Jeff Berzolla - Instant Leads at Your Fingertip
CoatingsCoffeeShop
In this CoatingsCast, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ads to Angi to lead generation directly on your website – and Instant Roofer really understands what customers want and contractors need. Heidi and Jeff talk about instant quotes for homeowners that make the buying process easier than it has been in the past. Find out how you can...
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Coatings in Your Corner
CoatingsCoffeeShop
In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Jenn Brake from Brake Marketing & Management and Chris Huettig, the current president of Roof Coatings Manufacturers Association (RCMA) to give her an update on the only industry advocacy group just for roof coatings! Jenn & Chris describe the role of manufactures’ associations and the benefits they can provide, as well as new changes that will make RCMA more effective than ever. The discussion then moves to an update on the roof coatings industry today as well as a special preview of RCMA’s Fall Meeting in...
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The Association in Your Coatings Corner
CoatingsCoffeeShop
In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the roof coatings industry and give you an exclusive preview of the RCMA Fall Meeting in St. Paul, Minnesota, happening from October 23-25. Tune in to gain a deeper understanding of the roof coatings...
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Roof Coatings as Easy as 1-2-3-4
CoatingsCoffeeShop
In this first-ever episode of Coffee Conversations on CoatingsCoffeeShop, we're shining a spotlight on the association that supports this ever-growing industry – the Roof Coatings Manufacturers Association (RCMA)! Join our panel as they discuss the myriad benefits these organizations offer to both contractors and manufacturers. We'll also provide an insightful update on the current state of the roof coatings industry and give you an exclusive preview of the RCMA Fall Meeting in St. Paul, Minnesota, happening from October 23-25. Tune in to gain a deeper understanding of the roof coatings...
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Better Roofing Through Chemistry
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In this episode of CoatingsCast, Karen Edwards is joined by John Linnell and Gabe Goepfert from Everest Systems to discuss how the company uses chemistry and a commitment to quality to provide the best for their contractors. John shares his motivations for starting Everest Systems, using his chemistry background to deliver innovation and excellence in his products and Gabe describes a unique company culture that fosters collaboration and quality, emphasizing why these aspects are crucial to their success. During the conversation, the duo explains how their high-quality products benefit...
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Flexing Your Roofing Muscles
CoatingsCoffeeShop
In this episode of CoatingsCast, Karen Edwards is joined by Timothy Klindt from UNIFLEX, a Sherwin Williams’ brand, to discuss the importance of pairing quality products with robust customer service to deliver the best outcome for contractors. Tim provides a description of UNIFLEX and their mission, as well as a snapshot of the coatings market today. He will also share how UNIFLEX maximizes the benefits of their products to contractors through other support such as training, warranty support and more. Tune into this episode and learn how UNIFLEX can help you flex your roofing muscles...
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How to Connect With Vocational School
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In this RLW, Heidi J. Ellsworth sits down with Sherri Miles of Miles Roofing, Rick Damato of Damato Enterprises, Tim Stephens of Architectural Sheet Metal and John Esbenshade of National Roofing Contractors Association (NRCA) to talk about workforce development and their recent participation in the national SkillsUSA competition. Now in its second year, the SkillsUSA commercial roofing competition is an exciting time for the future of roofing with students from ten states competing for the title of top thermoplastic installation. Learn from contractors who had students competing on how they...
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Exploring the Diverse Applications of Waterproofing
CoatingsCoffeeShop
In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Fernando Silva from Pli-Dek. Beyond roofing, Fernando highlights the diverse applications of waterproofing, from decks to basements, and discusses the advantages of liquid-applied products for their versatility and ease of application. Fernando also describes the innovative solutions and exceptional customer support Pli-Dek offers. Listen to this episode for a great foundational understanding of waterproofing and how using liquid-applied products can help you grow your business! Are you a...
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Paint Performance and Warranties for Metal Roofing
CoatingsCoffeeShop
In this episode of CoatingsCast, host Megan Ellsworth dives into the critical aspects of paint performance and warranties for metal roofing with experts from AkzoNobel. Join us as we explore how these factors impact the longevity and aesthetics of metal roofs, offering valuable insights for homeowners and industry professionals alike. Tune in for an in-depth discussion on ensuring quality and durability in metal roofing solutions. Are you a contractor looking for resources? Become an R-Club Member today! Follow...
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CoatingsTalk LIVE From a ROOF!
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In this special, first of its kind episode of CoatingsTalk, Heidi J. Ellsworth is headed into the field! Join her, John Athanasion, and Mike Negrete from APOC as they walk an active roof restoration project and share time-saving tips and tricks from John’s 20 plus years in the industry. John takes Heidi across the roof to examine common problem areas and to describe best practices. From setting up your project for success to special applicator secrets, these tips will save you stress and labor on the jobsite. Don’t miss this special episode of CoatingsTalk coming to you live from the...
info_outlineIn this CoatingsTalk, Heidi J. Ellsworth welcomes Chris Kuykendall from Mule-Hide to talk about the increase in popularity of fluid-applied roofing systems. Many contractors see fluid-applied roofing systems as the future of roofing and it is important for all roofing contractors to understand not only how to sell these systems but to know when it is a good roofing solution. Chris covers the process for evaluating roofs for fluid-applied systems along with how to select the right products, understand specifications and achieve a successful application. This is the perfect CoatingsTalk for the whole company to learn how to incorporate these important roofing systems into your business.
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