Leading With Authenticity in Private Practice: Year 9 | Ep 180
Release Date: 11/05/2025
Fearless Practice
Is there something you have been wanting to try in your Canadian private practice, but you’re unsure of how to approach it? Could you be waiting for permission to be creative? Well, here you have it! Maria pivoted her career from working as a forensic psychologist in prison systems and other group practices when she sat down with herself and was honest about chasing her goals: she wanted to travel the world while seeing her clients virtually. She figured it out, kept her clients at the center of her itinerary (including her interests), and found a way to bring her goal and dream...
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Starting a Canadian private practice can be such an exciting time in your life, but also very overwhelming! This means that sometimes things can get missed, or too much time can be spent on one task, running the risk of other important steps falling through the cracks. In private practice, anything missing could have serious consequences! It is important to be thorough. So, I thought it would be helpful to share a couple of common mistakes and how to avoid them! In this episode: Waiting for perfect clarity before launching Using US advice without adapting to Canada ...
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Some doors close so that others can open: when Katie didn’t get accepted into the original Master’s Education in Counselling program she wanted, it was disappointing. However, she ended up following another piece of her passion, and got her Master’s in Teaching and Education. Then, once she had graduated, she pursued her second Master’s in Counselling Psychology, achieving the degree she was initially looking for! Today, Katie runs her fully booked private practice where she combines her passion for education and psychology into one. Join us today as we discuss how...
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Our paths can change in ways that we may not easily foresee. While Sandra was someone who always knew that she liked and wanted to help people, she only became a therapist later on in life: her first career was in tech! It was only after she completed her Master’s degree - studying part-time while working in the Canadian tech hub - that she pivoted her career, starting both from scratch and in a new industry in counselling. Over the last three years, Sandra has graduated, started, and grown her private practice from solo to group, and become a new mom. In this episode, we cover...
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This is an amazing milestone: I had no idea back in 2022 that the Fearless Practice Podcast would grow so big, and that I would still be here recording in 2026! Of course, I could not have done this by myself. Thank you to Jane App, my podcast department team, and you, the audience. You are as much a part of this team as we are, and your listenership helps us develop and continue publishing new episodes. In celebration of this milestone we’ve all achieved together, I’m sharing eight of my biggest takeaways from this journey with you. In this episode: The path is...
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What happens when the practice you worked so hard to build no longer fits the season of life you’re in? How do you know when it’s time to grow, and when it’s time to simplify? In another installment from my mini-series, “Where are they now?” I’m chatting with ! In this episode, Nicole returns to the podcast to reflect on how her practice has evolved over the last three years, why she transitioned from group practice back to solo work, and how motherhood reshaped her understanding of success, sustainability, and balance. From marketing struggles and wearing too many hats, to...
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Building a business while caring for others can be deeply meaningful work, but it can also come at a cost if your own well-being is left behind. It can be easy to get absorbed in caring for others and accidentally lose focus on your own personal needs in the process. Shulamit experienced this firsthand. In this episode, Shulamit Ber Levtov shares her unconventional path into therapy, from activism, graduating with a Master’s degree at 48, and building a thriving group practice in a rural community. She opens up about the realities of entrepreneurship, the mental health...
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Building a meaningful practice often starts with a personal story, and grows through courage, creativity, and a commitment to helping others. In this episode, I talk with Paula Gonzalez. We discuss her journey into mental health, which was shaped by both her background and lived experience, and how it led her from community work to launching and scaling her own private practice. From navigating the early days of going solo during COVID to building a supportive group practice, Paula offers an honest look at growth, purpose, and the systems that make it all sustainable. Join us for a...
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Growth rarely happens by accident because it’s built through intention, care, and a willingness to evolve. In this episode of my mini-series “Where Are They Now?”, Amber Sperling reflects on the journey of expanding her practice from a single basement setup to a thriving, multi-location space rooted in accessibility and community care. Amber and I first spoke on the podcast in 2023! To get the full experience of the there-and-now conversation, you can click here to listen to . In our conversation in this episode, she shares how prioritizing clients over waitlists, investing...
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We’re revisiting episode 7: How I Developed a Marketing Strategy for My Private Practice — Networking. In this encore episode, I share the networking strategies I used when I started my practice in Halifax almost 10 years ago, including my first outreach system, why a personal touch like a thank-you card matters, and the biggest lesson I learned. You can find the show notes to the original episode . Connect with me: Resources Mentioned and Useful Links: Sign up for my free e-course on Learn more about the that I love and use for my Canadian private practice Sign up for my free...
info_outlineThis is a very special episode: my ninth annual yearly review!
In this episode, I share insights into how my Canadian private practice has been going this year. Including the significant changes that have occurred, how their impacts landed, and where we are going from here … into Year 10 in 2026!
Thank you to my listeners for being on this path alongside me. I’m so excited for another great year of episodes ahead! Onwards and upwards!
In this episode:
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Direct billing has been great
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Success with lowered prices
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Monthly land tax donations
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My transition
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Here’s to year 10!
Direct billing has been great
As you may have heard, from year eight we implemented direct billing and that has continued to be an asset.
If you are interested in learning more about the process of including direct billing and how I did it, you can listen to this podcast episode. Or, if you’re sitting on the fence and still deciding whether or not you want to use direct billing, and some more information could be useful to you, you can listen to this episode.
Success with lowered prices
Last year we decided to lower our rates and haven’t looked back!
If you want some more information and guidance on lowering or raising your rates, check out this episode I did discussing this exact topic.
Monthly land tax donations
The third change we’ve been implementing since the middle of this year has been donating monthly to the Mi’kmaw Native Friendship Centre in Halifax, Nova Scotia.
Again, if you are interested in doing the same or you want to learn more, you can listen to this episode.
My transition
If you’re a long-time listener (hello!) you may have heard the episode on my personal big change which happened in the middle of last spring, where I shared the personal story of my transition.
In episode 163 I talk about coming out as trans nonbinary, and why I decided to share this news on this platform, and with my audience.
In fact, when this episode airs and you are listening to it, I’ll be healing from top surgery!
‘I am so excited for this next part of my journey. I feel so lucky that I am able to get top surgery, I just can’t wait for it to happen.’ - Jules Smith
However, while this change has been profound and important, my biggest fear about transitioning in an established private practice was realized: my client intake dropped significantly. It can take time to build trust and I think it may be due to the inconsistencies in branding as I redo my professional photos and video. As this episode airs, my private practice website should be finished with my updates! Luckily my associate’s intakes have remained steady, and my current client caseload has sustained itself, but I won’t lie that it was stressful initially when the dip happened.
‘I forgot a bit about how difficult it is when you are starting a private practice, and how stressful it can be to brand yourself. So, I have a renewed sense of respect for all the Canadian therapists out there that have decided to go into private practice! It can be stressful, but I’m here with you, and we’ll get through it together!’ - Jules Smith
Here’s to year 10!
There will be another year of the Fearless Practice Podcast thanks to Jane App! I truly enjoy working with them and love using their EMR :)
Additionally, Jane App decided to upgrade the promo code so that you can now have a two-month grace period when you sign up! The new code is: FEARLESS2MO.
Thank you so much to my podcast team and lastly, thank you to my audience. Here’s to another year of podcasting together!
Connect with me:
Resources mentioned and useful links:
Ep 179: Grace Kim: How Therapy Sparked a Private Practice | EP 179
Learn more about the tools and deals that I love and use for my Canadian private practice
Sign up for my free e-course on How to Start an Online Canadian Private Practice
Jane App (use code FEARLESS2MO for two months free)
Get some help and freebies on your website with WordPress!
Check out my private practice
Rate, review, and subscribe to this podcast on Apple Podcasts, Spotify, Amazon, and TuneIn