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Health Literacy and Trusted Healthcare Resources with Catherine Richards Golini Karger Publishers TRANSCRIPT

Empowered Patient Podcast

Release Date: 05/20/2025

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Christine Lee, Head of Health Strategy and Partnerships at AnalyticsIQ, focuses on helping healthcare brands and pharmaceutical companies better understand and engage with healthcare providers by taking into account data beyond their professional lives. This data-driven Provider as a Person approach analyzes the healthcare professional's personal characteristics, outside interests, decision-making style, and preferred method of communication. The goal is to foster more meaningful relationships with providers, address provider burnout, and improve patient outcomes.   Christine explains,...

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Catherine Richards Golini, Patient Resource Manager at Karger Publishers, is providing high-quality, accurate healthcare information to patients, addressing the need for trusted health information. Karger has a rigorous process in place to ensure the relevance of its patient resources, involving patients, clinical reviewers, and obtaining a quality mark. With the increasing use of AI and healthcare influencers, healthcare providers need these resources to have more productive conversations with patients and encourage health literacy.

Catherine explains, "I will refer to the patient resources we publish. We also produce resources for healthcare professionals, as you know. But my job is patient resources, and I think we're quite proud of our patient resources in the sense that we have a very watertight production process that involves patients from the very beginning. So we're confident that we're producing relevant information that's very important, relevant to the patient community, and what they want. Accuracy. We always involve clinical reviewers, usually two for each patient resource actually, to make sure that the content is accurate."

"We've also got something called the PIF TICK, which is a British thing, but I believe it's now spreading across Europe. It may even be known of in the States. And the PIF TICK is like a quality mark, a certification mark for patient healthcare information. We have to have our resources, our production processes, and our resources evaluated. When we pass the evaluation, and there are about 10 criteria with multiple sub-criteria, we get the right to use this PIF TICK on the back of our resources. So those are three ways to guarantee that we produce trusted, accurate healthcare information for patients." 

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