Taking People With You: Interview with Yum Brands CEO David Novak
Escape from Cubicle Nation Podcast
Release Date: 02/09/2012
Escape from Cubicle Nation Podcast
Every entrepreneur knows the hustle of getting tax information together to prepare for end of year tax returns. ...
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I have long been a fan of Malcolm Gladwell's book Tipping Point, in particular, the "Connectors, Mavens and Salesmen" chapter where he talks about different personality types that impact social change. ...
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When I first started writing about small business marketing many years ago, one of the first people I heard about was John Jantsch of Duct Tape Marketing. John had a great reputation, a solid business and a well-respected and highly trafficked blog. ...
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Many entrepreneurs dream of starting a business in their garage, scaling it, then selling it to Google for a billion dollars. ...
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I have always been a huge fan of underdogs. Josh Shipp started his life without a safety net. Abandoned at birth by his mother, he spent most of his youth bouncing between foster homes, growing increasingly disillusioned and angry....
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When you think about it, navigating your life is a series of negotiations....
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There are some people I meet who I instantly feel not just a connection with, but true kinship. Todd Henry is one of these people....
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Many years ago, when I was in the early years of blogging at Escape from Cubicle Nation, I heard about a young man named who was writing like crazy about personal branding and millenials in the workplace. His name and face were everywhere, as he wrote for his own blog, as well as grew an impressive byline in places like Fortune, Time and Fast Company....
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Imagine that you are driving down the road and you get a call from your office that a VC is interested in talking to you about investing in your business, but the only time they have to meet with you is tomorrow at noon. You have never put together a pitch before, and feel slightly panicked. But then you open an app, say "How to make a VC pitch" and immediately get 5 names of experienced VCs. You scan the list, see that one of them is Mark Cuban, and say "call Mark" and in 2 minutes you have him on the phone, coaching you through tomorrow's presentation (of course you scanned the list when you...
info_outlineIn a departure from my normal entrepreneur interviews, in this podcast, I talk with Yum Brands CEO David Novak who talks about how to create a great culture for your startup. Although he is the head of a huge corporation, he talks about core building blocks that apply to any stage of business.
His book Taking People With You: The Only Way to Make Big Things Happen breaks down the critical things you need to keep in mind to build a great business culture with happy employees, customers and shareholders. In our interview we discuss:
- How to choose the right people to grow your business
- How to develop and communicate a healthy work environment
- How to maintain a strong culture as you grow your business
In perhaps my favorite part of the interview, I asked David what he thinks about corporate employees (even in his own organization) who are doing a side hustle in addition to their day job. His answer may surprise you.
All proceeds from David's book are going to the World Food Program to help in the fight against hunger.