What to Charge as a Content Creator: The 4R Pricing Framework for Brand Deals
Accidentally Influential
Pricing your content shouldn’t feel like pulling numbers out of thin air. In this episode of Accidentally Influential, Teanna and Kate get into the exact details of how to price your brand partnerships — and finally answer the question we know you're all asking: 👉 "What should I charge for a brand deal?" We’re breaking down: Why pricing feels so hard (and how to stop guessing) The industry standard base rate formula for creators The 4R Pricing Framework: Reach, Relevance, Rights, and ROI How to charge for things like usage rights, exclusivity, deliverables & more Why...
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The 5C Pitch Method: How to Get Brands to Say YES (Fast)
Accidentally Influential
If you’ve ever typed out a pitch email not knowing what the heck you're doing, mayyybe thought it was a little cringe, only to be ghosted by the brand — this one’s for you. Whether you’re an educator-turned-creator, a UGC strategist, or someone sitting on a small-but-mighty audience that loves your recommendations… pitching brands is no longer optional. It’s a non-negotiable skill in the modern creator economy — and we’re breaking down exactly how to master it. Inside this episode, we’re pulling back the curtain on our exact pitch framework — including the email Kate sent...
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5 Green Flags for Brand Deals That Don’t Suck (& How to Land Partnerships That Pay You What You’re Worth)
Accidentally Influential
Episode Summary: If you’ve ever wondered how to land brand partnerships that actually feel good... the kind that pay fairly, align with your content, and let you keep your creative freedom... this episode of Accidentally Influential is your new go-to guide. Hosts Teanna Scot and Kate Robb are breaking down the 5 green flags of a great brand deal, so you can stop saying yes to lowball offers, stop working with misaligned brands, and start positioning yourself like the business owner you are. Whether you’re an edu-creator, UGC creator, or content entrepreneur, this episode shows you how to...
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Why Engagement Beats Followers (And How We Land Brand Deals Without Huge Audiences)
Accidentally Influential
Let’s be honest: if you’ve ever found yourself saying, “I’ll pitch brands when I have more followers,” this episode is for you. We’ve both been there ...scrolling TikTok, watching creators with 100K+ audiences do paid partnerships and wondering when (or if) we’d ever be “big enough.” But here’s the truth no one told us early on: follower count is not the metric that gets you paid. Brands don’t care how many people COULD see your content, they care how many actually do. That’s where engagement rate comes in...and it's the single most...
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Accidentally Influential: The Journey Begins
Accidentally Influential
We didn’t start out trying to become “influencers.” In fact, we hated the term. But one viral TikTok, a few unexpected DMs, and some very naive pricing decisions later… we realized we were leaving real money on the table. In this juicy first episode, we’re pulling back the curtain on our edu-creator origin stories, the brand deals we fumbled (and the ones we nailed), and the mindset shift that turned our content into a business. If you’re creating educational content on social and not getting paid yet? You need to hear this. Hit play — and then go put that email in your bio....
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Trailer
Accidentally Influential
Accidentally Influential is the show for EDUcreators, experts, and business owners who never set out to be “influencers”… but built influence anyway. Hosted by Kate Robb and Teanna Scot, we’ve grown a 479K+ audience and landed over half a million in brand deals; now we’re pulling back the curtain on how YOU can turn your authority into income. From sponsorship strategy to creator psychology, this is your no-fluff guide to building a creator business that stacks ontop of what you're already doing. You might’ve become accidentally influential… but what you do with it now? That part...
info_outlineAccidentally Influential is the show for EDUcreators, experts, and business owners who never set out to be “influencers”… but built influence anyway.
Hosted by Kate Robb and Teanna Scot, we’ve grown a 479K+ audience and landed over half a million in brand deals; now we’re pulling back the curtain on how YOU can turn your authority into income.
From sponsorship strategy to creator psychology, this is your no-fluff guide to building a creator business that stacks ontop of what you're already doing. You might’ve become accidentally influential… but what you do with it now? That part is intentional.