Selling A President 2020
“Selling A President 2020” speaks with the leader of the most talked-about ad agency in the country today, Reed Galen of The Lincoln Project. Ellis and Reed discuss how this SuperPac cum ad agency is hell-bent on voting Donald Trump out of office, and how his approach is serving as the template for the next generation of advertising agencies.
info_outlineSelling A President 2020
ELLIS VERDI, President DeVito/Verdi: Traditional creative ad agencies are increasingly being divorced from political advertising. If campaigns rely on advertising more than ever today, then why is the work being entrusted to those outside the business?
info_outlineSelling A President 2020
In Selling a President 2020 episode two, "No Room for Nuance," host Ellis Verdi and some of advertising's most creative minds examine how the media landscape has been upended and how we’ve let data, polling and the digital dicing of the candidates dictate political advertising.
info_outlineSelling A President 2020
In “Selling a President 2020,” the initial episode of the new DeVito/Verdi podcast, host Ellis Verdi brings together some of the most creative minds in advertising to take a critical look at the marketing phenomenon that is Donald Trump. We discuss how successful his messaging has been in stoking anger, instilling fear and positioning himself as the one person who can right America’s wrongs.
info_outlineSelling A President 2020
“Selling A President 2020”created and hosted by Ellis Verdi, head of the award-winningNew York advertising agency DeVito/Verdi, is a weekly podcast that explores the role of advertising and its impact in this year’s presidential election.
info_outline“Selling A President 2020” speaks with the leader of the most talked-about ad agency in the country today, Reed Galen of The Lincoln Project. Ellis and Reed discuss how this SuperPac cum ad agency is hell-bent on voting Donald Trump out of office, and how his approach is serving as the template for the next generation of advertising agencies.