66. Leading with Heart: Christine McCoy’s Approach to Real Estate and Community

Success starts with the heart.

Christine McCoy, owner of the Real McCoy Group at Coldwell Banker in Bethany Beach, Delaware, shares how her passion for community and a commitment to excellence drive her business. From sponsoring events for children to leading a team of top-tier agents, Christine emphasizes the importance of giving back and cultivating a supportive, values-driven culture.

You’ll explore her approach to building a "Navy SEAL team" of agents through life and real estate coaching, one-on-one meetings, and a focus on professionalism and responsiveness. Christine also offers insights into managing challenging situations and learning from mistakes, all while maintaining clear communication and a client-first mindset.

Ready to learn how heart and hustle can transform a business? Visit therealmccoygroup.com to connect with Christine and her team.

 

“I want people who are going to make it that far to believe in themselves, believe in the process, and be willing to put in the work. Really, it's not a magic bullet. You have to do the work, and you have to put in the hours, or you're not going to get there.” -Christine McCoy

 

Hear more about:

• Community Involvement and Personal Philosophy

• Building a Close-Knit Team

• Handling Mistakes and Maintaining Professionalism

• Challenges and Mistakes in Building a Team

About Christine McCoy:

With over 20 years in business, sales, and marketing, Christine brings a passion for excellence in service to every transaction.

As the founder and leader of The Real McCoy Group, she is an award-winning agent and has grown her team of top producers in the Delaware and Maryland Coastal area, consistently ranking in the Top 5 Large teams for Coldwell Banker Realty of the Mid-Atlantic.

Sellers come to The Real McCoy team with confidence and trust in the research, real time market data, and knowledge to price their home correctly, to reach a balance of maximizing the selling price, price and minimizing the time on market.

Buyers can be assured that The Real McCoy team will work tirelessly to find the home of their dreams and negotiate the best possible price for their purchase with ease and expertise. Christine McCoy truly does love what she does. When Christine began her real estate career, she wanted it to be truly rewarding, and she has found that and more. Driven with a passion for her work, she is focused and leads by example as an Agent that achieves success while yielding the best results for her clients.

 

Connect with Christine:

Website:http://therealmccoygroup.com

Facebook: https://www.facebook.com/therealmccoygroup

Instagram: https://www.instagram.com/therealmccoygroup

Connect with Jennifer Staats:

Website: staatssolutions.com

Staats Solution Instagram: https://www.instagram.com/staatssolutions/

Jennifer Staats Instagram: https://www.instagram.com/jennifertherealtor

LinkedIn: https://www.linkedin.com/company/staatssolutions/