Say Cheese! How to Use Brand Photography to Build a Standout Personal Brand
Release Date: 04/10/2025
Why Smart Women Stay Stuck (and How to Get Unstuck in 27 Minutes), Episode 150
Your Bright Personal Brand
Want to know your leadership type? Take the quiz at Have you ever said, “I just need to figure it out first…” before making a bold move in your career or business? In this episode, transformational leadership coach and personal branding expert Lisa Guillot calls out the most common mindset block smart, capable women face and exactly how to move through it. She shares a real-life coaching moment that unlocked a client’s Clear Vision in just 27 minutes, and walks you through one of the most powerful tools from her upcoming book, Build Your Clear Vision. Whether you’re dreaming of your...
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The Missing 10%: A Founder’s Breakthrough on Energy, Action, and Email, Episode 149
Your Bright Personal Brand
Want to know your leadership type? Take the Quiz at ! In this week’s episode, Lisa coaches business strategist Diane Cunningham Ellis, an accomplished founder, retreat leader, and community builder, through the surprising mindset block that was holding her back. From powerful metaphors (hello, disco ball and designer handbags) to a deeply honest look at what it means to lead at your highest level, this conversation is a masterclass in the final 10%, the bold shift that turns your spark into a wildfire. 🎧 What you’ll walk away with:– The mindset shift that turns email marketing into...
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I Built My Dream Business, Then Burned Out. Here’s What I Did Next. Episode 148
Your Bright Personal Brand
Have you ever built a dream business… only to realize it’s draining the life out of you? If you’ve ever felt like you’re drowning in your own success, this episode is for you. Lisa guides you through the exact Future Self Visualization she used to help her client reconnect with her clarity, power, and purpose. This practice isn’t just a meditation, it’s a reawakening of the woman you’ve always been. 📍 You’ll want to save this one and come back to it with your journal. What You’ll Learn: How to know if you’ve outgrown the business you built The truth about hitting...
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Coaching a Founder Through a Social Media Identity Crisis (Yes, You Can Be Luxury & Real), Episode 147
Your Bright Personal Brand
Want to know your leadership energy? Take the Quiz at ! What do you share on social media when your business brand is luxury, but your real life is, well... a little messy? In this episode, Lisa coaches founder and luxury brand strategist Rachel Hale live, helping her navigate the question every visionary business owner faces: Can I be both high-end and human online? Rachel, the founder of The Hale Effect, shares her struggle with aligning her authentic self—messy buns, dog rescues and all—with her high-end brand. Together, she and Lisa work through the messaging tension between...
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Building a Portfolio Career with Purpose, Not Panic, Episode 146
Your Bright Personal Brand
Want to know your leadership type? Take the Quiz at ! Think it’s too late to reinvent your next chapter? Think again. In this episode, Lisa shares the real-life transformation of Baylor, a high-level PR executive who turned a layoff into the launchpad for a portfolio career, one that aligned with her voice, values, and vibrant energy. Lisa walks you through the 4 powerful questions that helped Baylor reclaim her voice, redefine her leadership identity, and create a business rooted in creativity, spirituality, and impact. If you’ve been spinning your wheels with too many ideas (and too...
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My 5-step method to build clarity and confidence, Episode 145
Your Bright Personal Brand
Take the Creative Leadership Quiz to discover your leadership energy! 👉 You don’t need another to-do list. You need a Clear Vision. If you're stuck in overthinking, spinning in “figure it out” mode, or feeling disconnected from your next bold move—this podcast for you. ✨ What you’ll learn: Why clarity begins with creativity, not productivity The difference between coaching, consulting, and mentorship (and why you are the leader of your life) The #1 trap high-achievers fall into and how to break it Why AI can give you a plan but never your purpose How to...
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New to Entrepreneurship? Here’s the Mindset No One Talks About, (with Anna Ludwinowski) Episode 144
Your Bright Personal Brand
Making the leap from corporate to entrepreneurship? This episode is your crash course in what no one tells you about building a business and brand that actually works for your life. Lisa sits down with strategic business coach Anna Ludwinowski to unpack the mindset traps high-achieving women bring from corporate into consulting and how to break free. 🎯 You’ll learn: Why your “busy badge” is holding your business back How to co-create your offers with your audience (hello, LinkedIn polls) What to do before you polish your brand visuals or sales page How to ditch...
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How to Answer “What Do You Do?” Without Sounding Boring (or Losing Yourself), Episode 143
Your Bright Personal Brand
Ever blanked out when someone asks, “So, what do you do?” You’re not alone. And it’s not because you don’t know—it’s because you haven’t claimed it with clarity. In this episode, I share my signature 3-part framework to help you start articulating your value with power and presence. Whether you're networking, pitching, or just trying to say what you do without spiraling, this episode walks you through how to: ✨ Speak to the real problem your audience is facing (hint: it’s not a job title) ✨ Highlight your unique value—your distinct blend of genius and lived experience...
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Build Your Leadership Brand Before the Promotion, (with Elizabeth Taylor) Episode 142
Your Bright Personal Brand
You don’t need a title to be a leader. You need a leadership brand that says, “I’m already one.” This week on Your Bright Personal Brand, I’m joined by Elizabeth Taylor, leadership and learning expert (and your new Corporate Bestie), to talk about what it really means to build your leadership brand—especially before the title comes. Whether you're a frontline manager, a team lead, or a behind-the-scenes superstar, if you're ready to be seen as a go-to voice and decision-maker inside your organization, this episode is for you. Together, we break down how to: ✨ Position yourself as...
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Feeling Invisible? Flip Your Brand Right-Side Up with This Simple Triangle, Episode 141
Your Bright Personal Brand
If your personal brand looks good but still feels…off? This episode is for you. Whether you’re spinning in brand strategy, posting nonstop, or wondering why no one’s engaging, it’s not you, it’s the way you’re building. ✨ Time to flip your brand right-side up. In today’s episode, we’re unpacking: ✅ The Clear Identity Triangle, and why starting at the top (with tactics) is keeping you stuck ✅ What happened when my client Jessie realized she was everywhere online… and still felt invisible ✅ How to move from “doing all the things” to deeply being who you are becoming...
info_outlineIf your personal brand photos look polished but don’t feel like you—this episode is for you.
Whether you're prepping for your first brand shoot or updating outdated headshots, I’m sharing how to bring your real energy to the camera so your audience sees the real you (and wants more of it).
What You’ll Learn:
✔️ The 3 things to consider before you book your next photoshoot
✔️ My favorite posing tip that makes you feel confident (not stiff)
✔️ How to use brand photos strategically across your website, social, and speaker assets
✔️ Why brand photography isn’t about “looking good”—it’s about feeling aligned
Links + Resources:
📸 Download the first 4 chapters of Find Your Clear Vision for free: bebrightlisa.com/thebook
📸 Follow me on Instagram: @bebrightlisa
📸 Let’s connect on LinkedIn: Lisa Guillot on LinkedIn
If this episode gave you ideas for your next brand shoot—or the confidence to finally book it—share it with a friend or leave a review on Apple Podcasts or Spotify. Your support helps this show grow!