loader from loading.io

117. LET'S TALK ABOUT AMBITION: WHAT IT REALLY MEANS FOR CREATIVE ENTREPRENEURS

CREATIVE STRENGTHS

Release Date: 11/20/2025

128. I'M GOOD AT WHAT I DO... SO WHY IS BUSINESS STILL SO HARD show art 128. I'M GOOD AT WHAT I DO... SO WHY IS BUSINESS STILL SO HARD

CREATIVE STRENGTHS

You're talented. Your clients love your work. So why does business still feel so hard? This episode explores the disconnect many creative entrepreneurs experience between being genuinely skilled at their craft and struggling to build a sustainable business. What I've discovered is that the very abilities that make you brilliant at your creative work are exactly the same skills that make the business element work, you're simply learning to apply them in a different way.   Key Moments: [00:00] The disconnect between your creative work and running the business side [03:48] Why creative...

info_outline
127. NO ONE TALKS ABOUT THIS show art 127. NO ONE TALKS ABOUT THIS

CREATIVE STRENGTHS

When people ask about growing their creative business, the questions typically centre around online marketing: Which platform, how often to post, what's working right now... But what if the answer isn't about marketing at all? This week, while refining modules for the upcoming six-month programme, I've been thinking about what genuinely accelerates business growth for creative entrepreneurs. It's not complicated, but it is something we often avoid, even though we're naturally brilliant at it.   Key Moments: [05:15] Real life right now: what i've been thinking about [07:57] Why we...

info_outline
126 WHEN THINGS DON'T GO TO PLAN show art 126 WHEN THINGS DON'T GO TO PLAN

CREATIVE STRENGTHS

There's something so much more important than frameworks, strategies and tactics. You can read every business book, take every business course, study every successful business, but if you don't understand what makes you unique, have clear positioning, and the confidence to keep moving forward when things get tricky... none of that other stuff matters. This week, I'm sharing what happened with my Pinterest experiment in December, why losing four months of momentum became one of my most valuable lessons, and the three things that are helping me turn setbacks into breakthroughs. If you're...

info_outline
125. WHY AUTHENTICITY & STORY TELLING MATTER MORE THAN EVER show art 125. WHY AUTHENTICITY & STORY TELLING MATTER MORE THAN EVER

CREATIVE STRENGTHS

Instagram's head just said something that changes everything for creative businesses: the bar has shifted from "can you create?" to "can you make something that only you could create?" With AI-generated content flooding platforms, authenticity isn't just good marketing anymore, it's your competitive advantage. In this explores we explore why being completely yourself might be the most strategic move for creative entrepreneurs right now, plus the four storytelling questions that clarify your entire brand. Your real strengths and authentic approach are what will cut through the noise and...

info_outline
124. FEWER THINGS DONE BETTER show art 124. FEWER THINGS DONE BETTER

CREATIVE STRENGTHS

Inspired by a Financial Times article on how creativity thrives with constraints, this episode articulates something I've been thinking about for years, that limiting yourself is actually the very best way to seriously flourish. Discover why doing fewer things better might be the most important focus for your creative business this year. Learn three practical principles for constraint-led business, plus how focusing on just one offer last year transformed my entire approach and how the same discipline could revolutionise your business too.   Key Moments: [01:27] Why creativity thrives...

info_outline
123. A DIFFERENT KIND OF YEAR show art 123. A DIFFERENT KIND OF YEAR

CREATIVE STRENGTHS

What if this isn't the year you reinvent yourself? What if this is the year you return to yourself, to your own personal strengths, your genuine values, your natural way of working? This first episode of 2025 challenges the pressure to set aggressive goals and push harder. Through examples of creators who grew significantly in 2025 using completely opposite approaches, we explore why there's no single formula for success, only your formula. I introduce three principles for building a lighter, steadier business: making it truer rather than louder, choosing depth over momentum, and embracing...

info_outline
122. TAKING TIME TO CELEBRATE HOW FAR YOU'VE COME show art 122. TAKING TIME TO CELEBRATE HOW FAR YOU'VE COME

CREATIVE STRENGTHS

We're brilliant at looking forwards. At setting goals. At planning what's next. But taking time to genuinely look back and celebrate what we've achieved? To acknowledge the obstacles we've overcome, the solutions we've created, the progress we've made? That's something we tend to skip right past. And I think that's a real shame. Because that reflection, that celebration, it's not indulgent. It's strategic. It's how we build sustainable success. In this year end episode, we're pausing to do what creative entrepreneurs rarely give themselves permission to do: look back and genuinely...

info_outline
121. LESSONS FROM TAYLOR SWIFT'S TOUR show art 121. LESSONS FROM TAYLOR SWIFT'S TOUR

CREATIVE STRENGTHS

Whether you're a fan of Taylor Swift or not, the strategic thinking behind her Eras Tour offers remarkable lessons for creative entrepreneurs. This episode explores the business operation, leadership decisions, and discipline that made a $2 billion tour possible and what you can apply to your own creative business. From six months of intensive preparation to handwritten letters for her entire team, discover how making excellence look effortless requires extraordinary work behind the scenes. You'll learn about building for long-term trust rather than short-term profit, creating cultures where...

info_outline
120. WHEN YOUR 'SERIOUS' BACKGROUND MEETS YOUR CREATIVE BUSINESS (AND WHY THAT'S YOUR SUPERPOWER!) show art 120. WHEN YOUR 'SERIOUS' BACKGROUND MEETS YOUR CREATIVE BUSINESS (AND WHY THAT'S YOUR SUPERPOWER!)

CREATIVE STRENGTHS

So many creative entrepreneurs think they need to leave their "serious" professional self behind. That corporate background, that legal career... they see it as separate from who they are now. But that might be costing you your most distinctive positioning. The parts of yourself that feel contradictory? Those might just be your superpower. The creative entrepreneurs I see thriving are the ones who've brought their whole selves forward. That's what creates a business no one else can replicate. In this episode, I share how your previous career isn't something to hide, it's an integral part of...

info_outline
119. YOUR CREATIVE MIND IS YOUR COMPETITIVE ADVANTAGE show art 119. YOUR CREATIVE MIND IS YOUR COMPETITIVE ADVANTAGE

CREATIVE STRENGTHS

Welcome to the very first episode of the Creative Strengths podcast. This foundational episode examines something backed by research but often overlooked: how your creative thinking isn't a quirk misplaced in business, it's one of your biggest competitive advantages. Leading research consistently identifies creativity as the number one factor for future business success. This episode explores what creative thinking actually means in practical business terms, why it matters more than ever, and what becomes possible when you understand your specific creative strengths as genuine competitive...

info_outline
 
More Episodes

Somewhere along the way, ambition became associated with things that don't resonate with creative entrepreneurs, hustle culture, sacrificing everything for growth, becoming someone you're not. So when people talk about scaling or being ambitious, many of us instinctively recoil. Not because we don't want success, but because we don't want the version of success being sold to us.

In this episode, through real-life examples, we explore what ambition actually looks like for creative businesses: having a sense of purpose, doing work you're proud of, and being fairly rewarded for it. You don't have to choose between them. You can have all three.

 

Key Moments:

  • [00:00] Why last week's episode on financial independence sparked this conversation about ambition
  • [03:24] Redefining what ambition actually means for creative entrepreneurs and why it's not what you think
  • [04:05] The three elements that make up real ambition: purpose, pride, and fair reward
  • [06:50] What aligned scaling looks like - hint: it's amplification, not multiplication
  • [07:48] Kate's transformation: changing one question that shifted everything for her team
  • [10:28]The interior designer who stopped doing free consultations and created Space Planning Intensives instead
  • [13:48] Why traditional scaling advice feels wrong and the unshakeable foundation that makes ambitious growth possible
  • [17:39] My own journey choosing to scale on my terms and why that was more ambitious, not less
  • [19:43] Three clarity questions that change everything about how you approach growth

 

Notable Quotes:

"Let's fully embrace and celebrate ambition. For most creatives, ambition is having a sense of purpose, doing good work you're proud of, and being fairly rewarded for it."

"Ambition isn't the problem. Following someone else's definition of ambition is the problem."

 

Resources Mentioned:

 

Share Your Insights:

What does ambition look like for you? I'd genuinely love to hear how you define success on your own terms. Please do share your thoughts with me over on Instagram these conversations really matter and often shape future content.

 

Never Miss an Episode:

Subscribe to my weekly newsletter for behind-the-scenes insights, exclusive resources, and first access to new offerings that support your creative business growth.

 

And if this episode resonated with you, if you're taking away even one idea or action point for your creative business, would you leave a quick review on the platform you use? It takes less than a minute and makes a massive impact on helping us reach others who'll benefit from these episodes. Thank you.