The Customer Insight Process That Helped Reengineer a Flagging Business Model And Drive 7-Figure Growth feat. MEREDITH NOBLE
Woman Owned: The Growth Podcast for Women Entrepreneurs
Release Date: 07/22/2025
3 Proven Strategies to Market Your Programs Without Social Media
Woman Owned: The Growth Podcast for Women Entrepreneurs
Are you feeling trapped by the pressure to become a social media marketing expert just to grow your business? Social media marketing has become so dominant that many entrepreneurs automatically assume it's the only path to selling group programs and scaled services. But after hosting a leadership retreat where 70% of her clients shared strategies that generated over $100,000 each without touching social media, Eleanor realized how this assumption is costing brilliant women founders millions in potential revenue. Tune in this week as Eleanor explores powerful alternatives to...
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The Customer Insight Process That Helped Reengineer a Flagging Business Model And Drive 7-Figure Growth feat. MEREDITH NOBLE
Woman Owned: The Growth Podcast for Women Entrepreneurs
When businesses hit a growth ceiling, the instinct is often to throw more marketing dollars at the problem or chase the latest trend. The real question isn't whether you need to change. It’s whether you'll make decisions based on data or desperation. Co-founder of Learn Grant Writing, best-selling author, and Alaskan adventuress Meredith Noble faced this exact crossroads in December 2020 when her grant writing education business lost $20,000 in a single month. Rather than guess at solutions, Meredith and her co-founder Alex implemented a systematic customer insight process that...
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The 5 Identity Shifts That Take You From $15K to $50K Months (And Why Most Women Get Stuck in the Messy Middle)
Woman Owned: The Growth Podcast for Women Entrepreneurs
Revenue plateaus at $15-20K per month often feel like a cruel joke - you're working harder than ever, yet predictable growth remains elusive. One month you hit $20K, the next you're back at $12K, and no amount of hustling seems to create the consistency you crave. The exhausting cycle of feast or famine leaves you wondering if scaling to $50K months is even possible without burning out completely. The leap from inconsistent $15K months to predictable $50K months requires more than new strategies or working longer hours. In this episode, Eleanor shares five critical shifts...
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She Used Social Capital to Build a $1M/Month Luxury Fashion Brand Feat. Dr. Neri Karra Sillaman
Woman Owned: The Growth Podcast for Women Entrepreneurs
In this conversation, entrepreneurship expert, strategy specialist, and award-winning author of Pioneers: 8 Principles of Business Longevity from Immigrant Entrepreneurs, Neri Karra Sillaman shares how her family transformed from refugees to founders of a global luxury fashion brand without ever taking venture capital. Starting in a third-floor apartment in Turkey's Grand Bazaar area, they built their business on trust, cultural connections, and what Neri calls "homophilic ties” - the bonds between people who share similar backgrounds and experiences. Listen in this week for a...
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How I Used 8 Weeks of Summer to Set Up My Most Profitable Q4 Ever (And How You Can Too)
Woman Owned: The Growth Podcast for Women Entrepreneurs
Most high-achieving women approach summer completely wrong. They either push through like it's any other season, or step away without preparing their businesses to run smoothly in their absence. The result? Either burnout from overwork or anxiety from watching things fall apart while they try to relax. The summer quiet season presents a unique opportunity for women business owners to step into true CEO leadership. By creating intentional protocols and systems, you can enjoy genuine rest while positioning your business for massive growth. This approach transforms the traditional summer...
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The Hidden Costs of Being the Business
Woman Owned: The Growth Podcast for Women Entrepreneurs
You’re grateful for your clients, busy calendar, and growing revenue, but you’re starting to feel a deep resentment towards a business you started for freedom… and aren’t getting. Sound familiar? If you’re personally providing a service to your clients, you’re being the business, you’re slammed at work, and you can’t seem to see a way out, this is an episode you do not want to miss. This week, Eleanor is pulling back the curtain on the hidden costs of being the business, why so many brilliant consultants get stuck at capacity, and more importantly, how to...
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How To Know When Cutting Back on 1:1 Client Work Makes Sense
Woman Owned: The Growth Podcast for Women Entrepreneurs
As part of Eleanor’s four-part June series on maximizing consulting businesses, she’s diving into a critical decision point many consultants face: knowing when to scale back 1:1 client work. The unique challenge of consulting lies in its structure - you are simultaneously the brand, the expertise, and the bottleneck. While the low barrier to entry and high margins make consulting attractive, this same simplicity creates scaling limitations. Tune in this week to hear how Eleanor’s new free e-book provides a complete framework for evaluating your readiness to cut back on...
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5 Step Process To Cut Back on 1:1 Work
Woman Owned: The Growth Podcast for Women Entrepreneurs
Are you ready to cut back on one-on-one work and scale your consulting business, but unsure where to start? In this episode, Eleanor shares a five-step process designed to help service-based entrepreneurs transition from high-touch client work to a more leveraged business model. Eleanor walks you through setting clear intentions for your consulting revenue, refining your offers, and eliminating work that no longer serves your long-term goals. These steps will help you maintain a healthy balance while shifting your focus to the scalable side of your business. Get full show...
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Why Deep Niching Builds 7-Figure Businesses
Woman Owned: The Growth Podcast for Women Entrepreneurs
Most entrepreneurs think they’ve niched down. But in reality, their positioning is still too broad—and it’s costing them time, energy, and sustainable revenue. At Safi Media, deep niching is the secret behind why so many of our clients go from six figures to multi-seven figures with less stress and more clarity. In this episode, you’ll learn what deep niching really looks like and why it’s the highest-leverage move you can make to grow your business with focus, not force. Eleanor shares three key micro-lessons to help you rethink how you define your niche and how that...
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The Psychology of High Conversion: Niche Clarity and Premium Pricing
Woman Owned: The Growth Podcast for Women Entrepreneurs
Most entrepreneurs Eleanor meets aren’t satisfied with their current rates. Whether you're closing at 20%, 30%, or higher, there's almost always room for improvement—and she’s discovered a framework that can help you reach 80% conversion in under eight months. The root problem isn't about being a better salesperson or having the perfect script. It's about creating structural clarity in your business foundation. Join Eleanor this week as she shares her one-two punch approach for dramatically increasing your conversion rate: combining a razor-sharp niche with a...
info_outlineWhen businesses hit a growth ceiling, the instinct is often to throw more marketing dollars at the problem or chase the latest trend. The real question isn't whether you need to change. It’s whether you'll make decisions based on data or desperation.
Co-founder of Learn Grant Writing, best-selling author, and Alaskan adventuress Meredith Noble faced this exact crossroads in December 2020 when her grant writing education business lost $20,000 in a single month. Rather than guess at solutions, Meredith and her co-founder Alex implemented a systematic customer insight process that transformed everything.
Listen in to learn the exact customer insight process Meredith used to re-engineer her business model, how she went from losing $20,000 to generating $45,000 in monthly recurring revenue within seven months, and why customer journey mapping is the "hill she'll die on" as a business strategy.
Get full show notes and more information here: https://safimedia.co/WO59