Ep. 20 - Stop Cleaning If You Want to Scale Your Business
Release Date: 01/28/2026
The Cleaning Journey
She lost 28 clients overnight — and came dangerously close to shutting down her cleaning business. In this episode of The Cleaning Journey Podcast, we sit down with Ingrid Morales, founder of Marily Cleaning Service, who shares one of the hardest lessons of her entrepreneurial journey: trusting the wrong hire at the wrong time. From postpartum recovery to rebuilding her company from the ground up, Ingrid opens up about the real challenges of starting, growing, and scaling a cleaning business the right way. She breaks down how a single hiring mistake led to losing dozens of clients — and...
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Stop Cleaning If You Want to Scale Your Business Most cleaning business owners believe growth comes from doing more—more jobs, more hours, more stress. But that’s exactly what keeps them stuck. In this episode of The Cleaning Journey, Misa sits down with Boris, founder and CEO of VepoClean, to unpack what actually separates owner-operators from true business owners. Boris shares how he transformed a cleaning company into a structured, scalable operation by shifting away from day-to-day cleaning and constant firefighting—without revealing every detail upfront. This conversation is for...
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Building a successful cleaning business isn’t just about getting more clients — it’s about making the right decisions, setting boundaries, and building systems that protect your money, time, and peace. In this episode of The Cleaning Journey Podcast, we sit down with Brittany Thomas, founder of MaJur Klean Cleaning Service, to talk about how faith-led decision-making and strong systems helped her avoid the most common mistakes that keep cleaning business owners stuck, stressed, and burned out. Brittany started her business in 2015 with nothing but a bucket and a mop. What began as a...
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Are you trying to start a cleaning business but feel overwhelmed, underpaid, or unsure if you’re doing it right? Are you stuck in the early stages of a cleaning business start up and wondering why growth feels harder than it should? Do you want to grow my cleaning company but keep attracting the wrong clients or struggling with cleaning business pricing? In this episode, we dive deep into the real story behind starting a cleaning business from scratch — the mistakes, lessons, and systems that separate struggling cleaners from confident cleaning business owners. This conversation is a raw...
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Starting a commercial cleaning business can feel overwhelming, especially when you’re navigating pricing, hiring, systems, and growth all at once. If you’re in the cleaning business start-up phase or trying to scale past owner-operator mode, this episode is a must-watch. In this episode, Misa Avalos sits down with a seasoned cleaning mentor who shares what it really takes to build a sustainable company, from how to start a cleaning business from scratch to building leadership, systems, and culture that last. You’ll hear real lessons from years of trial and error in the cleaning business,...
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If you’re trying to start a cleaning business, break into commercial cleaning, or finally scale your cleaning company without burning out, this episode will hit close to home. In this conversation, we sit down with Denise Christopher, founder and owner of Attention to Detail Janitorial Services, a respected commercial cleaning business serving Ocean and Monmouth County, New Jersey. Denise shares how she went from survival mode as a newly divorced single mom—borrowing a car, moving back home, and cleaning just to pay the bills—to building a stable, systemized cleaning company with...
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Growing a cleaning business doesn’t have to mean burnout, chaos, or constant turnover. In this episode, we break down what it really takes to build a commercial cleaning business with strong systems, loyal clients, and a team you can trust. Rina Solano-Castillo is the CEO and founder of Pure and Clean Cleaning, which she launched in 2020 with a clear vision: to build the Pacific Northwest’s leading cleaning company known for exceptional service, unmatched quality, and a heart for community. Driven by her passion for excellence, Rina not only focuses on delivering top-tier cleaning...
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How to Start a Cleaning Business With Quality That Sells Itself If you want to learn how to start a cleaning business that clients rave about before you even sell them anything, this episode is your blueprint. Most cleaning business start up owners rush into adding services—but today’s guest shows why the companies that grow the fastest are the ones that put quality and training first. In this conversation, we break down how to start a cleaning business step by step by focusing on the things that truly make a cleaning biz stand out: mastery, integrity, consistency, and a customer...
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How to Start a Cleaning Business Even If You Don’t Feel Ready Starting a cleaning business feels overwhelming when you don’t feel ready, no plan, no experience, and a lot of fear. In this episode of the Cleaning Journey Podcast, Misa sits down with Swaara Heli, the owner of Made for Condos, whose story proves you can begin long before you feel confident. Whether you're launching a cleaning business start up, stepping into your first house cleaning business, or wondering how to start a cleaning business with limited resources, this interview shows the real behind-the-scenes journey most...
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Running a cleaning business is more than systems and schedules — it’s leadership, instincts, boundaries, and learning from the painful moments no one talks about. In today’s episode, I’m joined by Donna Dougherty, founder of Go Green Cleaning Experts, an eco-friendly residential and commercial cleaning business based in Pennsylvania. Donna opens up about the season when cleaning business mistakes, wrong hires, and lack of boundaries nearly pushed her into a breaking point, and how rebuilding her leadership and switching to solo cleaners completely transformed her company. If...
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Most cleaning business owners believe growth comes from doing more—more jobs, more hours, more stress. But that’s exactly what keeps them stuck.
In this episode of The Cleaning Journey, Misa sits down with Boris, founder and CEO of VepoClean, to unpack what actually separates owner-operators from true business owners. Boris shares how he transformed a cleaning company into a structured, scalable operation by shifting away from day-to-day cleaning and constant firefighting—without revealing every detail upfront.
This conversation is for cleaning business owners who are passionate about the industry but tired of running it like a job instead of a real business. If you’ve ever felt burned out, overwhelmed by hiring, or unsure how to step into a true CEO role, this episode will challenge how you think about growth, systems, and leadership—while leaving you wanting more.
If you’re someone who’s tired of being stuck in the day-to-day grind of your cleaning business, or you want to elevate the industry with professionalism and structure, this episode is a must-watch.
👉 Watch the full episode to discover the mindset shift most cleaning business owners miss
👉 Subscribe for weekly cleaning business tips, systems, and real owner stories
👉 Book a free discovery call to get clarity on how to grow and scale your cleaning business with confidence
🔗 Connect with Boris
Website: www.vepocleanfranchising.com
Email: boris@vepoclean.com
LinkedIn: https://www.linkedin.com/in/boris-vc-3a943a304/
Boris’ mission is simple: help cleaning business owners become true entrepreneurs through structure, support, and a proven framework. If that resonates with you, let’s scale together.
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