EP #527 The Exact Strategy Behind a 6-Figure Indiegogo Tech Launch | SoCool
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Release Date: 06/05/2025
EP #557 This Technique Raised $12M With Equity Crowdfunding | Atombeam's StartEngine Strategy
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Crowdfunding isn't just about raising money. It's about earning trust. In this episode of Crowdfunding Demystified, Salvador Briggman sits down with Charles Yeomans, CEO of Atombeam, to break down how his company has raised more than $12 million through equity crowdfunding while building one of the largest investor communities on StartEngine. You'll discover: How transparent communication builds long-term investor trust Why Atombeam raised $5 million in just over one week What founders should do between fundraising rounds How to grow an audience before asking for investment Why...
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EP #556 Unique Strategy to Raise $268,547 on Kickstarter | Memento Mori Skull Bowl
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
This unique strategy is a game-changer. If you’re ready to unlock crowdfunding success, listen up. In this episode of Crowdfunding Demystified, Salvador Briggman speaks with ceramic artist Trevor Foster about how he raised more than $228,000 from over 1,500 backers on Kickstarter after spending a decade refining his craft and crowdfunding strategy. In this episode, you'll discover: How Trevor turned a ceramic art career into a thriving Kickstarter business Why THIS #1 THING is critical for crowdfunding success How a simple method generated thousands of followers The valuable...
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EP #555 The Formula to Go From $0 to $153,273 on Kickstarter | Razor Rinser 2.0
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
You’ll never believe this story. Get ready to be blown away by some of these valuable crowdfunding tactics. In this episode of Crowdfunding Demystified, Salvador Briggman talks with Matthew Semple and Anderson Camp, the founders of Razor Rinser 2.0. You'll discover: Why THIS percentage of Kickstarter followers became paying backers How this easy tactic guided every major product upgrade What changed between their first and second Kickstarter campaigns Why simpler launch systems outperformed complicated funnels How this key marketing asset reduced launch-day risk What...
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EP #554 The Exact Kickstarter Strategy Behind a $374,980 Launch | Adventure Mate V3
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Crowdfunding is filled with potential. You can even go from $30k to $300k! And, that's exactly what today's guest did. In this episode of Crowdfunding Demystified, Salvador Briggman speaks with Conrad Sayer, founder of Adventuremate, about how he transformed a small Kickstarter campaign into a $374,980 crowdfunding success with Adventuremate V3. In this episode, you’ll discover: How a simple launch trick dramatically increased conversions Why this one thing matters more than just having a “great idea” Why this type of live campaign content kept backers engaged What...
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EP #553 THIS Kickstarter Strategy Raised $198,239 for OnePedal
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Crowdfunding starts before Kickstarter. Long before launch. In this episode, Max Engle of Groundhog Audio reveals how he raised over $192,000 by validating his idea with rough prototypes, $500 in ads, and viral Instagram videos. You’ll discover: How to test demand before manufacturing Why ugly prototypes generate better feedback How social media comments improved the product What it takes to fund in five minutes Resources and Tools Mentioned: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment...
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EP #552 The Kickstarter Strategy That Raised $171,155 | Thaan Grill
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
You’ve got an idea. But will it fund? In this episode of Crowdfunding Demystified Podcast, host Salvador Briggman breaks down how one creator raised $171,155 on Kickstarter with over 300 backers—without guessing what would work. Toby Roberts from Thaan Grill shares the exact crowdfunding strategies that built momentum before day one. You’ll discover: How one audience-building move can make or break your Kickstarter How this ad testing approach saves thousands before you launch What key signals reveal if your campaign will actually succeed Why the biggest shift turns your...
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EP #551 The Crowdfunding Tactics Behind This $1.06 Million Kickstarter | Brick Boy
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
How do you turn a nostalgic idea into a $1,058,593 crowdfunding success? In this episode of Crowdfunding Demystified, Salvador Briggman interviews Thomas Bertani from Substance Labs, creator of — a kit that transforms a LEGO Game Boy into a playable console. In this episode, you’ll learn: How THIS method confirmed demand before launch Why this marketing channel became the campaign’s biggest growth driver How understanding one KEY group shaped the entire marketing strategy And much more! Resources and Tools Mentioned: Kickstarter and crowdfunding reward...
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EP #550 How Fathom Turned AI Meetings Into a Startup Growth Engine
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
Wondering how AI can actually make startups more productive? In this episode of Crowdfunding Demystified, Salvador Briggman speaks with Richard White, founder of , about building an AI-powered meeting assistant that has evolved into a company “second brain”. Richard shares lessons on productivity, fundraising, and scaling efficiently using AI instead of growing large teams. In this episode, you’ll learn: Why startups should prioritize high-leverage work over long-term planning How AI enables companies to scale without dramatically increasing headcount The productivity philosophy behind...
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EP #549 How this New Inventor Launched a $188,763 Kickstarter | Luggical
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
In this episode, Salvador Briggman interviews founder Samy Khodr about building a first-of-its-kind luggage trolley and raising $188,763 on Kickstarter. You’ll learn: Why this marketing phase matters more than launch day The best type of content that builds trust with backers The biggest manufacturing mistake new founders make The differences between Kickstarter and traditional eCommerce And much more! A must-listen for creators, founders, and anyone preparing to launch a physical product. Resources and Tools Mentioned: Kickstarter and crowdfunding...
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EP #548 The Step-by-Step Strategy Behind a $311,000+ Kickstarter | Nimbus: The Smartest Amp Ever Made
Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified
How does a college engineering project turn into a six-figure crowdfunding success? In this episode, Chaos Audio founder Landon McCoy shares the story behind , and the lessons learned from failed launches, manufacturing delays, and scaling a hardware startup. In this episode, you'll discover: Why their first campaign failed (and how you can avoid that mistake) The secret behind their six-figure re-launch. The one technique that wins backers over, even through product delays. The step-by-step strategy used to hit the $311k milestone And more! ...
info_outlineWe talk with Leslie and Ahmad, the founders of HappyLlamaTech, who created the SoCool Smart Pet Feeder — the first refrigerated feeder designed to keep your pet’s meals fresh, even when you're not home.
What began as a DIY solution quickly turned into a full-fledged Indiegogo campaign, raising over $196,000 from more than 400 backers—most of whom were first-time crowdfunders.
You’ll learn:
- How they went from 3D-printed prototypes to factory-ready manufacturing
- Why being on the ground in China was critical to ensuring quality
- The hidden challenges of injection molding and rapid iteration
- What they'd change if they had to launch again
If you're creating a physical product or tackling hardware as a first-time founder, this episode is filled with raw, honest advice.
Resources and Tools Mentioned:
- Book a coaching call
- Subscribe for Weekly Crowdfunding Tips
- Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist
- FREE Kickstarter Course
- SoCool on Indiegogo
- Happy Llama Tech