Your Bright Personal Brand

Your Bright Personal Brand is the go-to podcast for women entrepreneurs and leaders who are ready to be seen, heard, and known for the brilliance they bring into the world. Hosted by Lisa Guillot, visionary business coach, personal branding expert, and creator of the Clear Vision Framework, this show blends soulful strategy with actionable business coaching to help you step into your next chapter with clarity and confidence. Whether you are building your personal brand, launching a business, navigating a career pivot, or reinventing your leadership identity, you’ll find tools, inspiration, and coaching that will help you align your brand with your vision. Each episode offers practical strategies for brand building, leadership coaching, and creative business growth — along with personal stories and client transformations to inspire your own. Lisa shares insights on career clarity, creative leadership, and energy-aligned decision-making so you can stop overthinking and start showing up as the leader you were meant to be. It’s time to own your power, make your mark, and become impossible to ignore.

Why Smart Women Stay Stuck (and How to Get Unstuck in 27 Minutes), Episode 150 08/12/2025

The Missing 10%: A Founder’s Breakthrough on Energy, Action, and Email, Episode 149 07/29/2025

I Built My Dream Business, Then Burned Out. Here’s What I Did Next. Episode 148 07/22/2025

Coaching a Founder Through a Social Media Identity Crisis (Yes, You Can Be Luxury & Real), Episode 147 06/24/2025

Building a Portfolio Career with Purpose, Not Panic, Episode 146 06/17/2025

My 5-step method to build clarity and confidence, Episode 145 06/10/2025

New to Entrepreneurship? Here’s the Mindset No One Talks About, (with Anna Ludwinowski) Episode 144 05/27/2025

How to Answer “What Do You Do?” Without Sounding Boring (or Losing Yourself), Episode 143 05/20/2025

Build Your Leadership Brand Before the Promotion, (with Elizabeth Taylor) Episode 142 05/13/2025

Feeling Invisible? Flip Your Brand Right-Side Up with This Simple Triangle, Episode 141 05/06/2025

Why ‘Professionalism’ Might Be Killing Your Personal Brand 04/29/2025

Say Cheese! How to Use Brand Photography to Build a Standout Personal Brand 04/10/2025

The Radical Act of Slowing Down: Why Women Struggle to Rest with The Sister Project, Episode 138 04/01/2025

Stop Waiting to Feel Confident—Do This Instead, Episode 137 03/18/2025

The Missing Piece in Your Personal Brand Growth Strategy, Episode 136 03/11/2025

Why Your Personal Brand Isn’t Working (And How to Fix It) Episode 135 03/04/2025

Why Women Struggle To Show Up Fully In Their Power (w/ Krissie McMenamin from RAGEher) 02/25/2025

Why Women Struggle To Show Up Fully In Their Power (w/ Krissie McMenamin from RAGEher) 💡 What comes up for you when you hear the word "power"? Does it feel inspiring? Or does it make you recoil—because power feels too aggressive, too dominant, or too much? For so many women, stepping into power doesn’t feel natural—because we were never taught to own it. Instead, we were taught to: ✦ Be humble. ✦ Be nice and likable. ✦ Not take up too much space. And that’s exactly why we need to talk about this. ⚡ Here’s the truth: You cannot build an unforgettable personal brand, lead with impact, or create real change if you’re afraid of your own power. Today, I’m joined by Krissie McMenamin, the founder of RAGEher, to break down why power makes women uncomfortable, why "empowerment" often feels like an empty buzzword, and how anger can actually be a source of power, not something to suppress. 🎯 By the end of this episode, you’ll learn: ✔️ Why so many women hesitate to claim their power—and what’s really holding them back. ✔️ How anger is actually a source of power, not something to fear. ✔️ Why "empowerment" often feels hollow (and what real empowerment actually looks like). ✔️ How to take up space unapologetically—without waiting for permission. 💡 Key Takeaways from This Episode: 🔥 Anger Is Not the Enemy—It’s a Source of Power For centuries, women have been taught to suppress their anger—but anger is a sign that something needs to change. ✨ What if, instead of seeing anger as bad, we saw it as a source of clarity, passion, and motivation? 💡 Action Step: Think about a time when you felt anger about something important to you. What was it trying to tell you? 🚀 Power Isn’t About Dominance—It’s About Self-Permission ❌ Women often mistake confidence for power, but they are not the same. ✔️ Power is the permission you give yourself to act, lead, and show up fully. 💡 Action Step: Where in your life are you waiting for permission? Write it down—then take one step forward without asking for approval. 📢 Real Empowerment vs. Performative Empowerment So many brands use the word "empowerment," but real empowerment isn’t a feeling—it’s action. ✔️ Real empowerment means stepping up, speaking out, and taking action—even when it’s uncomfortable. 💡 Action Step: Ask yourself: Where am I waiting to be ‘empowered’? And what’s stopping me from stepping forward right now? 💡 A Tool to Reconnect to Your Power: The 5 Core Feelings Exercise Krissie introduced a powerful daily check-in exercise that can help you become more connected to yourself and your power. 📝 Write down these 5 core feelings on a piece of paper: ✔️ Anger ✔️ Sadness ✔️ Hurt ✔️ Fear ✔️ Joy 💡 Throughout the day, check in with yourself: What am I actually feeling right now? ⚡ Simply naming your emotions can reduce their intensity, create self-awareness, and help you take action that aligns with your truth. Take This Work Further 💡 Download the first 4 chapters of my best-selling book, Find Your Clear Vision, for free! 📲 Go to → Get instant access 📸 Follow me on 💼 Connect with me on ✨ “I feel like Lisa created this podcast for me!” If that sounds like you, please consider rating and reviewing the show! Your support helps me reach more women who are ready to step into their power and own their expertise. 📝 Here’s how to leave a review: ✦ Go to the show's page. ✦ Scroll to the bottom. ✦ Tap to rate with five stars and select “Write a Review.” 🎧 And don’t forget to follow the podcast so you never miss an episode! ✨ Power isn’t something you take—it’s something you already have. Let’s own it. Be bright, Lisa 00:00 Introduction: The Concept of Power 01:01 Guest Introduction: Krissie McMenamin 03:07 The Struggle with Anger and Power 05:59 The Impact of Suppressed Anger 10:35 Personal Journey and Transformation 27:30 Practical Tools for Emotional Release 31:56 Conclusion and Upcoming Events /episode/index/show/findyourclearvision/id/35227750

Unapologetically You: How to Show Up and Stand Out, Episode 133 02/18/2025

Unapologetically You: How to Show Up and Stand Out, Episode 133 Book your Introductory Coaching session with me You know you’re meant for more. You have a voice, a message, a brand inside you that’s ready to shine. But when it’s time to show up—online, in meetings, on bigger stages—something stops you. Maybe you think: 🚫 What if they judge me? 🚫 What if I don’t sound smart enough? 🚫 What if I come across as too much? And for many women, that hesitation isn’t just about fear—it’s about how we were raised. We’ve been taught to be humble, not brag, and not take up space. Here’s the truth: You cannot build an unforgettable personal brand if you’re constantly filtering yourself. In this episode, I’m sharing three powerful mindset shifts to help you own your voice, step into your expertise, and show up unapologetically—without shrinking or second-guessing. 🎯 By the end of this episode, you’ll learn: ✹ How to stop filtering yourself and start showing up unapologetically. ✹ Why “bragging” isn’t bad—it’s leadership (and how men already know this). ✹ The fear trap that keeps women playing small—and how to break free. ✹ The mindset shift that will help you take up space without apology. ✨ One client shared: “Lisa, I never realized how much I was holding back—until now. This was the wake-up call I needed.” 🔗 Resources & Links: of my best-selling book: Find Your Clear Vision for free! Go to my Follow me on Connect with me on "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa /episode/index/show/findyourclearvision/id/35183790

5 Questions to Discover Your Unique POV and Find Your Vision, Episode 132 02/11/2025

Welcome to Your Bright Personal Brand, The Trailer 02/10/2025

Confidence for Women Over 40: How to Build Self-Trust & Lead with Power, Episode 131 02/04/2025

Personal Brand Strategy, Design, and Confidence with Heidi Yarger, Episode 130 01/28/2025

Personal Brand Strategy, Design, and Confidence with Heidi Yarger, Episode 130 Whether you're launching a book, redefining your thought leadership, or simply looking to show up more authentically online, this episode is a masterclass in strategic and intentional personal branding. What You’ll Learn in This Episode: Why Branding Is More Than Design: My guest, Heidi Yarger, breaks down the four W’s of personal branding—what you do, why you do it, who you do it for, and why you’re awesome—and explains how these pillars create a cohesive and authentic presence across all touchpoints. The Power of Visual Storytelling: Learn how design, copy, and imagery combine to craft an immersive experience for your audience, whether you're creating a book launch strategy or marketing a high-end brand. Overcoming the Fear of Showing Up: Discover why so many experts hesitate to promote themselves online and how Heidi helps clients push past discomfort to build connection and confidence in their messaging. Consistency Is Key: Heidi emphasizes the importance of maintaining a cohesive, high-quality presence across platforms like Instagram, LinkedIn, and even TikTok to ensure your brand stands out in the crowded digital space. Guest Bio: Heidi Yarger is the founder and creative director of Spitfiregirl, an agency that transforms authors and thought leaders into brands that dominate their industries. From crafting magnetic online presences to designing book covers that leave a legacy, Heidi and her team specialize in helping clients go beyond traditional marketing. With a client roster that includes best-selling authors and internationally recognized experts, Heidi is passionate about helping people show up authentically and powerfully in the world. Resources and Links: Connect with Heidi Yarger: Website: Instagram: LinkedIn: Download the first four chapters of Find Your Clear Vision for free: If you’re an author or thought leader looking to elevate your brand—or if you’re simply curious about how to make an unforgettable impression online—this episode is for you. Tune in now and share it with someone who needs to hear these powerful insights! /episode/index/show/findyourclearvision/id/35056955

Self-Sabotage is Killing Your Personal Brand—Here’s How to Fix It, Episode 129 01/21/2025

Building Strong Brands with Sue Kirchner: From Chocolate Cake to Clear Vision, Episode 128 01/16/2025

Building Strong Brands with Sue Kirchner: From Chocolate Cake to Clear Vision, Episode 128 In this episode, I sit down with Sue Kirchner, founder of Brand Strong Marketing and host of the Turbo Branding Show. We dive into what it takes to build a brand that stands out, how personal storytelling transforms your messaging, and why brave brand decisions are the key to growth. Whether you’re an entrepreneur, creative professional, or simply seeking clarity in your personal or professional brand, Sue’s insights will inspire you to make bold moves and build a brand that truly reflects your vision. What You’ll Learn: Brave Brand Decisions: Discover why saying NO to the wrong audience is as powerful as saying yes to your ideal clients—and how it can transform your growth. The Role of Personal Storytelling: Learn how Sue stepped out of her comfort zone, embraced vulnerability, and crafted a signature talk that reflects her passion and purpose. Building a Wow! Brand: Explore Sue’s Brand Strong Methodology, a proven process for creating brands that attract the right customers, scale successfully, and stand out in the marketplace. About the Guest: Sue Kirchner, founder of Brand Strong Marketing, has over 25 years of experience helping businesses create Wow! brands. Her Brand Strong Methodology has empowered organizations to scale faster, enter new markets, and create incredible customer experiences. Sue is also the host of the Turbo Branding Show, where she shares actionable insights for founders and CEOs to ignite their growth. Tune in for this inspiring conversation, and walk away with practical strategies to build a brand—and a vision—that truly lights you up! ****** of my best-selling book: Find Your Clear Vision for free! Go to my Follow me on Connect with me on "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa /episode/index/show/findyourclearvision/id/34839575

3 Winter Solstice Practices to Reset Your Mindset and Energy (Ep. 127) 12/19/2024

Shape Your Future: Branding Secrets for 2025 Success (Ep. 126) 12/12/2024

Top Priority: Align Time, Money, Energy For 2025, Episode 125 12/05/2024

Top Priority: Align Time, Money, Energy For 2025, Episode 125 Ready to step into a year that reflects who you truly are? Tune in for actionable tips and join me on January 2nd for the Design Your Year experience—your chance to create a vision that fuels your soul. Get your Are you spending your time, money, and energy in ways that reflect your values? With the new year approaching, it’s the perfect time to redefine success and design a 2025 vision that aligns with what matters most. If you’ve ever found yourself burning out while chasing success or feeling like your achievements don’t truly fulfill you, this episode is for you. Let’s start by asking the hard questions and making intentional shifts toward a life of clarity, purpose, and joy. Today, I talk about: Aligning Your Resources: How the way you spend your time, money, and energy reveals your true priorities—and how to bring them into alignment with your core values. Identifying Core Values: A practical exercise to uncover the values that drive you and how they can serve as your decision-making compass. Practical Changes for Big Impact: How small, intentional shifts in your schedule, spending habits, and energy allocation can lead to transformative results. Creating a Vision for 2025: An invitation to the Design Your Year experience, where we’ll craft a vision rooted in values, purpose, and fun. One client shared: "Lisa’s guidance has helped me reclaim so much personal time and energy. My schedule is clearer, and I’m finally focusing on my well-being while pursuing exciting new initiatives." See you on the pod next week! Be bright, Lisa ****** of my best-selling book: Find Your Clear Vision for free! Go to my Follow me on Connect with me on "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa /episode/index/show/findyourclearvision/id/34273045

Ex-Bossbabe COO Marissa Liesenfelt’s Guide for Entrepreneurs: From Corporate to Freedom, Episode 124 11/22/2024

Ex-Bossbabe COO Marissa Liesenfelt’s Guide for Entrepreneurs: From Corporate to Freedom, Episode 124 Meet my guest, former COO of the mega-brand Bossbabe and my past client, Marissa Liesenfelt. She shares her incredible journey from corporate success to finding her clear vision. Marissa spent years excelling in her field but ultimately felt unfulfilled, realizing that her “checked boxes” weren’t lighting her up. Through surrender, self-discovery, and a series of bold life choices, Marissa went from feeling stagnant in Chicago to building a fulfilling coaching business in Europe. She shares her journey of stepping away from structured corporate roles, facing the unknown, and discovering a life aligned with her true vision. Key Insights for Entrepreneurs: Finding and Trusting Your Clear Vision: How Marissa recognized that a successful career on paper wasn’t fulfilling her in real life and the steps she took to clarify her true purpose. Letting Go of Control: Why Marissa, a self-identified planner, learned to release control and trust her intuition, leading to more aligned opportunities and friendships. Identifying Time-Wasters in Business: The common pitfalls Marissa sees with founders, such as over-focusing on admin work, avoiding delegation, and failing to prioritize visibility. Scaling with Energetic Alignment: Why combining personal energy and self-belief with strategy creates real impact and how Marissa is using this in her own business to help female founders grow with ease. Be prepared for an honest, insightful conversation about life’s twists and turns—and what it truly takes to create success on your own terms. ****** of my best-selling book: Find Your Clear Vision for free! Go to my Follow me on Connect with me on "I feel like Lisa created this podcast for me!" If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- to find their clear vision and bring it into the world. Here's how. Go to the Scroll to the bottom Tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, follow the podcast. Be bright, Lisa /episode/index/show/findyourclearvision/id/33900212

2025 Vision: How to Set Goals Without the Burnout, Episode 123 11/12/2024

Craft a 2025 Vision That Feels Like You, Episode 122 11/07/2024

Your Bright Personal Brand

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