Small Town Rules for Business That Will Help All of Us
Escape from Cubicle Nation Podcast
Release Date: 04/26/2012
Tips for easing the overwhelm of tax season
Escape from Cubicle Nation Podcast
Every entrepreneur knows the hustle of getting tax information together to prepare for end of year tax returns. ...
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Get Big Things Done with Erica Dhawan
Escape from Cubicle Nation Podcast
I have long been a fan of Malcolm Gladwell's book Tipping Point, in particular, the "Connectors, Mavens and Salesmen" chapter where he talks about different personality types that impact social change. ...
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Playing Big with Tara Mohr
Escape from Cubicle Nation Podcast
Whenever we set out to make things better in our lives -- improve our career, grow our business, get in shape, make a bigger impact in the world -- fear and doubt creep in. ...
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How to think like a marketer and sell like a superstar -- with John Jantsch
Escape from Cubicle Nation Podcast
When I first started writing about small business marketing many years ago, one of the first people I heard about was John Jantsch of Duct Tape Marketing. John had a great reputation, a solid business and a well-respected and highly trafficked blog. ...
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Scaling Up Excellence
Escape from Cubicle Nation Podcast
Many entrepreneurs dream of starting a business in their garage, scaling it, then selling it to Google for a billion dollars. ...
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Meaning at work, teens and the power of the underdog - Interview with author Josh Shipp
Escape from Cubicle Nation Podcast
I have always been a huge fan of underdogs. Josh Shipp started his life without a safety net. Abandoned at birth by his mother, he spent most of his youth bouncing between foster homes, growing increasingly disillusioned and angry....
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Must-Read Book of 2013: Adversaries into Allies by Bob Burg
Escape from Cubicle Nation Podcast
When you think about it, navigating your life is a series of negotiations....
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Live your life so that you DIE EMPTY: Interview with Todd Henry
Escape from Cubicle Nation Podcast
There are some people I meet who I instantly feel not just a connection with, but true kinship. Todd Henry is one of these people....
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Promote Yourself: The New Rules for Career Success with Dan Schawbel
Escape from Cubicle Nation Podcast
Many years ago, when I was in the early years of blogging at Escape from Cubicle Nation, I heard about a young man named who was writing like crazy about personal branding and millenials in the workplace. His name and face were everywhere, as he wrote for his own blog, as well as grew an impressive byline in places like Fortune, Time and Fast Company....
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Turn your questions into instant answers: Interview with Dan Martell
Escape from Cubicle Nation Podcast
Imagine that you are driving down the road and you get a call from your office that a VC is interested in talking to you about investing in your business, but the only time they have to meet with you is tomorrow at noon. You have never put together a pitch before, and feel slightly panicked. But then you open an app, say "How to make a VC pitch" and immediately get 5 names of experienced VCs. You scan the list, see that one of them is Mark Cuban, and say "call Mark" and in 2 minutes you have him on the phone, coaching you through tomorrow's presentation (of course you scanned the list when you...
info_outlineBecky McCray and Barry Moltz have just released their new book Small Town Rules: How Big Brands and Small Businesses Can Prosper in a Connected Economy. It is a fascinating resource with genuinely new insights for everyone in business.
In my 20-minute interview with Becky McCray, we discuss:
- Common misconceptions people have about small, local businesses
- What large corporations can learn about branding from small business
- The formula for instant social media success :) (I am only sort of kidding - the way that Becky explained it made so much sense!)
I am extremely passionate about this topic, and will engage more of my own local business community in the coming year to learn how to make my own business more effective and more enduring. When we connect all size businesses, we ALL win.
You can find the book at all fine retailers, and at http://www.smalltownrules.com
Becky is @beckymccray on Twitter and is at http://www.beckymccray.com
Barry is @barrymoltz on Twitter and is at http://barrymoltz.com