5 things you need to scale in 2026 | 255
better. with Jerred Moon
In this episode, Jerred Moon breaks down the Better Operating System — a five-part framework to help you plan, track, and scale your business heading into 2026. Learn how to create clarity in your business, make better decisions, and build systems that actually last. Here’s what you’ll learn: 1️⃣ The 1330 Planning Process — how to assess, plan, and execute with precision 2️⃣ The Company Cockpit — which metrics actually matter week to week 3️⃣ The Try Harder Cadence — the 10-minute weekly meeting that keeps you on track 4️⃣ The OODA Loop — a proven...
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The 3 Ways to Earn Your Team’s Respect | 254
better. with Jerred Moon
The 3 Ways to Earn Your Team’s Respect.
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Give me 29 Minutes and I’ll Teach You 15 Years of Content Marketing | 253
better. with Jerred Moon
Content marketing isn't about the latest trends, hacks or even going viral. I know this because I have been doing simple content marketing for 15 years and have generated $30M+ in revenue. In this video, I'll share a presentation on content marketing strategy that has worked in scaling brands for 15 years.
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Building a Team, Life Updates, Better Humanness Reporting | 252
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I tackle a question I get all the time: 1099 vs W2 — which should you hire? I break down the real differences, share a story about two moving companies that taught me the lesson, and explain why the choice impacts your company culture more than your bank account. Then, for the first time, I share my own Better Humanness Reporting — what I’m reading, how I’m training, and my biggest wins personally and professionally this past week. This is a new style of episode, going a bit longer and behind the...
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How Great Cultures Get Built (Or Destroyed) | 251
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I break down the biggest mistake young leaders make — avoiding confrontation. If you’re scared to correct team members when they mess up or say something off, you’re accidentally building a weak company culture. As a former military officer and entrepreneur for over a decade, I’ve seen over and over that leadership (not tactics) is what scales companies. Today, I’ll show you how to make effective spot corrections, set real standards, and become the leader your team actually respects. 💡 Key...
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what winners do differently | 250
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I unpack the powerful lesson behind doing hard things—through the incredible story of Admiral James Stockdale. Shot down over North Vietnam and held as a prisoner of war for seven years, Stockdale survived by practicing what later became known as the Stockdale Paradox: disciplined thinking, neither blind optimism nor crippling pessimism. His survival was shaped by one seemingly small decision—taking a philosophy class years earlier. You never know which hard thing you choose today will shape who you become...
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Be Where Your Feet Are | 249
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I share my personal journey with resiliency—what it means to “be where your feet are,” how to handle anxiety about the future, and why facing life’s hardest moments one step at a time is the key to moving forward. I’ll talk about my early entrepreneurial days, lessons learned from the military, and the powerful advice from my late best friend Talon that has carried me through some of life’s hardest seasons. 💡 Key Takeaways: “Be where your feet are” — focus fully on the present moment, not...
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how to train for a sub 6 min mile | 248
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I break down how to run a sub-6 minute mile—even if you’re not a “runner.” This framework is built for the well-rounded athlete: strong in the gym, fast on the track, and still fitting training into a busy life. I’ve used this exact system to hit sub-6 consistently, and I’ve coached countless others to do the same, all without training for hours a day. 💡 Key Takeaways: You don’t need marathon-level mileage—just smart, targeted conditioning. Use the three energy systems: Gain (short bursts),...
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how to stop being GLUED to your phone | 247
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I show you how to get off your damn phone—so you can take back control of your mind, sharpen your focus, and be more present. The average American spends 4.5 hours a day on their phone, mostly doom-scrolling. I’ve cut my screen time down to about 29 minutes a day, and the difference in clarity, presence, and enjoyment of life is huge. Here’s the system I use and how you can do it too. 💡 Key Takeaways: Most phone time isn’t productive—it’s addictive by design, draining your energy and focus. I...
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how to rewire your brain for mental toughness | 246
better. with Jerred Moon
Want to GROW your newsletter? Join mine to learn how it’s done: In this episode, I break down how to build mental toughness—not by waiting for life to throw you hard times, but by deliberately creating them through training. The tool I’ve used for over a decade is called Meet Yourself Saturday—a weekly workout designed to confront the weakest version of yourself and strengthen the voice that pushes you forward. Mental toughness isn’t about never wanting to quit—it’s about changing the conversation in your head when you do. 💡 Key Takeaways: Mental toughness is built by...
info_outlineWant to GROW your business? Join my newsletter where I share strategies that actually work: https://better.biz/newsletter
There’s a massive trust recession happening right now for small business owners. Whether you’re online or brick and mortar, it doesn’t matter—people don’t trust you, so they’re not buying. In this episode, I break down what you can do to overcome this trust gap, build real authority, and start converting more customers.
We’re talking about going beyond polished “AI slop” and leaning back into real, raw, personal connection. Because at the end of the day, the businesses that win are the ones who can get people to truly know, like, and trust them.
💡 What You’ll Learn:
- Why polished content is failing (and raw content is back)
- How to differentiate yourself in an AI-saturated space
- The 3 things you must share if you want people to trust you
- How to build a behind-the-scenes strategy that works
- What really checks the “trust” box for customers today
🛠️ Practical Takeaways:
- Produce real content: Not AI fluff. Your competitive edge is authenticity.
- Get personal: Share your story, your why, your journey—not just the tactics.
- Show behind the scenes: Raw photos, short updates, and unpolished content can build faster trust than a glossy campaign.
- Anchor your presence: Make sure customers can Google you, see your site, and verify your credibility.
⏱️ Chapters
- 00:00 Why “Know–Like–Trust” Broke (and How to Fix It)
- 01:45 Personal > Polished: The Pendulum Swing Back
- 04:00 A No-AI (or AI-lite) Stance to Stand Out
- 06:10 Your 4-Pillar Weekly Content Plan
- 08:15 Proof Mechanics: Case Studies That Convert
- 10:00 Building Access & Responsiveness into Your Brand
- 11:30 Overcoming the Trust Recession with Real Content
📌 Real Talk:
- The trust gap is only getting wider—if you’re not producing content, you’re already behind.
- Customers are skeptical. They will research you, your brand, and your credibility before they buy.
- If you want to break through, you’ll need to get uncomfortable and share more of the real story behind your business.
Connect with me:
Instagram: https://www.instagram.com/jerred.moon/
My site: https://better.biz
Get my book: https://bit.ly/killingcomfort
#trustrecession #marketingstrategy #personalbranding #knowliketrust #betterhumanbusiness