Ep 53. Here’s why most wellness experts aren’t making money
The Profitable Wellness Expert
Release Date: 08/24/2023
Ep 80. 6 Ways To Create Better Client Boundaries
The Profitable Wellness Expert
“Give an inch and they’ll take a mile…” is true when it comes to even the best of paying clients. If you feel like you’re overdelivering, struggling to find time to work *on* your business outside of client work, or inundated by questions from your clients… It might be time to set some clear boundaries. Great client relationships are so important for you as a wellness expert – because they’re key to ensuring you have the energy and capacity to look after yourself, too. In this episode, I’m talking about: ➖ Deciding on key client rules and boundaries that your clients...
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Ep 79. Is The Wellness Industry Saturated?
The Profitable Wellness Expert
It feels noisy – and your Instagram feed is showing you every other expert in the world that’s doing what YOU want to do… And that can make it feel like the industry is saturated and that there isn’t room for you. In this episode, I’m helping you to focus on 3 important things when self-doubt creeps in or you wonder whether you’re going to make it, including: ➖ What to do when everyone else seems to know more than you, have more experience than you or know what they’re doing with their business ➖ The role of raw data and statistics in moving through self-doubt ➖ How to find...
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Ep 78. 3 Common Mistakes You’re Making On Discovery Calls (And How To Avoid)
The Profitable Wellness Expert
You’re on a discovery call with an incredible ideal client and then you share the price… An awkward silence follows that you eagerly, in a panic, attempt to fill. Your heart is racing and you’re SURE that the prospect is thinking it’s too much. Or…. is it simply that you’ve not given them a chance to process the investment in a supportive, spacious, and effective way? In this episode, I’m talking about how to address price in your sales calls with more ease and confidence, as well as overcoming some of the common challenges I see wellness experts face – including: The role of...
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Ep 77. What You Think Clients Want Vs. What They Really Need
The Profitable Wellness Expert
So much of what you think your clients want isn't right for your business as a wellness expert. And it’s not your fault… a lot of general business advice will tell you that you need to simply provide more value, launch an online course, and get your client quick wins in one session. In this episode, I’m talking about the key differences between what you think your clients want versus what they really want, including: ➖ Why volume doesn’t correlate with value ➖ How to create a safe and emotionally connected space in which your client can realise change ➖ The importance of...
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Ep 76. The Identity Of A Profitable Wellness Expert
The Profitable Wellness Expert
Do you see yourself as a profitable wellness expert? This is where success starts. Understanding the identity of who you desire to become will be what informs every decision you make now and in the future. In this episode, I’m bringing this identity to life and inviting you to step into it with confidence. When you do, you’ll be able to: ➖ See your imposter syndrome or feelings of inferiority as a secret weapon for growth ➖ Have full permission to do life-changing work and make life-changing money ➖ Find the right balance between mindset work and understanding business strategy...
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Ep 75. How Storytelling Can Explode Your Business As A Wellness Expert
The Profitable Wellness Expert
The art of storytelling has the potential to explode your business beyond comprehension. Why? Because it is in the power of storytelling that your ideal client can see themselves in the struggle, feel heard, seen and realise the possibilities that exist for the future. In this episode, I’m explaining a framework for you to use to integrate more storytelling into your business so that you can generate more momentum, and action from your audience. You’ll learn: ➖ The power of both personal storytelling and sharing the journey your clients go on ➖ Exactly how to frame the story through 5...
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Ep 74. How The Wellness Industry Is Changing For Experts in 2024
The Profitable Wellness Expert
Technology is rapidly advancing and will, without fail, have a dramatic impact on your business as a wellness expert. If you don’t stay on top of these trends; there’s a risk that you won’t be innovating fast enough to stay relevant. In this episode, I’m focusing on the most important trend that is impacting the industry for wellness experts in 2024. And what you need to do about it, including: ➖ The way in which technology is driving greater personalisation of health and wellness ➖ Why this points to a greater need for specialists over generalists ➖ How this influences your...
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Ep 73. How To Learn From Other Wellness Experts (Instead Of Comparing Yourself To Them)
The Profitable Wellness Expert
Do you ever find yourself on social media getting lost in a spiral of destructive, comparative thoughts that lead to you feeling either “not good enough” or like there isn’t space for you? Changing the way you use social media so that it becomes a powerful tool for learning – is the secret to becoming a masterful marketer. In this episode, I’m talking about how: ➖ You can start using social media as a learning tool rather than for procrastination ➖ How to unpack what’s working for other wellness experts and adopt that same thinking ➖ Why it’s important to zoom out and ask...
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Ep 72. 4 Lessons From Our Highest Revenue Month
The Profitable Wellness Expert
I don’t usually use the podcast to share with you, directly, what I’m doing in my business. In this episode, I share WHY I usually steer clear of this… and the reason I’ve decided to ignore that. Then, I unpack the key lessons I learned from our highest revenue month to date, including: ➖ My recent reminder of the importance of finding a mentor – and a warning on what to avoid! ➖ Whether you actually need to believe that success is possible? ➖ Why it’s easier to build a very complex business and how we’ve simplified everything ➖ The downsides of...
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Ep 71. Who Is The “Ideal Client” For A Wellness Expert?
The Profitable Wellness Expert
Your ideal client isn’t just somebody who exhibits a range of symptoms that you can help to resolve. Equally, they aren’t just somebody who has a goal to achieve that you know you can support with. In this episode, I talk about how to define your ideal client with a fresh perspective, including: ➖ Getting clear on the characteristics of a client who you’ll LOVE working with ➖ How to set these standards in your own life so that you naturally attract this type of person ➖ Examples of the type of characteristic an exceptional client has (to get you thinking) ➖ How to embed this...
info_outlineThe business of wellness is a funny one… there are stories and deeply engrained social constructs that often stand in the way of financial success.
“What if I make a lot of money and people think I was only in it for that?”
“Healthcare and wellbeing services should be available to everyone… I can’t charge that much”
I answer these questions and more in this episode.
The focus is on illuminating the beliefs and barriers that are getting in the way of you making money as a wellness expert or health practitioner.
You’ll learn:
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Why accessibility to your expertise will actually INCREASE when you make more money
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How making decisions from where you want to be is going to change the way you think
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Why you should stop expecting yourself to KNOW how to build a profitable business
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Where outsourcing your personal admin will help you increase your capacity to make money
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The role of big vision, belief and community in expanding your business!
This is a powerful episode. I can’t wait to hear what you think.
Come over and chat with me on Instagram @laurenarmes. I’m a real human and love responding to DM’s.
Also… If you’re a wellness expert or health practitioner and you need help building a profitable business online…
Click here for FREE access to my FREE 4-PART mini-course: The Booked Out Wellness Expert.
In this (FREE!) course, you’ll learn:
➖ An exact process for defining a profitable niche so that you stand out as a go-to wellness expert
➖ How to move away from selling one-off appointments and reach consistent $5k months (it’s simple!)
➖ Creating a signature program that your ideal clients cannot say “no” to (meaning more impact and more freedom!)