Insights Into Mastering Event Management | Amanda Ma
Wonder Podcast: Empowering Women Entrepreneurs to Change the World
Release Date: 11/17/2024
Wonder Podcast: Empowering Women Entrepreneurs to Change the World
Dr. Valerie Karno is a professor and a tech entrepreneur. She is the co-founder of Ambience Search™, the very first mood-based search engine. Valerie opens up about how her time in academia drove her to tackle the growing issue of mental health and wellbeing. Dr. Karno talks about how Ambience Search™ helps people tailor their online experience based on how they want to feel. She touches on why things like personal control, being mindful, and building connections hold so much weight in our digital world today. Listen in and discover insights on coming up with new ideas, pushing through...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Susan Nichols is the founder of SWAND®, a 4-in-1 candle care tool. She is also the inventor of Yogitoes, a renowned yoga mat towel brand. With a focus on sustainability, Susan shares her experiences in building Yogitoes and SWAND. Listen in as she talks about the challenges of entrepreneurship, from securing patents, navigating manufacturing hurdles, and building a strong brand with a strong sense of identity. Timestamps: 01:21 Yogitoes to SWAND® 02:22 Starting Yogitoes 04:09 Patenting 25:18 Inspiration Behind SWAND® 31:50 Candle Care Tips and Tricks 32:54 The Philosophy 34:25 The...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Jerome Chang is the founder of BLANKSPACES, an early pioneer in the coworking space. He is also the co-founder of the League of Extraordinary Coworking (LExC), the first national network of coworking spaces. In this episode, he shares his journey building BLANKSPACES, his vision for collaborative work environments, and how his work is shaping the future of coworking communities. Listen in! Timestamps: 01:32 Meet Jerome 01:48 The Start of Coworking Spaces 04:18 Birth of BLANKSPACES 09:57 COVID-19 and Office Work 11:10 Flexibility and Community 19:31 Challenges and Successes in the...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Michael Caito is the CEO of MAP, a company that helps businesses improve performance through clear goals and accountability. He also co-founded Restaurants on the Run, growing it into a $40 million business before selling it to GrubHub. In this episode, Michael talks about the importance of balancing family and business, fostering a performance-based culture, and leveraging tools like MAP to drive organizational growth. Timestamps: 03:41 Restaurants on the Run 05:37 Scaling 13:03 Selling 17:14 Lessons Learned 20:13 The Importance of People and Culture 25:38 Implementing MAP 29:43 Marketing...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Kelley Weaver is the founder of Melrose PR, a trailblazer in blockchain communications and a leader in the Web3 space. Kelley shares her journey from traditional PR to specializing in crypto, the challenges and opportunities of building trust in a rapidly evolving industry, and the inspiration behind launching BitWire, a new digital newswire for Web3 companies. Listen in! Timestamps: 01:49 - Meet Kelley Weaver 02:30 - Web3 and Blockchain PR 03:54 - Kelley's Journey into Crypto 09:17 - Explaining Bitcoin in Simple Terms 13:03 - The Courage to Rebrand and Focus 15:12 - Building...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Kass and Mike Lazerow are an entrepreneurial husband and wife duo. They are serial entrepreneurs, philanthropists, investors, and most recently, authors. They are the co-founders of and Buddy Media, the leading social media marketing platform that sold to Salesforce for $745 million.Their new book, Shoveling Shit: A Love Story, tells the story about what it takes to build something meaningful. Listen in as they share their story of love, commitment, perseverance, and success. Timestamps: 01:13 Business Partners and Soulmates 02:33 Golf.com 09:55 Building Buddy Media 17:59 Investing in...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Sara Schleider is the CEO and founder of Harlow Interiors, a high-end interior design company. Through Harlow, Sara has designed homes for high-profile clients such as celebrities and professional athletes. Listen in as Sara shares her experience bringing up a company from the ground up. Learn how she managed the logistical hurdles of furnishing multi-million dollar homes, the importance of staying organized and hiring the right people, and how to stay creative in an ever-changing field. Timestamps: 01:51 Starting Harlow Interiors 10:23 Challenges and Triumphs in the Business 12:37...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Brian Smith, the founder of UGG, the world-renowned fashion brand known for their iconic boots. In this episode, Brian shares the journey of UGG’s humble beginnings in Australia to its worldwide success. He shares how UGG initially faced struggles with growth until he discovered how to more effectively market to his target audience. Listen in as Brian shares his story! Timestamps: 02:56 The Origin Story of UGG 14:36 Breakthrough in Marketing 20:39 The Power of Meditation 28:58 Reflections on Success 32:30 Top 5% and Bottom 5% Moments 36:07 Marketing Breakthroughs and Celebrity...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Marketing at Nike, Estée Lauder, and Revlon, Swan is now a creator with over 3.7 million followers online. She has been named one of Entrepreneur Magazine’s 100 Women of Impact, Brand Innovators’ 40 Under 40 and Marketing Women to Watch. As a professional speaker, Swan has spoken throughout the globe for SXSW, Cannes Film Festival, Google, Salesforce, and Harvard, to name a few. Listen in as she shares her story! Timestamps: 00:31 - The Queen of Clubhouse 02:04 - Entrepreneurial Roots 06:27 - Self-Worth and Identity 10:43 - Community 12:32 - Embracing Technology 21:54 - Leadership...
info_outlineWonder Podcast: Empowering Women Entrepreneurs to Change the World
Tara Raffi is the founder and CEO of Almond, a full-service, tech-enabled ObGyn. While working as a management consultant for large hospitals, Tara found herself unable to book an ObGyn appointment when she needed one. Massive amounts of money is spent on healthcare every year, but the experience wasn’t improving for patients. “It didn’t make sense to me,” Tara says. Creating Almond was her way of revolutionizing the way women’s healthcare is delivered. Almond’s goal is to “co-create a health journey that is designed around our needs.” Listen in! Timestamps: 01:01...
info_outlineAmanda Ma is the founder and CEO of Innovate Marketing Group, an award-winning corporate event agency based in Los Angeles. With over 20 years of experience, Amanda has worked with top brands like Google, TikTok, and East West Bank. Amanda is devoted to community leadership, serving on multiple boards and advisory councils. Listen in as she shares insight about what goes into corporate event hosting, how she managed her company through the pandemic, and how to find a work-life balance.
Timestamps:
01:32 Intro to Amanda
03:19 How It All Started
05:18 Creating Impactful and Intentional Events
07:29 Building Trust
10:04 Innovative Ideas and Trends
16:07 Balancing Work and Family Life
20:09 Advice for Aspiring Entrepreneurs
22:52 Overcoming Business Challenges
25:12 Pandemic Pivoting
27:58 Looking Forward
Links:
Innovate Marketing Group: https://innovatemkg.com/
Amanda’s LinkedIn: https://www.linkedin.com/in/amandamaimg/
Amanda’s Website: https://amandama.co/