S5 E16: Keeping going when business gets tough - Solo episode with Caroline
Release Date: 05/22/2025
Bump to Business Owner
How was your first Christmas with a baby? Mine was…not as I had hoped. And I think that’s the same for everyone. Your life has changed fundamentally, but Christmas just keeps being Christmas, with the same old family dynamics. And I found that rough, I definitely had a Christmas Crash - if that is/was you too, you’re not alone Christmas is a triggering time for everyone, and we all need to do what we gotta do to get through it. I’m sharing what I’ve learnt for how to manage (mitigate?) Christmas, Bailey’s in hand, from the practical - I order my tree in September, yes I am that guy...
info_outlineBump to Business Owner
There’s a lot of expectation when you become a mum: how it will be, the friends you will make, the support you’ll have, what work will look like; what Christmas will look like. The gulf between our expectations and reality is very real, and Dr Tuesday Watts-Overall is here to tell you: you’re in the messy middle, and that’s OK. Dr Tuesday shares her tools for navigating the huge pressure we put on ourselves as mums, particularly at this time of year, and how we can be more human to ourselves. We’re in the messy middle, we’re in the identity shift, we’re amidst changing...
info_outlineBump to Business Owner
What do you do when your boss tells you your pregnancy is “inconvenient”? Start your own business. Alice Holland-Lu used her 15 years of experience in luxury fashion to launch her own brand, based on her own experiences and struggles as her body changed throughout pregnancy and beyond. Alice has built a hyper-local business model, a community and an emotionally-led brand, whilst carting her kids to the factory after school. What else can you do when you only have 2 days a week of childcare? Our conversation is full of advice for women in the trenches whilst building a business...
info_outlineBump to Business Owner
Trigger Warning: there is a brief discussion of maternal mental health and suicide. 2025 has gone really fast, and it has been A Lot. There have been a lot of lessons, and I’m sharing 3 of mine in the hope that it will encourage you to reflect, celebrate how far you’ve come and recognise the challenges you’ve faced. Bonus lesson? Don’t ask ChatGPT to tell you what you’ve learnt, before you ask yourself! I’ll share the 3 tiered lessons AI told me I’ve learnt this year - and as with everything AI does, the answers were pretty bland, even when challenged. It’s a bit of an...
info_outlineBump to Business Owner
Kira Mahal has never taken the conventional route - from holding a marketing event in lieu of interviewing for jobs, to leaving a lucrative finance career with no plan, no savings and no clear vision. Self-described as “barking mad”, Kira and her husband went all into their business. On the cusp of a life and business changing corporate contract, the world went into lockdown and they lost £1.8million in VC funding. Pivoting back to their B2C business, Kira turned to the journals she’d been keeping along the way and put into practice what she learnt from her experience. If you’re...
info_outlineBump to Business Owner
Rachel and I met on the Goldman Sachs 10KSB programme in February and instantly gravitated towards another. Both mums, both struggling with being away from family, but determined to grow our businesses, despite all the challenges that motherhood/founderhood bring. My conversation with Rachel is almost excoriatingly honest about the impact of motherhood on her business, and herself. These are the conversations we need to have with women, founders, mums and would-be mums. Because the internet will tell you, you can have it all, but the reality isn't quite like that. The economy, the strength of...
info_outlineBump to Business Owner
I don’t do New Year’s Resolutions. December isn’t a straightforward month for me, personally, and my energy levels in January after juggling school holidays and all the Christmas fun just aren’t up to “starting the new year strong”. So I’ve restructured my business year, and my mindset to fit my realities. In this episode I’m sharing: Why I'm so anti end of year hustle culture Why we should all be putting less pressure on ourselves How I've shaped my year to fit better with my energy levels, and financials Rebel with me. More on Takeaways: Christmas shift in mum admin...
info_outlineBump to Business Owner
Something a little different this week. I was at the UK Virtual Assistant awards last week celebrating the industry and gratefully receiving a couple of awards, on behalf of the business and the podcast team! While I was there, I did some live interviews with some incredible VAs and business women, who also happen to be mums, my industry peers and friends. They are sharing their wisdom and experiences of building businesses, working flexibly and prioritising their family. It was a very fun (by which I mean loud) atmosphere, so apologies for the background noise levels. Thanks to Amanda...
info_outlineBump to Business Owner
Trigger warning: This episode was recorded during Baby Loss Awareness Week and includes discussion of miscarriage and baby loss. Please take care of yourself. This conversation is long overdue. Amanda Johnson, or The Amanda Johnson as she’s known in the Virtual Assistant industry, is founder and coach at the VA Training Academy, host of the UK VA Awards and my mentor. Before becoming a Titan of the VA industry, Amanda had a 23 year career in the military, until personal tragedy changed her priorities. Despite not personally inventing the field (listen in!) Amanda pivoted to becoming a...
info_outlineBump to Business Owner
We’re wrapping up the Assistant miniseries with a big-picture conversation, the future of the assistant and VA industry. I’ve been in this world for over 15 years, and in that time I’ve seen the role change again and again, from the 2009 crash, to the explosion of tech tools, and now to AI. In this episode, I’m talking about where I see things going, what makes our work truly irreplaceable, and why assistants need to be visible, strategic partners (not an exec’s “secret weapon”). I’m also sharing my thoughts on niching, the growing operational side of our roles, and the...
info_outlineHow do you stay motivated to keep going when times get tough in your business?
Good question. And an increasingly important one as the economy continues to fluctuate with tariffs, UK legislation and uncertainty creep in.
In January I was in a difficult situation with my business, but I got through it and learnt a lot. This week, I’m sharing my tips for keeping going when times are tough in your business.
Takeaways
-
The realities of being a working mum
-
Keeping going when times get hard in your business
-
Trumps tariffs are worrying for many founders
-
March 2025 was my best month in business so far
-
January was a real struggle
-
What I learnt
-
My tips for getting through difficult times in business
Chapters
00:00 Embracing the Chaos of Motherhood and Business
01:19 Navigating Tough Times in Business
07:34 Finding Community and Normalizing Struggles
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/