Building Strong Brands with Sue Kirchner: From Chocolate Cake to Clear Vision, Episode 128
Release Date: 01/16/2025
My 5-step method to build clarity and confidence, Episode 145
Your Bright Personal Brand
Take the Creative Leadership Quiz to discover your leadership energy! 👉 You don’t need another to-do list. You need a Clear Vision. If you're stuck in overthinking, spinning in “figure it out” mode, or feeling disconnected from your next bold move—this podcast for you. ✨ What you’ll learn: Why clarity begins with creativity, not productivity The difference between coaching, consulting, and mentorship (and why you are the leader of your life) The #1 trap high-achievers fall into and how to break it Why AI can give you a plan but never your purpose How to...
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New to Entrepreneurship? Here’s the Mindset No One Talks About, (with Anna Ludwinowski) Episode 144
Your Bright Personal Brand
Making the leap from corporate to entrepreneurship? This episode is your crash course in what no one tells you about building a business and brand that actually works for your life. Lisa sits down with strategic business coach Anna Ludwinowski to unpack the mindset traps high-achieving women bring from corporate into consulting and how to break free. 🎯 You’ll learn: Why your “busy badge” is holding your business back How to co-create your offers with your audience (hello, LinkedIn polls) What to do before you polish your brand visuals or sales page How to ditch...
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How to Answer “What Do You Do?” Without Sounding Boring (or Losing Yourself), Episode 143
Your Bright Personal Brand
Ever blanked out when someone asks, “So, what do you do?” You’re not alone. And it’s not because you don’t know—it’s because you haven’t claimed it with clarity. In this episode, I share my signature 3-part framework to help you start articulating your value with power and presence. Whether you're networking, pitching, or just trying to say what you do without spiraling, this episode walks you through how to: ✨ Speak to the real problem your audience is facing (hint: it’s not a job title) ✨ Highlight your unique value—your distinct blend of genius and lived experience...
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Build Your Leadership Brand Before the Promotion, (with Elizabeth Taylor) Episode 142
Your Bright Personal Brand
You don’t need a title to be a leader. You need a leadership brand that says, “I’m already one.” This week on Your Bright Personal Brand, I’m joined by Elizabeth Taylor, leadership and learning expert (and your new Corporate Bestie), to talk about what it really means to build your leadership brand—especially before the title comes. Whether you're a frontline manager, a team lead, or a behind-the-scenes superstar, if you're ready to be seen as a go-to voice and decision-maker inside your organization, this episode is for you. Together, we break down how to: ✨ Position yourself as...
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Feeling Invisible? Flip Your Brand Right-Side Up with This Simple Triangle, Episode 141
Your Bright Personal Brand
If your personal brand looks good but still feels…off? This episode is for you. Whether you’re spinning in brand strategy, posting nonstop, or wondering why no one’s engaging, it’s not you, it’s the way you’re building. ✨ Time to flip your brand right-side up. In today’s episode, we’re unpacking: ✅ The Clear Identity Triangle, and why starting at the top (with tactics) is keeping you stuck ✅ What happened when my client Jessie realized she was everywhere online… and still felt invisible ✅ How to move from “doing all the things” to deeply being who you are becoming...
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Why ‘Professionalism’ Might Be Killing Your Personal Brand
Your Bright Personal Brand
If you’re tired of the tension between being real in your personal brand or being performative for the likes this episode is for you. ✨ In today’s episode, we’re unpacking: ✅The Clear Decision Lens lens to show up polished without ever feeling fake ✅Why anchoring your content in your true identity makes you magnetic ✅How to trust your voice (instead of filtering yourself through outdated ideas of "professionalism") By the end of this episode, you’ll: ✅ Have a framework to run every post, pitch, and profile through ✅ Know how to show up strategically without oversharing or...
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Say Cheese! How to Use Brand Photography to Build a Standout Personal Brand
Your Bright Personal Brand
If your personal brand photos look polished but don’t feel like you—this episode is for you. Whether you're prepping for your first brand shoot or updating outdated headshots, I’m sharing how to bring your real energy to the camera so your audience sees the real you (and wants more of it). What You’ll Learn: ✔️ The 3 things to consider before you book your next photoshoot ✔️ My favorite posing tip that makes you feel confident (not stiff) ✔️ How to use brand photos strategically across your website, social, and speaker assets ✔️ Why brand photography isn’t about...
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The Radical Act of Slowing Down: Why Women Struggle to Rest with The Sister Project, Episode 138
Your Bright Personal Brand
Want to stop hustling so hard and start showing up as the bold, brilliant woman you are? Download the first four chapters of my book, Find Your Clear Vision—it’s my gift to you! → How do you want people to remember you? If someone described your personal brand or your energy in one sentence, what would they say? For today’s guests, Lauren Massarella and Michelle Anderson, founders and CEO’s of the cozy wellness platform and lifestyle brand, it’s simple: Slow down, care less, and do more of nothing. It’s their tagline—and the reason their lifestyle brand resonates with...
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Stop Waiting to Feel Confident—Do This Instead, Episode 137
Your Bright Personal Brand
💡 Want to stop overthinking and start showing up with confidence in your personal brand? Clear Vision U is for you → . Your personal brand isn’t built overnight—it’s built through consistent practice. But so many women hold back, waiting until they feel ready to post, pitch, or speak. Here’s the truth: Confidence comes from action, not waiting. In today’s episode, we’re talking about: ✨ Why confidence is built through repetition (not magic) ✨ How recording face-to-camera videos—even if you don’t post them—boosts your presence ✨ The behind-the-scenes practice...
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The Missing Piece in Your Personal Brand Growth Strategy, Episode 136
Your Bright Personal Brand
info_outlineIn this episode, I sit down with Sue Kirchner, founder of Brand Strong Marketing and host of the Turbo Branding Show. We dive into what it takes to build a brand that stands out, how personal storytelling transforms your messaging, and why brave brand decisions are the key to growth.
Whether you’re an entrepreneur, creative professional, or simply seeking clarity in your personal or professional brand, Sue’s insights will inspire you to make bold moves and build a brand that truly reflects your vision.
What You’ll Learn:
- Brave Brand Decisions: Discover why saying NO to the wrong audience is as powerful as saying yes to your ideal clients—and how it can transform your growth.
- The Role of Personal Storytelling: Learn how Sue stepped out of her comfort zone, embraced vulnerability, and crafted a signature talk that reflects her passion and purpose.
- Building a Wow! Brand: Explore Sue’s Brand Strong Methodology, a proven process for creating brands that attract the right customers, scale successfully, and stand out in the marketplace.
About the Guest:
Sue Kirchner, founder of Brand Strong Marketing, has over 25 years of experience helping businesses create Wow! brands. Her Brand Strong Methodology has empowered organizations to scale faster, enter new markets, and create incredible customer experiences. Sue is also the host of the Turbo Branding Show, where she shares actionable insights for founders and CEOs to ignite their growth.
Tune in for this inspiring conversation, and walk away with practical strategies to build a brand—and a vision—that truly lights you up!
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Be bright, Lisa