small businesses must stay ahead of the curve to protect their data and networks from malicious actors. This show will uncover the most dangerous cyber threats to small businesses and what steps you can take to stay secure. Ransomware Attacks Ransomware attacks are one of the most dangerous cyber threats to small businesses. Ransomware is malicious software (malware) that's typically delivered via malicious links or email attachments. Once installed on a network, the...info_outline
Did Your Computer Have "Intel Inside"? It Won't For long!
We're going to talk a little bit about shopping right now. Then we'll get into our chip crunch, and why Intel is being left on the side of the computer road.
[Following is an automated transcript.]
[00:00:16] There's lots of fun stuff to do. And it's kind of fun getting out of the house. Isn't it getting out, going out, going around? There's a, an outlet store close by where I live and it's kind of one of these outdoor. Outlet things. And it was fun. Just walking around, enjoying the little bit of fresh air, no matter what the weather has.
[00:00:40] Uh, I even enjoy going up there when there's some snow on the ground. Because again, it's a little bit of a, uh, it's, it's fun. It's a little bit of a change, which is not. Part of what I love about living in the Northeast. You really get all four seasons and they can be really, really nice. Well, black Friday of course came and went.
[00:01:01] It was not a bad black Friday, but one of the questions I been asked all week long, all month long, frankly, has to do. When should I buy, what should I buy? What are the deals? And it is weird this year. Let me tell you really weird. And the reason I say that is I didn't my show prep. And I spent some hours just looking on different websites and looking at opinion pieces, looking at news sources, just trying to find, okay, what's going on?
[00:01:36] What's the real word out there. Our items, as rare as everybody seems to be saying they are, or is it easy enough to find. Well, that's what we're going to talk about right now. Really. We've had a very turbulent two years for retail, every branch of retail, whatever it is, it's been been terrible. So many people have lost their businesses.
[00:02:03] So many small businesses, small retail restaurants, some restaurants that I, I enjoy and just haven't been to in years, really. Completely gone, which is such a crying shame. And a lot of people have put a lot of the blame for the general retail malaise on Amazon and Walmart. Because again, you know, I had a discussion just this last weekend with.
[00:02:35] Oh, friend's father. And he was saying, well, you know, I've been a biologist in pharmacology for years. And, uh, you know, th this is just as just a science. It's all science talking about the lockdown. And so I pointed out how, well, let me see, let me see. I got family from Canada. They cannot drive across the border because of the lockdown, but in, in the states, they won't let us, us, we won't let them fly.
[00:03:03] But they drive in, I should say, but they will let them fly in. How does that science, right. There's coronavirus not survive at 30,000 feet. Is that what it is? You know? No, come on. People it's politics and part of the politics was. Walmart got to stay open and all of these other small businesses couldn't so what are they supposed to do?
[00:03:29] How are they supposed to compete? And yet, Hey, I understand you need clothes, right? And you need food. Most Walmarts have both. You might need medicine in order to even survive. So that kind of makes sense, but why. Walmart. Why did the government choose Walmart and target are going to survive all of you, little mom and pops stores, you know, that maybe have been multi-generational where it's your parents.
[00:04:00] And maybe even your grandparents that started the store, started the restaurant. And now all of a sudden there's a lockout and you cannot be over. It just, it entirely political, entirely political. And I understand the science behind all of this. I have spent a lot of time studying it and you might remember if you've listened to me even.
[00:04:26] Dean or 20 years ago, I'm trying to remember when it was, I started talking with scientists about RNI, RNA interference and the coolest stuff that was happening with African violets and getting the, the purple flowers to change to white and all of the stuff they were doing. It it's exciting. It's fun. But why.
[00:04:49] Did we use politics here. And so many people lost their livelihood. So many people lost their businesses. It's, it's absolutely incredible. And just pain companies basically to stay closed. Uh, doesn't make sense either. Because now you're pumping more money into the economy and that's causing inflation because there are not more products or not more vendors.
[00:05:15] There's not enough competition. So the prices go up. And when there's inflation, how about people who are retired, who have saved something. And now their money is worth what the inflation rates are. Again, it's a hidden tax, but it's really hard on retirees because their money that they've saved, you know, they're getting the pitons, you put it in a savings account and you're making a fraction of 1%.
[00:05:43] And yet we're seeing inflation rates on things like fuel being almost a hundred percent. Think about what it was like in 2019, what the gas prices were. It is insane. So small businesses have to be supported. They are the backbone. They are the innovators. Walmart didn't start as a big company. They started very small.
[00:06:10] He innovated his claim to fame. That old Sam Walton was let's go ahead and have the best prices and anywhere. Right. And so they got the best prices by beating up their suppliers, et cetera, but it all worked. And Walmart increased, raised its it's demonstrable again through real science, but they raise the standard of living in every community.
[00:06:39] They opened a store. It's absolutely funneling. But Walmart stopped innovating a long time ago. Now again, the innovations come just like they do in the tech world. Typically not from the existing companies, right. Facebook isn't innovating, they bought WhatsApp, they bought so much of the technology they're using to drive their company.
[00:07:02] Oculus. You look at it, right? That's their future. According to of course, uh, you know, Mr. Mark. What did it come from? What was the cost? Right. They by their competition. So I want to encourage everybody to really try and go out of your way, try and shop at these small places. There are. And so many of these malls nowadays kind of local stores where they've got together and they're running their co-op or where someone's managing a bind product from local craftsman, really that they, everything from these women that are knitting doilies all the way on out, through very cool black iron work things, things that you can find there.
[00:07:54] That maybe you can find on Amazon, maybe they come from China. Maybe they're locally sourced. Not very likely, but it's been a very, very tough, tough time here for so many of these industries. One of the things that I did talk about this week, I, one of my radio appearances is. Tik TOK live shopping. If you haven't heard of tick tock, tick tock is this short form video site.
[00:08:21] And it kind of started by people saying, okay, well with this song, uh, use that song to make a funny little 32nd. And 22nd and that's what people did. And it was really quite cool to see they there's some innovative people out there. Tick talk has a lot of, I share nowadays way more popular amongst the younger people than Facebook is Facebook has kind of become something for the older people.
[00:08:49] But what tech talk is now doing is providing live shop. And this is an innovation that really started in China, which of course is where tick-tock is located. But in 2020, there was a survey done that found that two thirds of Chinese consumers said that they bought products via live stream in the past year.
[00:09:13] So what's live stream. I want you to think about QVC online share or a television shop. Those channels, those infomercials that come on at night, but particularly the channels that are constantly selling stuff like micro did a little bit of that at one point in time, right? His interview was, he came in and the, he, the guy who was interviewing him, held up a pen.
[00:09:37] Is that okay, you sell me this pencil. And so micro went on and on for 10 minutes or more just talking about the pencil and everything related to the pencil and what a great quality was. All he course, she didn't know anything about it. Right? And that's part of what bothers me about some of these things, right?
[00:09:55] These people are just making stuff up, but talk live now is allowing you to go ahead and make funny little things. Gain an audience. Maybe they're not funny. Maybe they're just informative. Have them inserted into people's streams and then sell it right there. In fact, instant purchasing of a featured product during a live stream.
[00:10:22] And then obviously audience participation, they got chat functions, reaction buttons. This is what's coming our way. And so all of you, small businesses out there, I really want to encourage you pay attention to social media. This is the sort of thing that you can do. You can target your local area, which is where most small businesses operate, right?
[00:10:48] It's in, in your town. It's maybe a 10, 20 mile radius, depending on what, what you're doing, what you're selling. And you can micro target nowadays. That's the joy. That's the beauty of the online world. Micro-targeting Hey, and if you're interested, let me know. We can talk a lot more about this because I have studied this for years now.
[00:11:12] Hey, stick around Craig peterson.com online.
[00:11:20] So while you're shopping online, what are some of the things you should do or look out for? I've got a few ideas. I'm going to tell you what I do, and it has worked wonders for me. So here we go.
[00:11:35] When you're shopping online, there are some obvious tips, just run through them very, very quickly because I don't, I think you guys being the best and the brightest really know these things.
[00:11:50] So just very quickly, make sure your security. Today, make sure that everything is patched up the way that it should be, that you have some really great anti-malware hopefully advanced anti-malware, but apply any updates before you start doing shopping, because this is a bad time of year to lose all of your personal information and to have your money stolen.
[00:12:18] Uh, number two. If you're seeing an email or you're seeing a deal that really looks too good to be true. Take, take caution here. Right? Do you see a place? Oh, I got five brand new Sony PlayStation fives for sale. You might not want. To buy those, right? The minister, Jeff Foxworthy. Here's your sign. So be careful about that.
[00:12:46] Criminals are really taking advantage of consumers who, uh, you know, life's been tough, money's been tight. You're trying to find a deal. So be careful about that. Okay. Coupons or other way, the bad guys have been trying to get consumers. To compromise their own cyber security. Okay. Uh, 12% of emails out there are considered to be spam emails.
[00:13:15] I think it's more like 80% or 90%, but then I've had the same email address for 30 years. Okay. Uh, so don't click on link. Be sure you shop on the real website and apply coupons there by manually typing out the code. So for instance, if, if let's say you use duck, duck, go for your search engine, which you should be using for most cases, most searches a duck duck go says, okay, let me see where coupons here you go.
[00:13:46] Here's a site that has a lot of coupons be careful about those sites, because some of them are trying to lure you in. Are the websites you're going to the real ones, the legit one. Are you clicking a link in your email in order to get to that sale site? Double check, because what they're doing is using some of these URLs that aren't.
[00:14:14] Right. And we see those all of the time. They'll have a misspelling of the business name or they'll, they'll do something else. So they might have Amazon Dodd bad guys.com. Oh, okay. Amazon. Okay. Is Amazon, uh, obviously they wouldn't say bad guys, but yeah. That's kind of what they're doing. So be careful. So once you're on a website, look for that little padlock that's to the side, click on it and double.
[00:14:43] To make sure that it is legit because they might have us. What's called a secure, sir. And they might have a certificate that's valid for the site that you just went to, but it's not, there's a different kit for Amazon or Walmart or target or w you know, whatever Joe's clothing.com. It might be something entirely different.
[00:15:07] So be careful, okay. Is what you're looking at on the ad. Because there are a lot of fake advertisements out there that looked like they got great deals. And even though black Friday has come and gone, they're going to continue to do this through the end of the year and be on. Okay. So rather than clicking on the ad, just type in the retailer.
[00:15:35] Information, because some of these ads that are showing up are in fact, almost every last one of them is coming from what's called an ad network. So that ad network is where people go and buy ads and they say, Hey, I want to retarget people that were at this site or clicked on this link, et cetera, et cetera.
[00:15:54] And now. If you are a bad guy, all you have to do is sneak into one of those big ad networks. And all of a sudden your bad guy ads are showing up everywhere. So you see a great ad for a Chromebook. For instance, we've talked about those before you can just go ahead. Okay. Chromebook. No problem. Wow. Yeah.
[00:16:14] Yeah. Type it in. If the ads for a Chromebook from Walmart, just type in walmart.com. Okay. Avoid clicking on ads. Isn't it terrible how bad it's gotten, man. I liked the internet better back in the 1980s and nineties. Uh, how should you pay? We're going to talk about that in a minute. Public why fi is a potential problem.
[00:16:40] The bad guys will often create fake hot spots and you are now using their hot spot. Now this isn't as much of a problem as a used to be because your visits to most websites nowadays are encrypted. Do you remember that lock? I mentioned in the URL. Well, that means it is using SSL or TLS, which is a secure communications pro protocol.
[00:17:07] So if you're seeing that, you know that you basically have a VPN, you don't have to buy a VPM service. You don't have to use a VPN service. You have a VPN that's being provided by the website, your. And that's really what that lock means. So the public wifi is less of an issue for the monitoring, what you're doing, although yeah, they can still do some monitoring.
[00:17:33] They might play with DNS and things, but they can also scan you, which is the biggest problem from my perspective about using public wifi and never. Share your personal data. If you can avoid it, one of the things we're going to be covering in the upcoming boot camps and workshops is using fake or alternate email addresses.
[00:17:57] I do it all of the time. That's why I have 3000, 3000. Yes. You heard it right different log-ins right now in use active use on. Uh, in my password manager, at least over the last decade. So I've accumulated a lot of them. So I use a different email address pretty much all of the time. And I'll, I explain how to do that in the boot camps and workshops that are coming up.
[00:18:25] So keep an eye on. On my weekly emails again, Craig peterson.com/subscribe. So you can find out about them, you know, these, the free ones. I really want to give you guys all of the basics, right? So that's what I'm going to be doing anyways. How should I pay? This is maybe the even bigger side of things. It is very, very rare that I actually put my credit card number in on a website at least.
[00:18:54] Real credit card number. There's a number of options that are available to you now that weren't before, even if it's not a credit card, even if it's a debit card and generically, this is known as single use credit cards. So we've got a few things. I use typically capital one's email E N O. If you have a capital one card of any sort, this is a little browser plugin that you can put on.
[00:19:25] Now, the downside of this is they will by default, try and look. Every web page you visit. So from their perspective, it's worth it because now they get that data from you. However, in all modern browsers, you can restrict when it runs. But what happens is I go to a website, it wants a credit card and I can pop up that little Eno browser plugin.
[00:19:53] And now. Todd, uh, I can generate a virtual credit card number that's tied in behind the scenes to my real credit card number. I can even put an expiration date on that credit card number. So it can't be used after a certain. Some of these virtual credit card options, even allow you to say, Hey, it really is only single use.
[00:20:18] It can only ever be used once. And that way the bad guys can't run up your credit card. Bill Citibank, American express, JP Morgan, and the more have these types of options and basically any visa or MasterCard. Look for virtual credit cards. From your bank or whoever's providing your credit card. Hey, stick around.
[00:20:42] You're listening to Craig Peterson and I'll be right back.
[00:20:46] We're going to talk a little bit now, since it's getting near the end of the year, about what kind of technology do we think is going to be big next year. And I've got to mention this project. My daughter has been working on it. Finally hit the ocean.
[00:21:02] My daughter has been busy. You might know she's been in the maritime industry for quite a while now.
[00:21:11] And a man, she went to, she graduated 2008. I think it was this, this daughter. And you probably already know I have five daughters, right? Uh, three sons too. So it was kind of a mix, but she has been working on a ship called the Yarra Burkland it's over in Norway. And what the ship is doing here is hauling fertilizer, anything.
[00:21:38] Oh, wow. Isn't that exciting? Wow. Craig, I'm so excited for you. Well, it is the world's first autonomous electric ship period. Okay, cargo ship and what it is doing ultimately, is it to eliminating the need for about 40,000 truck round trips a year. See what's happening over there in Norway is there's a factory that's right.
[00:22:07] Located right next to a mine. That's making all of this fertilizer and it needs to be hauled down through some fjords. To get to the main shipping Depot where it can be loaded onto the big ocean ship. So these trucks are going up and over the mountains alongside the fjords. And this is a ship that's going to take a trip that's about seven and a half nautical mile.
[00:22:34] So give or take eight miles and on the water. And now Norway is doing this in its own waterways. So there's no problem with international rules and regulations about ships here. This is just local and it loads itself. It drives itself and it unloads itself. I think that's really, really cool. And what it does is it plugs itself.
[00:23:02] When it is on either port w now we've seen this with some ships, right? You might've been on some of these ferries that are electric. They work pretty well for electric ferries. Cause they're usually short haul. They connect up to shore power and they do a rapid charge and they're ready for. The next leg of their ship while they are busy taking all of their load in right.
[00:23:26] Makes sense. And you might've done it, but this is, this is different. And a lot of the incidents that happen in shipping are due to human error. Think about all of the problems we've had with Navy ships, even running into things, human error, and a lot of that's due to fatigue. On the ships. I don't know if you know it.
[00:23:47] I have two kids that, well, three actually that have been in the maritime industry, uh, the, the big maritime industry and they take four hour shifts. So four on four off four on four off every day. So fatigue is a very big deal for a lot of the shipping industry. And for the first few years, they're planning on having the ship be.
[00:24:15] They're going to be up, of course, on the bridge monitoring everything, because you've got a problem with artificial intelligence machine learning. If a big ship is coming along and there's a kayak in the way, it's actually the kayaks job to get out of the way. But if you run over a kayaker things, aren't going to go very well for you, frankly.
[00:24:37] But how does a computer recognize a kayak? Maybe Marine life or even some sort of a swell that's out there. So they think they've got most of this solved. And this is the project that my daughter's been working on for a few years here. She's a Mariner. She has her captain's license unlimited. Tonnage unlimited vessels on unlimited waterways anywhere in the world is just incredible.
[00:25:06] All of the stuff she's done. So the wheelhouse could disappear all together, but they've got to make sure that everything is working pretty darn well. Okay. Uh, large vessels. Do anything about the kayak? All they can do is warn, but they definitely can't maneuver. And that's why the deep draft vessels have priority over sailboats or pretty much anything else that's out there.
[00:25:32] But, and what that brings up is the fact that we don't have the regulations yet for these autonomous ship. Well, we don't have the regulations yet for the autonomous cars, right? This is normal. The technology tends to proceed the regulations, and we have regulations in place right now for autonomous vehicles in certain areas.
[00:25:57] But they're nowhere near mature. It's going to take a while before everything has all frigging. And now that is leading us into our friends at Ford. Ford's done a couple of interesting announcements over the last couple of weeks. So I have to bring the. And an effort really to deal with this ongoing chip shortage.
[00:26:21] Ford has made a deal with global founders. Global foundries is a chip maker and they have a non-binding agreement. Now that makes it interesting. If it's non-binding. Why even bother, but the press release says opening the door for global foundries to deliver more chips to Ford in the short term. But what's happening right now because of the chip shortages.
[00:26:50] Well, companies are designing their own. Purpose built chips rather than relying on the general purpose chips made by Intel or AMD Qualcomm, Samsung and video media tech, depending on what kind of chips we're talking about. This is fascinating because it is hurting Intel. No question about it. And AMD. So what does Intel done?
[00:27:15] Intel is moving its stance to being more of a contracted chip manufacturer. So you can go to Intel and say, here's my chip design. Go ahead and make that for us. And off they'll go and they will manufacture it and they probably even help you with some of the design things. Fascinating. Now, the other thing that's been happening for a while is if you look at apple, for instance, they have been using their own chips in their I phones and eye pads.
[00:27:52] Now they also are using their own chips in the laptops and various desktop computers. So apple is the highest profile example I can think of offhand. That have replaced Intel's chips. That's absolutely amazing. Google has also created its own chip for the latest pixel phone. So if you buy the latest flagship pixel, which I would not do, because this is the first time they're really using their own chip, but they've got their own chip now.
[00:28:28] Amazon has been deploying its own chips in its internal servers to improve performance as well as to make it better for the Alexa voice assistant. You see how long tail that's a marketing term, but really how special purpose purpose designed purpose built chips are. So it's huge. Intel's changing course.
[00:28:55] They've never been a great chip designer. If he asked me and a few know my history, you know, I've been down at the chip level. I was down there for many years in the kernel of operating systems and dealing directly with all. From chips, you know, when you're thinking about drivers and the low end and the operating system, that's what I did for a lot of years.
[00:29:18] So I'm, I'm glad to see this happen. It's going to be better for you because the devices can be cheaper because they don't use a general purpose chip. The chip is built and designed. For what it's being used for. So good news there for four, because Ford is going to be kind of doing the same sort of thing.
[00:29:39] I bet mark my words. Okay. Well, I didn't get to the predictions for this year, but I will, when we get back this upcoming year, stick around, of course you listening to Craig, Peter Sohn, you can get all kinds of information. And in fact, if you sign up for my email list, which is not a heavy marketing.
[00:30:02] Believe me, you'll get a bunch of different special reports. So ones I think are going to help you out the most. Craig peterson.com.
[00:30:13] Well, we just talked about the future when it comes to chips and our computers, we're going to continue that discuss discussion right now on artificial intelligence and machine learning. What else is going to be important next?
[00:30:29] So, what is the future?
[00:30:31] We're getting close to, you know, the end of the year and the beginning of the year. So what am I looking forward to? Well, you just got my basic predictions about what's going to happen with chip manufacturing. These various vendors of various devices are going to continue to move away from Intel AMD, et cetera, these general purpose chips and move more to special purpose chips.
[00:31:02] Now there's a number of special purpose type designs that have been out there for a very long time. For instance, a six OCB in industry. No, those I programmed some way back when. I have gotten much more complicated, but for instance, when we're putting in systems for a business, we will typically use Cisco systems that have a basics so that everything is extremely fast.
[00:31:29] You don't notice any delay and yet it can do very heavy duty filtering. Packet examination, stream examination, because it's being done in hardware. That's the advantage to it. So we're going to see more and more that since Apple's already moved to their own chips, Google has already moved to their own chips, Amazon, their own chips, et cetera.
[00:31:53] And there'll always be a need for general purpose chips. In fact, you can say that the apple chips for instance, are fairly. The purpose they're being used in your iOS devices, your iPhone, your iPad, but they're also being used in desktop applications. But if you look more closely at what Apple's done, it has a couple of different types.
[00:32:16] Of CPU's inside the chip. So it has the high-performance CPU's that are only engaged when it needs some serious computing going on. It has the low power, lower performance CPU's that are also built into that same chip that now handle kind of background tasks, things. Dated the don't need a whole lot of CPU or don't need to be really fast.
[00:32:42] And then it also has graphics processing units that will handle things like screen updates, moving stuff around on the screens. There is a lot of technology in that chip in reality, it's it would use to take three. Completely different sets of chips to do what the one apple chip can do. So it is an example of a special purpose CPU.
[00:33:11] We're going to be seeing more and more of those now as a consumer, you're not really going to notice other than, wow, this thing's fast or wow. This battery lasts forever. You're going to have some great, great functionality. And I think we are seeing, because they're spinning. $2 billion a week right now in the industry, you're going to be seeing more of these fabs come online, chip fabrication plants, and they take a long time to build and put up online, but they're going to be making more specialized chips, which I really.
[00:33:46] Well, there's an article that came out based on a survey from the I Tripoli. And this is called the impact of technology in 2022. And beyond of these are some global technology leaders. Of course I Tripoli was all about electrical engineering back in the day today, it's more about general technology. But here's the results.
[00:34:12] What is important for next year? Now, remember, I don't give investment advice. So don't look at this as things you should be putting your money into. This is just stuff that is good to know and probably should be considered, but this is not again, investment advice. So. Technologies will be the most important in 2022.
[00:34:33] While according to this kind of little, little brain trust, if you will, amongst the respondents more than one in five, say that AI and machine learning are going to be very important. What's the difference between artificial intelligence and machine learning. Uh, the lines are blurred nowadays. They used to be a lot more clear machine learning used to be the, the machine, the computer learns it.
[00:35:02] Let's say it's working on a factory floor and it has to do some welding on a joint. And the, it has sensors and it learns, oh, okay. Well, this part, when it comes into me may be here, but I might be there and I might be here. So I got to kind of move around a little bit. That's basic machine. Artificial intelligence, which I think is a super set of machine learning, but other people argue the other way, but you know, they don't know what they're talking about.
[00:35:30] There is artificial intelligence is where it doesn't even have to be taught how to learn. It. Just figures things out. So it's. When it's built, talk to learn where that piece that it needs to weld is likely going to be and how to find it. It just knows. Okay, well, I'm supposed to weld. So how do I do that?
[00:35:56] That's much more of an artificial intelligence. So that's number one, artificial intelligence next. Cloud computing 20%. Now my opinion on cloud computing is not very high, frankly, because cloud is just the name for somebody else's computer cloud computing does not mean it's safer. It does not mean that it requires less work on your part where I think cloud computing can help a business is where.
[00:36:30] Push over flow to the cloud. The many businesses that have moved technology to the cloud have moved it back now because frankly, the cloud did not provide them with what they thought they'd get, which is cheaper, better computing. And a lot of the breaches that we're getting nowadays are in the cloud.
[00:36:53] People's databases being exposed, applications, being exposed. It's great for hackers because they know. Okay, well, let me see. Amazon has the majority of all cloud computing in the world, so let's just scan Amazon computers and see what we can find. Right. And they're going to find that this bank has this opener, that company has that database available, et cetera, et cetera.
[00:37:17] So be careful with that, but they think cloud's number two, five G. 17% that I am very excited about it. And here's why five G is kind of a generic term for the high speed, uh, room wireless data. So think cell phone basically, but why it really matters is it's designed to handle billions of devices. So that you can have a lot of people sharing data and getting to data, sharing a network connection in a densely populated area.
[00:37:58] That's where it really, really shined. And then it also has a faster data rate than the older technology. One of the things you'll find as you compare, if you really dig into the technology compare, the various cell companies is that for instance, T mobile, which is who I use has a lower frequency spectrum.
[00:38:24] Lower frequencies can not carry as much data for, but what they can do, I'm really oversimplifying. But what they can do is more readily peers, glass, and brick and walls. So T-Mobile's frequencies are lower than Verizon, for instance. So Verizon can get you faster data. But can't get it into as many places and not as well as T-Mobile just really putting this quite simply.
[00:38:57] And in fact, just what was it? Two weeks ago, we had a court order stopping the deployment of these higher frequency, 5g networks. Because of complaints from some people, uh, particularly in the avionics, in the airline industry where they're saying, well, they could be squashing some of our critical systems because they're using some of the old satellite frequencies for 5g up in the upper bands.
[00:39:25] Anyhow, one of the things that 5g. Which has already been used for is what I was involved with. You know, I was involved with emergency medicine for a long time and I was an EMT I P D uh, back in the day. So almost a paramedic. And think about what could happen now, you're in the back of an ambulance that you could be the hands for the doctor who can be seeing the patient as you're driving down the highway, bringing that person in, because historically I remember this one woman.
[00:40:01] Placenta previa and had just soaked through some towels with blood. She was in really bad shape and we were squeezing IVs to get fluid into her. It was, it was incredible. It was something else. And we brought her right in on the gurney, in emergency room and right up to the operating room and put her on the table, right from her ambulance gurney while with five G.
[00:40:27] They can be doing that now, not just in an ambulance, but in, in more rural areas, doctors can be operating remotely on someone. It's very cool. This whole tele medicine, including remote surgery. It's huge. So these technology leaders agreed with me on that 24% is the number one, most benefit four or five G telemedicine.
[00:40:53] Number two, remote learning and education 20%. Personal and professional day-to-day communications. Think of all of the stuff we're doing now, how much better that's going to get entertainment, sports, live streaming, manufacturing, and assembly transportation, traffic control. Now we're down to 7% and by the way, that's where the cars are talking to each other.
[00:41:16] If you have five G. You don't need a mesh because you can use 5g, carbon footprint reduction in energy efficiency. That's 5% and 2% farming and agriculture. Our farming equipment is already using GPS in order to plow fields, planned fields, harvest fields. It's amazing. So there you go. Those are the top pieces of technology that are predicted to influence us next year.
[00:41:46] I think it's absolutely correct. And I've got to give you a bit of good news here again. 97% of these people polled agree that their teams are working more closely than ever before. Because of these working from home workplace technologies and apps for office check-in, et cetera. Good news. All around.
[00:42:11] Hey, if you want more good news. If you want to know what's happening, even some bad news, I got the right place for you to go. I have five minute little trainings in my emails every week. I have bootcamps again, all of this is the freeze stuff. You imagine what the paid stuff is like, but I want you to understand this.
[00:42:32] Okay. Craig, peter.com/subscribe. Do it right now.
[00:42:39] I had a good friend this week that had his life's work stolen from him. Yeah. And you know what caused it? It was his passwords. Now, you know what you're supposed to be doing? I'm going to tell you exactly what to do right now.
[00:42:55] Well, let's get right down to the whole problem with passwords.
[00:43:00] I'm going to tell you a little bit about my friend this week. He has been building a business for. Maybe going on 10 years now, and this business relies on advertising. Most businesses do so in some way, we need to have new customers. There's always some attrition there's customers that go away. So how do we keep them?
[00:43:25] Well, we do what we can. How do we get new customers? Well, for him, it was. Advertising, primarily on Facebook. He did some Google ads as well, but Facebook is really where he was focused. So how did he do all of that? Here's the bottom line. You have to, if you are going to be advertising on Facebook, you have to have an advertising account.
[00:43:51] Same thing's true with Google. And then on that account, you tie in either your bank account or your credit card. I recommend a credit card so that those transactions can be backed up. And on top of all of that now, of course you have to use a pixel. So the way the tracking works is there are pixels on websites, you know, about those already.
[00:44:17] And the bottom line with the pixels. Those are also. Cookie's about the pixels are used to set a cookie so that Facebook knows what sites you've gone to. So he uses those. I use those. In fact, if you go to my website, I have a Facebook pixel, the get set. And the reason for all of that is so that we know with.
[00:44:39] I'd be interested in something on the site. So I know that there's a lot of people that are interested in this page or that page. And so I could, I have not ever, but I could now do some advertising and I could send ads to you so that if you were looking at something particular, you'd see ads that were related to that, which is what I've always said.
[00:45:04] Is the right way to go. If I'm looking to buy a pickup truck, I love to see ads for different pickup trucks, but if I don't want a car or truck, I don't want to see the ads. Right. It isn't like TV where it seems sometimes every other ad is about. Car or a pickup truck. It drives me kinda crazy because it's a waste of their money in advertising to me because I don't want those things.
[00:45:33] And it's also not only just annoying in money wasting. There are better ways to do targeting. And that's what the whole online thing is. Anyways, I told you about that because he had set up this pixel years ago. Basically the Facebook pixel gets to know you gets to know. All of the people who like you, that might've bought from you.
[00:45:58] Cause you can have that pixel track people through your site, your purchase site, they know what you purchase on the shopping cart, et cetera. And you can identify these people over on Facebooks and them ads because they abandoned the cart or whatever it is you want to do there. There's just a whole ton of stuff that you can do for these people.
[00:46:19] And it's so bad. It is so valuable. It takes years to build up that account years to put that pixel in place. And our friend here, he had done exactly that. Then he found that his account had been compromised. And that is a very bad thing in this case because the bad guy used his account to place ads. Now there's really two or three problems here.
[00:46:52] We'll talk about one of them is. Why was the bad guy going after him? Well, he has been running ads on Facebook for a long time. So as far as Facebook is concerned, his account is credible. All of the ads he runs don't have to be reviewed by a human being. They can, can go up almost immediate. He doesn't have to wait days for some of these things to go up.
[00:47:21] So our bad guy can get an account like his, that has years worth of advertising credibility, and now start advertising things that are not correct. So there again is part of the value of having one of these older accounts for advertising. And so the bad guy did that use his credibility. And then secondly, he used 25 grand worth of my friend's money to run ads.
[00:47:51] Also of course, very bad, very, very bad. So I sat down with him. In fact, it was this last week and I was out on a trip with just kind of a vacation trip. It was absolutely wonderful. You know, I, I never just do vacation. Right. It's always business plus work whenever I do anything like this, but I was on.
[00:48:11] Trip last week. And so my eldest son who works closely with me, and he's also part of the FBI InfraGuard program. I had him reach out to my friend and they, he helped them out and they talked back and forth. Here's the problem that he has. And I'm trying to figure out a really good way to solve this. And I haven't figured that out yet.
[00:48:35] And you know, if you guys have an idea because you are the best and brightest, you really are. Go ahead and drop me an email [email protected] if you know, a good way around this particular problem, which is he has. This Facebook could count as well as many other accounts, including his website, hosting account, his email account, et cetera.
[00:48:57] And. Uh, he has people who manage his ads for him who manages website for him, who put up some of the promotions for him, you know, the advertising and everything else. So these are third-party. This is what we generically call a supply chain, risk people who are not him have access to his stuff, his private stuff.
[00:49:24] And, well, how does he do it or how did he do it? Is he went ahead and gave them. Access by giving them accounts or passwords. How well were they guarding their passwords and their accounts? So the first thing I had my friend do was go to have I been poned.com. You'll find that online at have HIV. E I been.
[00:49:50] Poem dispelled PW, N E d.com. So I took him to have I been poned and I had him put in his email address, the one he uses the most and it showed up in five different. Hacks data dumps. So these are five different sites where he had used that same email address in this case. And he found out that in those five cases, the bad guy's got his passwords and personal information.
[00:50:21] All bad. Right. And he went ahead and cleaned it up. So I said, well, put in the password because have I been, poned also let you check your password, just see if it has been used by someone else and then stolen. So there are billions of passwords in this database. It's incredibly. Of all of these known passwords.
[00:50:44] So he put in his password and no it had not been stolen, but the problem is how about the people that were managing his ads on Facebook and managing his Facebook ad. We're the usernames, which are typically the email addresses and the passwords kept securely. That's a supply chain thing I'm talking about, and that's where I I'd love to get him.
[00:51:12] But from you guys, [email protected] If you think you have a good answer, What we've been doing. And our advice to him was use one password. That's the only one to use. I don't trust the last pass anymore. After their last big hack where they got hacked, uh, one password, the digit one password. And go ahead.
[00:51:33] And set it up. And in a business scenario, you can have multiple vaults. So have a vault. That's just for people that are dealing with your Facebook ad account, maybe have another vault for people who are posting for you on Facebook. Or better yet when it comes to Facebook, go ahead and have an intermediary that is trusted, uh, kind of like the, if this, then that, or there's a few of them out there that can see that you put the post up on the website and automatically posted on Facebook.
[00:52:09] So you don't have to get. All of these people, your passwords, but again, it's up to you. You got to kind of figure out if that makes sense to you that those are the types of things that I think you can do. And that is what we do as well. Now, one of the beauties of using one password like that, where you're not sharing all of your passwords to everything you're sharing, the minimum amount of login information that you possibly can share is that if they leave your employees, All you have to do is remove their access to the appropriate vault or volts, or maybe all of your volts.
[00:52:49] And this is what I've done with people that worked for me in the U S and people would work for me overseas and there have been a lot of them and it has worked quite well for me. So with one pass, We can enforce password integrity. We can make sure the passwords on stolen. One password ties automatically into have I been postponed.
[00:53:12] So, you know, if a password has been exposed, if it's been stolen online, it's a great way to go. Now I've got an offer for you guys who are listening. I have a special report that I've sold before on passwords, and it goes through talks about one password. He talks about last pass, which I'm no longer really recommending, but give some comparisons and how you can use these things.
[00:53:35] Make sure you go and email me right now. Me, M [email protected] That's Emmy at Craig Peter Sohn, S O. Dot com and just ask me for the password special report, and I'll be glad to get that on off to you. There is a lot of good detail in there and helps you, whether you're a home user or a business.
[00:54:02] So the next step in your security is multi-factor authentication. Interesting study out saying that about 75% of people say that they've used it for work or for business, but the hard numbers, I don't think the.
[00:54:18] One of the things that you have to do is use good passwords. And the best way to do that is to use a password manager.
[00:54:27] I was talking about a friend of mine who had been hacked this last week and his account was hacked. His Facebook ad account was hacked. We asked him if we could reach out to. BI and he said, sure. So we checked with the FBI and they're looking to turn this into a case, a real case, because they've never seen this type of thing, the hijacking of an advertising account who hijacked it.
[00:54:56] And why did they hide jacket? Was this in preparation maybe for. Playing around with manipulating our next election cycle coming up. There could be a lot of things that they're planning on doing and taking over my friend's account would be a great way to have done it. So maybe they're going to do other things here.
[00:55:15] And our friends at the FBI are looking into it. How now do you also keep your data safe? Uh, easily simply. Well, when we're talking about these types of accounts, the thing to look at is known as two factor authentication or multifactor authentication. You see my friend, if he had been using multi-factor authentication.
[00:55:42] I would not have been vulnerable. Even if the bad guys had his username, email address and his password, they still would not be able to log in without having that little six digit code. That's the best way to do multi-factor authentication. When we're talking about this code, whether it's four or 5, 6, 8 digits long, we should not be using our cell phones to receive those.
[00:56:16] At least not as text messages, those have a problem because our phone numbers can be stolen from us and they are stolen from us. So if we're a real target, in other words, they're going after you. Joe Smith and they know you have some, $2 million in your account. So they're going after you while they can, in most cases take control of your phone.
[00:56:45] Now you might not know it and it doesn't have to be hacked. All they have to do is have the phone company move your phone number to a new phone. Once. So that means one of the things you need to do is contact your telephone vendor, whoever it is, who's providing new that service. That's a company like Verizon sprint T-Mobile, uh, a T and T one of those companies that are giving you cell service, you have to contact them and set up a pass.
[00:57:15] So that if they have a phone call coming in and that phone call can be faked. So it looks like it's coming from your phone, even if there was a phone call coming in, whether it's coming from your phone or not, they have to get that password or pass code that you gave them. And once they have that pass code now, Right.
[00:57:37] Uh, and that's great, but if you don't have that in there targeting you specifically, then you're in trouble. So for many of us really, it, it may not make a huge difference. Uh, but I would do it anyways. I have done it with every one of my cell phone carriers now. A couple of decades set up a password. So the next step is this multifactor authentication.
[00:58:03] If I'm not supposed to get it via text message to my phone, how do I get it? Well, there are a couple of apps out there. There's a free one called Google authentic. And Google authenticator runs on your phone. And once it's there on your phone and you are setting it up on a website, so Facebook, for instance, your bank, most websites out there, the bigger ones, all you have to do is say, I want to set up multi-factor authentication, and then it'll ask you a case.
[00:58:34] So how do you want to do it? And you can say, I want an app and they will display. A Q R code. That's one of those square codes with a bunch of little lines inside of it. You're seeing QR codes before they become very common. And you take your phone with the Google authenticator app. Take a picture. Of that little QR code on the screen, and now it will start sinking up so that every 30 seconds Google authenticator on your phone will change that number.
[00:59:08] So when you need to log back into that website, it's going to ask you for the code. You just pull up Google authenticator and there's the code. So that's the free way to do it. And not necessarily the easiest way to. Again, going back to one password. I use this thing exclusively. It is phenomenal for keeping my passwords, keeping them all straight and then encrypted vault, actually in multiple encrypted vault it's so that I can share some of them.
[00:59:37] Some of them are just strictly private, but it also has that same authenticator functionality built right into it. Microsoft has its own authenticator, but you can tell Microsoft that you want to use the standard authenticator. Of course, Microsoft has to do everything differently. Right. But you can tell it.
[01:00:00] And I do tell it, I want to use a regular authenticator app, not Microsoft authentication. By the way. That's why I advise you to do don't use the Microsoft authenticator, just use one authenticator for all of the site, and then Microsoft will give you that same QR code. And then you can take that picture and you're off and running.
[01:00:20] Next time you log in, it asks you for the code and instead of texting it to you to your phone smarter, otherwise it will not. That require you to open up your authenticator. So for me, for instance, when I'm logging into a website, it comes up and asks for the username, asked for the password. Both of those are filled out automatically by one password for me.
[01:00:44] And then it asks for that code, uh, indication code and. One password automatically puts it into my pace to buffer copy paste, buffer, and I just paste it in and they they've got the code. So I don't have to remember the codes. I don't remember passwords. I don't have to remember usernames or email addresses.
[01:01:05] One password remembers them all for me. Plus it'll remember notes and other things. So you can tell, I really like one password. We use it with all of our clients. That's what we have for them. And it does meet even a lot of these DOD requirement on top of. Depending again, how much security you need. We will use duo D U O and it also has this authenticator functionality and we will also use UBI keys.
[01:01:37] These are those hardware key. They do oh, can provide you with hardware tokens. Those are those little tokens that can go onto your key ring. That show a changing six digit number every 30 seconds. And that's the same number that would be there in your smartphone app. Your one password or Google authenticator smartphone.
[01:01:59] Hopefully, I didn't confuse you too much. I think most of the reason we're not using the security we should is because we're not sure how to, and we don't know what we're going to be. And I can see that being a big problem. So if you have questions about any of this, if you would like a copy of my password security, special report, just send an email to me.
[01:02:25] M [email protected] That's me M [email protected] That's S O n.com. I'll be glad to send it to you. Also, if you sign up for my newsletter there on my [email protected], you are going to get. I was hold little series of these special reports to help you out, get you going. And then every week I send out a little bit of training and all of my articles for the week.
[01:02:56] It's usually six to 10 articles that I consider to be important so that, you know, what's going on in the cybersecurity world. So you can. With it for yourself, for your family, for your business. Craig peterson.com. Stick around everybody. We'll be right back again. Craig peterson.com. .
[01:03:20] According to researchers. 32% of teen girls said that when they felt bad about their bodies, Instagram made them feel worse. And you know what Facebook knew and knows Instagram is toxic for teen girls.
[01:03:37] There's a great article that came out in the wall street journal.
[01:03:40] And I'm going to read just a little bit here from some of the quotes first. When I went on Instagram, all I saw were images of chiseled bodies, perfect. Abs and women doing 100 burpees in 10 minutes, said, Ms. Uh, now 18, who lives in Western Virginia. Amazing. Isn't it. The one that I opened now with 32% of teen girls said that when they felt bad about their bodies, Instagram, I made them feel worse.
[01:04:12] So that is some studies again, that looks like, um, yeah, these were researchers inside Instagram and they said this in a March, 2020 slide presentation that was posted to Facebook's internal message board that was reviewed by the wall street journal quote comparisons on Instagram can change how young women view and describe themselves.
[01:04:38] Apparently for the past three years, Facebook has been conducting studies into how Instagram is affecting its millions of young users. Now, for those of you who don't know what Instagram is, it allows these users to create little stories, to have. Pictures videos of things that they're doing, and it it's a lifestyle type thing you might've heard of course, of how this, this, uh, I don't know what it is.
[01:05:09] Kidnapping murder plot. These, this young couple and the body I think was found up in Wyoming. Uh, I'm trying to remember, but, uh, of her and it's yeah, there it is. It wasn't my OMI. And I'm looking up right now, Gabby potato. That's who it is. She was what they called a micro influence. And I know a lot of people who can loom, that's what they want to be.
[01:05:37] There's a, a young lady that stayed with us for a few months. She had no other place to live. And so we invited her in here and, uh, we got some interesting stories to tell about that experience. And it's, you know, a little, a little sad, but anyhow, she got back up on her feet and then she decided she was going to become an influence.
[01:06:01] And what an influencer is, is someone that has a lot of followers. And of course, a lot means different numbers. You get these massive influencers that have tens of millions of people that quote, follow unquote them. And of course, just think of the Kardashians they're famous for. Being famous, nothing else.
[01:06:23] Right. Uh, they have subsequently done some pretty amazing things. At least a few of them have. And we've got one of those daughters who now was the first earliest billionaire, I think it was ever youngest. So they have accomplished some amazing things after the fact, but they got started. By just becoming famous by posting on these social media sites.
[01:06:48] So you get a micro influencer, like Gabby Petito, who is out there posting things and pictures. And you look at all of these pictures and, oh my gosh, they're up at this national park. Oh, isn't she so cute. Oh, look at her boyfriend. They'll look so good together. And people. Fall for that image, right? It's just like Photoshopping these pictures of models, changing them.
[01:07:16] There've been some real complaints about those over the years. So Instagram sets these kids up with these pictures of people that are just totally unrealistic. One of the slides from a 2019 presentation says, quote, we make body. Excuse me. We make body image issues worse for one in three teenage girls teams, blame Instagram for increases in the rate of anxiety.
[01:07:49] And depression said another slide. This reaction was unprompted and consistent across. Groups among teens is this according to the wall street journal who reported suicidal thoughts, 13% of British users, and 6% of American users trace the desire to kill themselves to Instagram. Again, according to one of these presentations, isn't this just absolutely amazing.
[01:08:18] And you might've heard it discussed a little bit. I saw some articles about it, obviously in the news wall street journal had it, but this is a $100 billion company, Instagram. That's what their annual revenues. More than 40% of Instagram users are 22 years old and younger. And about 22 million teens log into Instagram in the U S each day, compared with 5 million that log into Facebook, the younger users have been declining.
[01:08:57] Facebook it's getting, uh, the population there is getting older and older on Facebook. In average teens in the us spend 50% more time on Instagram than they do on Facebook. Uh, and also tick-tock, by the way I took talk has now surpassed YouTube in some of these metrics, quote, Instagram is well-positioned to resonate.
[01:09:20] And when with young people said a researcher's slide posted internally. Inside Facebook and post said there is a path to growth. If Instagram can continue their trajectory. Amazing. So Facebook's public phase has really tried to downplay all of these negative effects that the Instagram app has on teens, particularly girls, and hasn't made its research public or available to academics or lawmakers who have asked for it.
[01:09:54] Quote, the research that we've seen is that using social apps to connect with other people. Positive mental health benefits said mark Zuckerberg. He's the CEO of course of Facebook. Now this was 2020. In March one at a congressional hearing, he was asked about children and mental health. So you see how he really lawyered the words that they can have, can have positive mental health benefits, but Facebook's own internal research seems to show that they know it has a profound negative effect on a large percentage of their users.
[01:10:36] Instagram had Adam Moseri told reporters in may of this year, that research he had seen suggest the app's effect on team's wellbeing is likely quote quite small. So what the wall street journal seems to be pointing out here is that Facebook is not giving us the truth on any of this stuff. It's really sad.
[01:10:58] We've got to be careful. No, apparently Mr. Moseri also said that he's been pushing very hard for Facebook to really take their responsibilities more broadly. Uh, he says they're proud of this research. I'm just kind of summarizing this before we run out of time here, but it shows the document. Uh, internal documents on Facebook show that they are having a major impact on teen, mental health, political discourse, and even human trafficking.
[01:11:36] These, this internal research offers an unparalleled picture. Uh, Courtney told the wall street journal of how Facebook is acutely aware that the products and systems central to its business success routine. Fail great article. I've got it in this week's newsletter. You can just open it up and click through on the link to the wall street journal.
[01:12:01] They have a pay wall and I kind of hate to use payroll articles, but this one, this one's well worth it. And they do give you some free articles every month. So if you're not on that newsletter, you can sign up right now. Craig peterson.com. You'll get the next one. If you miss a link today, if you want some, you know, the special report on passwords, et cetera, just email me directly.
[01:12:29] Give me a few days to respond. Uh, but me M [email protected] That's me M [email protected]
[01:12:41] We've all worked from home from time to time. At least if we're somehow in the information it industry, I want to talk right now about why you need a personal laptop. Even if the business is providing you with a laptop.
[01:12:57] Laptops are something that was designed to be personal, but many of us are using them as our main computer.
[01:13:06] I know I often am using my laptop, a couple of my kids and my wife. It's really their main computer, even though they all have other computers that they could potentially be using, laptops are just handy and you have them with, you can take them with you. We've got workstation set up that are kind of.
[01:13:27] Workstations, if you will, where there are three screens set up and they're all hooked up into one central screen controller that then has a USBC connection that goes right into the, your laptop. So you can be sitting there with four screens on your Mac laptop on your Mac pro if you needed four screens, it's really handy.
[01:13:53] No question. Many of us have a laptop for home and a laptop for business. And many of us also look at it and say, oh wow, this is a great laptop I got from work. It's much better than my home laptop. And you start to use the business laptop for work. At home. Okay. That's what it's for. Right. But then we start to use that business laptop for personal stuff.
[01:14:25] That's where the problems start. We've seen surveys out there that are shown. Then half of workers are using work issue devices for personal tasks that might be doing it at home. They might be doing it at the office. Things like personal messages, shopping, online, social media, reading the news. So the prospect of using your work laptop as your only laptop, not just for work, but also for maybe watching some movies, group chat and messaging, reading, fan fiction, paying bills, emailing to family or friend.
[01:15:06] It just seems not. It's so tempting. It's just natural. I'm on it. I'm on it all day long. Why wouldn't I just use it? And this is particularly true for people who are working from home, but we have to be careful with that. It's really something that you shouldn't be doing for a couple of reasons. One that.
[01:15:30] Top that's a business. Laptop is the property of the business. It's just like walking home with boxes, full of pencils and paper back in the old days, it is not yours to use for personal use. We also have to assume, assume since it is the company's laptop that hopefully it's been secure. Hopefully they haven't set up.
[01:15:57] So it's going through a special VPN at the office and it's going through special filters, maybe snort filters or something else. That's doing some deeper inspection on what's coming through your laptop. Well, there are also likely on that laptop. Tools that are monitoring your device. Things like key loggers, biometric tracking, Jill location, software that tracks your web browser and social media behavior, screenshot, snapshot software, maybe even your cam.
[01:16:34] Is being used to keep track of you. I know a number of the websites that I've used in the past to hire temporary workers. Those workers have to agree to have you monitor what they're doing. These hourly workers, subtle take screenshots of their screen, unbeknownst to them. Yeah. Pictures from the cameras at random intervals.
[01:16:58] Again, unbeknownst to them, it'll track what they're doing. And so I can now go in and say, okay, well he billed me five hours for doing this. And I look at his screen and guess what? He wasn't doing that for all of those five hours that he just billed me. Well, the same thing could be true for your company, even if you're not paid by the hour.
[01:17:23] Right now, we're looking at stats that show over half of the businesses that are providing laptops for the employees to use more than half of them are using monitoring software. And through this whole lockdown, the usage of these different types of monitoring systems has grown. Now there's some of the programs you're using.
[01:17:50] You might be VPN in, you might be using slack or G suite enterprise, all good little pieces of software. They can monitor that obviously, but it goes all the way through to the business. And using your slack access as paid for, by the businesses also idiotic to do things like send messages to your buddies, set up drinks after work, complain to other people about someone else in the business, your boss, or otherwise your it, people at the business can see all of that.
[01:18:31] They can see what you're doing with slack. Even if you have a separate personal account. It's still more likely that you'll end up mixing them up if you're logged into both on the same computer. So the bottom line is if you are on a work computer, whether it's a laptop or something else, you can reasonably assume that I T can see everything.
[01:18:56] That's not. They own it. Okay. And they have to do some of this stuff to protect themselves. We put software on laptops for companies not to spy on employees. That's none of our business, but we put software on computers for employees. To make sure they stay safe. Think of what happens when your computer, your laptop, whatever it might be connects to the company's network.
[01:19:25] Now that can be through a VPN. It can be because you take your laptop home or on the road when you're traveling and you bring it back into the office. If that computer is infected, somehow now you've brought that infection into the office. And that's how a lot of the malware works. It goes from computer to computer.
[01:19:48] So once they get in that front door where there's through a website and email that you clicked on or in a computer that you're bringing into the office, they can start to move around. Now it's not just your activity. And this is an interesting article from the verge by Monica chin. It's not just your activity that they can see on your laptop, but in many cases, they're also able to look at anything you're downloading any of your photographs or videos that you might've sinked up from your smart.
[01:20:26] Laura loading these types of things, your text messages on your work device for safe keeping, or just because it's your primary device might seem harmless, right? Cause you're just going to remove them before you hand it in. But some companies such as apple won't allow you to wipe your device before handing it in regardless of how personal the contents are.
[01:20:48] And that makes sense too, because many times an employee leaves. And they don't give the company all of the information that they have, that they're obliged to give back to their employer. Things that they've been working on, customer information, et cetera. So Manalive, there are plenty of other devices out there.
[01:21:10] Hopefully if you leave your company with plenty of notice, moving a bunch of things off your work device in the last few days, uh, might raise some eyebrows at the. And I'm saying hopefully, because they should notice that sort of thing, because it could be malicious activity. It could be an insider risk that maybe they're not even aware of.
[01:21:33] There's so much you could go wrong here. So bottom line don't use the work laptop for home. So what should you use? You know, my personal recommendation. Almost always is get a Mac. They are safer to use the patches that they get are usually not destructive. You know, sometimes you can install a patch for windows and now your machine just don't work anymore.
[01:22:01] Right. You've had that happen. I know every last one of us out there that are tried to install Microsoft patches for a while have had that happen to them. All of a sudden the patch has completely messed up your computer and you are so out of luck, it's ridiculous. Right? So don't, you know, hopefully don't do that, but I like the max because they are basically safer than windows.
[01:22:27] And also because the patches just work on them, apple tends to get them out in plenty of time to try and protect us the next level. If he can't afford an apple in. Apple laptops really are not expensive when you consider how long they last and the quality that components, they are not expensive at all.
[01:22:47] But if you can't afford that, the next thing I would look at is getting a Chromebook. There are a lot of companies that make Chromebooks Chrome is an operating system from Google. It's similar to Android. Google keeps the Chromebooks up-to-date. They patch them quite regularly and make sure that there aren't nastiness is going on.
[01:23:11] You just have some of the same issues and Android has patches might take a while to get to you because it has to go through the vendor that made the Chromebook. You might have a Chromebook for Sam from Samsung, for instance, it's not Google's even though it's called a Google Chromebook. Now Chromebooks rely heavily on the cloud services that Google provides, but they can also run just locally.
[01:23:38] So with a Chromebook and you can get them for as little as 150 bucks, but remember you get what you pay for. Or as much as I've seen them in the $2,000 price range with fancy GPU's, local storage and other things, but at 150 bucks, it could be well worth it for you. It lets you do the regular word processing.
[01:24:02] Just think of what you can do with Google docs, spreadsheets. Again, Google docs, spreadsheets, all of those types of things are built into it. You can. Cruz the web, obviously using Google Chrome on your Chromebook. And send and receive email, which is what most people do. That's really kind of all, most people do at home.
[01:24:26] So consider that as well. I also like iPad. They are quite safe again, but they tend to be more expensive and they can do pretty much everything. And now with Android support built right into Google Chromebooks, you can even run Android apps. So there you go. Keep safe and be safe out there. Right. Have a hack free life.
[01:24:52] Make sure you get my newsletter. Craig peterson.com/subscribe. Craig peterson.com/subscribe.