464. Insights from the American Bus Association’s Marketplace 2026 in Reno Part 2, with Nicole Mahoney
Release Date: 02/18/2026
475. Bridging Cultures Through Scuba Diving Trips, with Melanie Marsell & Kathleen Hall
Destination On The Left
On this episode of Destination on the Left, I talk with Kathleen Hall and Melanie Marsell, founders of Dive the Americas and Explore the Americas. Kathleen, who has called Costa Rica home for over a decade, and Melanie, who has roots in both the US and Central America, share the journeys of creating two innovative travel brands: Dive the Americas and Explore the Americas. We discuss how they’re reshaping tourism by supporting local communities, collaborating with other travel professionals, and providing personalized guidance that helps travelers feel confident venturing into unfamiliar...
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474. The 100th Anniversary of Route 66, with Rhys Martin
Destination On The Left
On this episode of Destination on the Left, I talk with Rhys Martin, President of the Oklahoma Route 66 Association and Preserve Route 66 Manager for the National Trust for Historic Preservation. We explore the fascinating history and ongoing cultural impact of Route 66, and how this 2,448-mile linear village has driven economic growth and inspired travelers around the world for nearly a century. As Route 66 gears up for its Centennial Celebration, Rhys shares behind-the-scenes insights on managing a celebration of this magnitude, the creative events planned along the legendary highway, and...
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473. Connecting Community, Nature, and Visitors at Cayuga Lake, with Astrid Jirka
Destination On The Left
On this episode of Destination on the Left, I talk with Astrid Jirka, Director of Tourism Initiatives at Discover Cayuga Lake. We discuss the difference between sustainable tourism and ecotourism, and Astrid shares more about the evolution of Discover Cayuga Lake from a community-focused organization into a tourism attraction. We also discuss the importance of being intentional and authentic in your messaging about your sustainable tourism goals and initiatives. What You Will Learn in This Episode: How Astrid’s professional journey, from international travel to study abroad initiatives,...
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472. Events & Major Milestones as a Catalyst for Future Growth: Community Conversation
Destination On The Left
On this episode of Destination on the Left, I talk with Amir Eylon, CEO of Longwoods International; Debra Ross, author of “The Eclipse Effect” and founder of Kids Out and About; Jean Mackay, Deputy Director of the Erie Canalway National Heritage Corridor; and Jennifer Miller, Domestic Tourism Manager for Visit Detroit. Our discussion is all about how events and major milestones, from sporting events and festivals to milestone anniversaries, can become catalysts for future tourism growth and regional transformation. The panel shares their perspectives on the importance of preparation,...
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471. Building a Sustainable Future for Mongolian Tourism, with Jalsa Urubshurow
Destination On The Left
On this episode of Destination on the Left, I talk with Jalsa Urubshurow, CEO and Founder of Nomadic Expeditions. Jalsa shares the story of how he co-founded one of Mongolia’s most significant cultural events, the Golden Eagle Festival, held annually in the country’s remote West. Drawing on his background as the child of Mongolian refugees and his decades of experience bridging entrepreneurship and heritage, Jalsa shares firsthand stories about partnering with local communities and creating initiatives that drive economic growth while protecting Mongolia’s unique natural and cultural...
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470. From Total Eclipse to Community Impact, with Debra Ross
Destination On The Left
On this episode of Destination on the Left, I talk with Debra Ross, author, community engagement advocate, and entrepreneur. We talk about her recent book, The Eclipse Effect: How to Seize Extraordinary Moments to Build Strong Communities, and how it was inspired by planning for the 2024 total solar eclipse. Drawing from her experience planning for the 2024 total solar eclipse and spearheading community engagement initiatives. Debra also shares her practical strategies for turning extraordinary events into lasting networks. What You Will Learn in This Episode: How Debra transitioned from a...
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469. Empathy and Self-Awareness in Difficult Conversations, with Dayne Whitehurst
Destination On The Left
On this episode of Destination on the Left, I talk with communication and leadership specialist Dayne Whitehurst, and author of “Empathy Impact: The Wild Effects of Kindness in Action”. She explains why communication is central to building collaborations, developing relationships, and driving sales. Dayne also explains how personal triggers can get in the way of our communications and provides strategies for identifying and pushing past those triggers. What You Will Learn in This Episode: How Dayne became an expert in communication and de-escalation How recognizing and addressing...
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468. Get Going, Get Smart, and Get Good with Content, with Joshua Harrell
Destination On The Left
On this episode of Destination on the Left, Joshua Harrell, Chief Revenue Officer at WorldVia, joins me to discuss the evolution of travel advisors in the United States in a post-pandemic world. Joshua shares his insights on how content creation can help travel advisors build their businesses, and he offers some fantastic practical tips for sharing great content with your audience. What You Will Learn in This Episode: How Joshua transitioned from a background in marketing and entrepreneurship into the travel advisor industry How the travel advisor profession has evolved to provide...
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467. Can AI Improve Visitor Experience? with Dan Flores
Destination On The Left
On this episode of Destination on the Left, I talk with Dan Flores, Head of Tourism at Satisfi Labs, all about using AI in the travel industry. We discuss how conversational artificial intelligence can help drive revenue and operational efficiency, and Dan offers real examples of where this AI is being deployed and how it has had real impacts. We also talk about adoption rates of AI within the tourism industry, and Dan shares a framework for approaching this new technology in your organization. What You Will Learn in This Episode: How Dan Flores transitioned from a long career in tourism...
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466. Indigenous Tourism and Community Impact at Métis Crossing, with Juanita Marois
Destination On The Left
On this episode of Destination on the Left, Juanita Marois, CEO of Métis Crossing, shares her personal experience in developing a tourism destination tied to her roots as a Métis Indigenous person from Canada. She shares in detail how the destination engages visitors by sharing what makes them special, including the experiences Métis Crossing offers—from paddling down the North Saskatchewan River in voyageur canoes to wandering historic buffalo habitats, indulging in Indigenous cuisine, and soon, relaxing at a uniquely Métis-inspired wellness spa. We also talk about collaboration and how...
info_outlineOn this episode of Destination on the Left, I talk with industry leaders from across the country at the American Bus Association’s Marketplace 2026 in Reno, Nevada, to uncover what’s next for destinations, attractions, and travelers. You’ll hear from Josef Kruger of US Ghost Adventures, Aisha Jones of Mystic Seaport Museum, Jana Carter from Visit Annapolis, Kay Calzolari of Visit Winston Salem, Meredith Dollevoet from Cartersville Museum City, Jim Vozzella with 360Chicago, and Debra Tassone from Discover Long Island. Together, they share fresh insights on how storytelling, immersive activities, and hands-on programming are reshaping group experiences.
In this episode, you’ll hear from these industry leaders:
- Josef Kruger: https://usghostadventures.com/
- Aisha Jones: https://mysticseaport.org/
- Jana Carter: https://www.visitannapolis.org/
- Kay Calzolari: https://www.visitwinstonsalem.com/
- Meredith Dollevoet: https://cartersvillemuseumcity.com/
- Jim Vozzella: https://360chicago.com/
- Debra Tassone: https://www.discoverlongisland.com/
What You Will Learn in This Episode:
- How group travel experiences are evolving to focus on immersive storytelling and hands-on engagement
- Strategies for collaboration between destinations, attractions, and local partners
- Trends shaping group travel for 2026, including wellness-focused itineraries and multi-generational groups
- How destinations and attractions are using customizable programming to add value and create memorable moments for visitors
- Why DMOs and attractions are bundling experiences and aligning their offerings to appeal to new travel trends
- Innovative approaches organizations are using to keep travelers engaged before, during, and after their visits
- How getting involved with associations like the ABA contributes to building enduring relationships and fostering continuous growth in the travel industry
Innovation Through Collaboration
Collaboration is no longer a “nice to have”. It’s mission-critical critical. Guests stress the importance of teaming up with regional partners, DMOs, and local organizations. By curating joint itineraries, sharing resources, and feeding each other’s strengths, destinations can offer more complete and compelling travel experiences.
Kay Calzolari of Visit Winston Salem shares how investing in personal relationships with nearby towns and attractions has enabled her to offer valuable regional itineraries, extending stays, and enhancing visitor value. This collaborative spirit isn’t just about logistics, it’s about approaching every partner as part of a larger community, working together to create seamless, memorable journeys for guests.
Trends Driving Group Travel
With the approach of major milestones like America’s 250th anniversary in 2026, destinations are getting creative. Thematic travel is gaining traction, from wellness retreats and service-oriented projects to festivals and Be Revolutionary experiences, as Jana Carter describes for Annapolis. Operators are increasingly tapping into local culture, outdoor recreation, and even culinary partnerships.
Museums are stepping up with exhibits that go beyond static displays. As Aisha Jones discusses, Mystic Seaport Museum is bringing in unique traveling exhibits, like shipwrecks recreated in LEGO, and launching virtual educational programs to grow engagement beyond the museum’s walls.
The Power of Networks
At the heart of this evolution is the network effect. ABA Marketplace events and similar gatherings have become essential for building lasting industry relationships. Whether it’s a first-timer bonding over shared experiences or seasoned pros joining councils and volunteer teams, the connections made drive both business and inspiration.
As several guests reflect, returning to these conferences is like coming home—reconnecting with peers, learning from each other, and growing together.
Resources:
- Josef Kruger: https://www.linkedin.com/in/jlkdreams/
- Aisha Jones: https://www.linkedin.com/in/aishamjones/
- Jana Carter: https://www.linkedin.com/in/jana-carter-b01b8160/
- Kay Calzolari: https://www.visitwinstonsalem.com/sites/default/files/2024-11/Kay%27s%20Profile%20Sheet
- Meredith Dollevoet: https://www.linkedin.com/in/meredith-dollevoet-62413615/
- Jim Vozzella: https://www.linkedin.com/in/jim-vozzella-b53a7416/
- Debra Tassone: https://www.linkedin.com/in/debra-tassone-upward/
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