EY 25 YAK OUT (For Now) with Terri Walters
Event Yak
Putting the Yak on PAUSE for a bit, but wanted to take the time to say thanks, and to reflect on the 8-month Podcast and Pandemic Ride.
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EY 24 KEEPING VIRTUAL REAL with Tiffany Green
Event Yak
In this episode, we speak with Experiential Marketer and Events Producer, Tiffany Green and ask her what makes for a memorable experience, and how brands can leverage events to push their messages forward. Other topics include the art of Collaboration; what elements help to make virtual events more engaging; and what virtual events might look like once IRL events come back.
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EY 23 CONTENT IS STILL KING with Kyle Morris
Event Yak
Sometimes, the path that you choose puts you right where you’re meant to be. That seems to be the case with Kyle Morris. His past experience has positioned him uniquely to ford the current stream of virtual events. In this episode, we discuss having the guts to take the virtual leap very early in the COVID crisis, how content is STILL King, some common misconceptions about virtual events, key differentiators for success while using virtual platforms, and how pros w/in the industry must continue to evolve.
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EY 22 RESILIENCE IN ACTION with Mike Aug
Event Yak
Mike Aug is an amazing example of resiliency. As a Project Manager and a Production Manager, you have to be. In this episode, we talk about COVID-19 Compliance, and what film and event locations might look like in the coming months. We also discuss courses you can take to get certification as a COVID-19 Compliance Officer, and talk about who pays for your quarantine time, as well as the value and fun of re-inventing yourself in a niche business.
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EY 21 ON PROPERTY with Sarah Thompson CMP
Event Yak
Hyatt Alum, Sarah Thompson takes time to talk with us in this episode about what guests should expect upon check-in, new positions evolving within the Hotel industry, creative new approaches to filling venues, the value CMP designation, and how working at Hyatt is a lot like having an extended family.
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EY 20 PICTURE THIS with Adriana Boring
Event Yak
What’s the one thing every successful presentation should have? Find out in this week’s episode where I speak with Graphic Designer and Technical Guru Adriana Boring. We discuss the finer points of budgeting, the importance of the message and content, what skills and traits make for the “ideal graphic designer,” and hear the one piece of advice this seasoned graphics tech has for all presenters.
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EY 19 HE'S A MAGIC MAN, MAMA with Mike Duseberg
Event Yak
In this episode, I speak with Entertainer, Mike Duseberg about the importance of creating connections through shared experiences. We discuss the significance of entertainment as it relates to corporate events, in both Live/Live and Virtual/Live, how great entertainers are able to “not cross the line,” and the evolution of everyone’s home studios.
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EY 18 YAK TALKS BACK with Terri Walters
Event Yak
Event Yak Host, Terri Walters reflects on her 17-week live event-related podcast journey, including discussions about technical challenges and advancements, for both, herself, and the industry at large. She also shares what she’s learned about the people she’s interviewed, how she feels she has evolved personally and professionally, and what both she, and the people within the industry must do in order to soldier on and create the future of events.
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EY 17 WALKING ON A CLOUD with Geoff Butler
Event Yak
Working in the cloud and over the ether have always made me a little nervous as it relates to live production. But, Geoff Butler is creating a production world where that’s the new normal; and it works. In this episode, we talk about Cloud and Remote Production, the future of Sports and eSports, and what production peeps need to do in order to reinvent and move forward.
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EY 16 MAKING BROADWAY'S MAGIC with Liza Luxenberg
Event Yak
Working on Broadway is a dream for a lot of folks. In this episode, I speak with someone who works there, Production Manager, Liza Luxenberg. We talk about Broadway’s close-knit family, and how that family is dealing with the effects of social distancing and COVID-19, and how might it re-start once we are able to. We also discuss the differences between Broadway and Tours, the role of the Production Manager, and how she, and the people at Aurora Productions, bring Broadway to life.
info_outlineA first-ever, on Episode 11, Michelle Newbon debuts her playful, industry-related poetry! Michelle and I talk about the inspiration of her poetry, and about the state of the events industry in general. We also yak about the value of having a Content Manager on your next show, the importance of processes and managing content, the key attribute successful Content Managers must posses, Yea or Nay on Google Docs, and, oh yeah, did I mention some groovy poetry!
Michelle Newbon
LinkedIn: https://www.linkedin.com/in/michellenewbon/
Email: [email protected]
Website: http://mnewbon.com/contact.html
Terri Walters:
Twitter: @TerriLWalters - https://twitter.com/TerriLWalters
LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/
Email: [email protected]
Event Yak:
Website: https://www.eventyak.com/podcast
Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/
Email: [email protected]
Moonfish Production, Ltd.:
Website: www.moonfishproduction.com
LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/
Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/
Email: [email protected]
Episode 11 By the Numbers:
00:00 | Terri Walters
Meet, Michelle Newbon: Events Industry Content Manager, Poet.
03:11 | Michelle Newbon
Musings from an unemployed Lives Events Producer. “Production Blues” by Michelle Newbon.
04:55 | Michelle Newbon
Event Poetry? Here’s what I know.
08:58 | Michelle Newbon
On what individuals in the Events Industry are doing to adapt to this unprecedented disruption in the Events Industry. Will it ever be the same?
14:33 | Terri Walters / Michelle Newbon
Talking content! “Content Ditty” by Michelle Newbon.
17:04 | Michelle Newbon
The mechanics and evolution of Event Content Management.
24:18 | Michelle Newbon
Google Docs? The pros and cons of events tools & technology – establishing how the team works best.
29:18 | Michelle Newbon
The key to being a great Events Content Manager… and my best single piece of advice!
37:09 | Michelle Newbon
Loving the Industry. “Flying High” by Michelle Newbon.
39:01 | Terri Walters / Michelle Newbon
Where is the Events Industry going from here?
45:59 | Michelle Newbon
“Looking Ahead” by Michelle Newbon.
All poetry, printed with permission, by, Michelle Newbon
From: Musings from an unemployed live events producer...
Production Blues
Screeching to a halt
with the sound of big thunder.
We’re all wondering…
how do we not go under?
At first, they were saying
maybe by summer?
Consensus now is 18 months,
Dang, what a bummer.
This whole thing
is seriously $%^#’d.
6 feet apart onsite
Yeah right … and good luck.
I go on Linked In
‘cause I know that I should,
perusing it all,
until I don’t feel good.
There are all these things
that I’m supposed to do…
programs as acronyms
to brighten the view.
The PPP and the EIDL.
the SBA and oh what the hell!
I applied and submitted and am standing by,
but have no idea if I should rejoice or just cry.
I make a checklist
at the start of each day
to make me think
that I’m well under way…
But then I’m all done
and it’s eight-thirty-two,
no emails to answer,
and nothing to do.
There are webinars and zoom calls
with industry experts!
I can learn all day long
But why does my brain hurt?
I’ll try not to think about it.
until this thing passes.
I’ll work on my hobbies,
but I feel like molasses.
Just get ahold of yourself,
it’s a brand-new day!
Drink your half capp,
It’ll all be ok!
But why do I feel
that I’m so under gunned?
Cuz it’s a global pandemic
and this ‘aint no fun.
It’s been my way
to end on a good note
but all I can say
is that’s all she wrote!
Content Ditty
The world of live events
is its own kind of beast.
A ubiquitous allure,
Sucks you in to say the least.
Now add in the Content
and consequences rise.
You think you got this thing?
Success or just demise.
No one wants to do it
way too many details.
At first it seems so easy,
and then it’s off the rails.
With themes and creative,
Writers and graphics
Strategizing nightly,
Its mental gymnastics.
Too many files
with all the wrong names
Drowning in word docs
They all look the same.
What do we name it?
And where does it go?
Email it or post it?
No one seems to know.
Put it on Drop Box
Someone made some folders
Stick in the root,
look for one called “older”.
Pre-pro’s gaining steam
as we lay down all the tracks,
gonna’ do this thing Vegas
and we won’t be looking back.
Check in and set-up
and see what’s transpired
is my inbox intact
or is it on fire?
Then there are rehearsals
and all that that entails…
go grab all the files
you don’t want to fail.
“That’s the wrong version!
We wrote it last week!”
The tension’s so strong
You’re all up a creek.
But prompter is on it
and graphics is too.
Its correct after all…
The production team knew.
The talent is late
and catering’s a mess
the PA’s stuck in traffic,
but now I digress…
The CEO is here
with a brand-new script
She says no to full-frame
Only wants to PIP.
“And oh by the way,
…in the DSMs
Current and next please
and some green M & M’s.”
“My slides are in progress
… 4:3 on white
…with a few animations
Just to give it a bite.”
“Oh and one more thing
if I do recall…
there might be 2 demos
or likely none at all.”
And so it goes…
Kindling to flames,
Heads are gonna roll,
And someone’s taking names.
But no matter what
We all do take our cue.
The show it turns out flawless
Thanks to the entire crew.
Flying High
I have no regrets
about wondering if…
I appreciated enough
what’s gone over the cliff.
I always knew
how special it was
to be part of it all…
the production team buzz.
How we’d come together
and put on a show.
We’d build that car
as it drove down the road.
The stress of it all
has always been rife,
but I never imagined
not wanting this life.
The rewards run deep
because of us all…
heeding the siren
and answering the call.
The friendships we’ve made
are like family indeed
The alchemy onsite
forging our creed.
To sit here now
knowing what will not be
is to experience grief
and melancholy.
We all understand
that virtual is the way
But we’ll never forget
what we had in the day.
You can’t get there from here
without being together
We all know that,
we are birds of a feather.
Looking Ahead
Stopped in time
and standing still.
Seeking the view
that’s over the hill.
It’s not written
and we don’t know,
what’s ahead
and how to go.
“The show must go on”
has always been the way.
We won’t go down.
We’ll have our day.
We’ve been working
since this whole thing
to carve a new path
and make it sing.
It’s hard to see
through the clouds right now
But I’ll be damned
If we can’t figure out how.
Suffice to say
We’re a hardy lot.
We don’t give up,
and we give all we’ve got.
It’s a big F-U
to what’s gone down
but we’ll ride that emotion
to bring it around.
And I guarantee
and pinky swear
that the show’ll go on,
that’s a truth … and a dare.