EP | 660 - Why Your Business Feels Broken When You're Actually Winning
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Release Date: 07/28/2025
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
This one thing only makes sense when you truly understand it and have a plan for it for your business. That one thing is PROFIT. Early on when organic is working and it's just you or a couple of people, profit and reinvesting back into your business is probably far from your mind. If you want to scale, profit will be the only way you can do it effectively. I'm going to explain what profit buys you in your business from sales systems, measuring business metrics better, hiring talent, and more! Time Stamps: (2:26) Paying Yourself and Your Limiting Mindset (4:42) Don’t Know What...
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If you've been burned in the past by mentorships, I get it. What has allowed us to be the longest standing fitness business coaching mentorship in the space is our relentless dedication to innovation and providing our students with a complete solution and a program that actually works. Let me walk you through what IFCA entails, my thoughts when it comes to mentorship, and why you shouldn't give up! Time Stamps: (0:29) Why Mentorships Don’t Work (For Everyone) (1:41) My Promise To You (2:41) Business Mentorship Saturation (4:35) What Happens When You Join IFCA (6:37) Guaranteed...
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Thinking about starting your coaching company with your spouse or bringing them into the business? There are definitely some advantages and disadvantages and in today's episode, we want to share our personal experience along with what we've seen work after coaching over 4,500 coaches with some bringing in their spouse. Let us know if you enjoy our episodes together and we'll make sure to do more in the future! Time Stamps: (0:36) Good, Bad, and Ugly of Owning a Business With Your Spouse (2:14) The Tuesday Nap Story (7:41) Speed and Dividing Roles (10:59) The Pro’s (14:05) Cory and...
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Given the statistics and biofeedback we received, we had a zero percent chance of conceiving Jaxson but after one incredible night on mushrooms throwing a football back and forth to each other, we visualized being boy parents. Then it happened. If you haven't heard either birth story, we wanted to come together in today's episode and talk openly about our experience, why Jordan didn't want kids at first, what feelings came up during both journeys, and more! Time Stamps: (0:12) Our Fertility Journey (2:05) Jordan Didn’t Want Kids At First (10:00) How Babies Are Made (In Case You...
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This is an episode I wish I had a long time ago when I made the mistake of not learning to delegate sooner and thinking delegation was trying to find my perfect clone. They do not exist and for good reason. In this episode, I'm going to teach you the art of delegation and how to do it the smart way. We'll start off by auditing your time, finding low leverage high frequency tasks, and get you on track to delegating and outsourcing something small first to learn the skill. Time Stamps: (0:27) Why Delegation Isn’t As Hard As You Think (1:35) Please Subscribe and Share with A...
info_outlineThe Fitness Business Podcast with Erin Dimond and Jordan Dugger
We've been through many trials and tribulations when it comes to how we've felt about the business at times and if you are a coach that wants to change lives through your leadership, I have some reality checks you need to know about as you progress. This doesn't get easier as you grow but the 4 things I'm going to share with you today hopefully will help you feel less alone in the process and remind you that this is what hard looks like. Time Stamps: (0:30) It Doesn’t Get Easier (1:36) Please Hit That Subscribe (2:57) #1: Your Business Is A Muscle Under Load (3:55) #2:...
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I wanted to update you all about what's been going on in my life in terms of my postpartum experience and what I and we have done differently the second time around that has worked better for us than the first time with Jaxson. If you are a soon to be mom or thinking about it, I want to cover what it's really been like for me at least and I hope you gain some insight and inspiration from it! Time Stamps: (1:52) Everything I’m Gonna Cover (2:54) C-Section Recovery (8:32) Breastfeeding (16:19) 0 to 1 Kid vs 1 to 2 Kids (21:27) Postpartum Thoughts (27:58) What’s Been...
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Coming at you with another Content Makeover Series and this one while you might not be training WWE superstars can still definitely apply to you! We'll be breaking down the coach that got Stone Cold Steve Austin ready in his late 50's and if you coach an older population, these tips will help you stand out and get their attention. Time Stamps: (0:45) Stone Cold Steve Austin’s Coach (1:21) The Instagram Bio (3:00) Content Strategy (6:25) DM Me AI Offer ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5? Join the $5 Client-Getting...
info_outlineThe Fitness Business Podcast with Erin Dimond and Jordan Dugger
Not getting the conversions you want with your content and your Instagram account? This episode is for you! I'm going to breakdown one of our client's Instagram's inside of IFCA and explain the need for clarity, social proof, and why you need to speak directly to a specific type of individual. Time Stamps: (0:30) Instagram Audit For One of Our Clients (1:18) Breaking Down The Bio (3:07) Clarity With Your Bio (5:08) Pin Posts Strategy (7:55) Content Angles (10:07) DM Me “AI Offer” ---------- 🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5?...
info_outlineThe Fitness Business Podcast with Erin Dimond and Jordan Dugger
We recently got back from a vacation trip to our lakehouse in Georgia and made 129k without opening Slack or any work app. This didn't happen overnight as we've built an incredible team and systems but this is possible for you too. I want to breakdown the 5 key steps of how we help our IFCA clients do this systematically and if you DM me "Client Engine" on Instagram, I'll send you a full 4 minute video breakdown going more into detail with this stuff. Time Stamps: (1:39) Step 1: Build An Irresistible Offer That Produces Results (3:07) IFCA Client Example (3:30) Step 2: Build A...
info_outlineWe've been through many trials and tribulations when it comes to how we've felt about the business at times and if you are a coach that wants to change lives through your leadership, I have some reality checks you need to know about as you progress. This doesn't get easier as you grow but the 4 things I'm going to share with you today hopefully will help you feel less alone in the process and remind you that this is what hard looks like.
Time Stamps:
(0:30) It Doesn’t Get Easier
(1:36) Please Hit That Subscribe
(2:57) #1: Your Business Is A Muscle Under Load
(3:55) #2: Growth Reveals The Next Constraint
(4:30) #3: Who Do We Need To Become?
(5:19) #4: Action For Readiness
(6:35) Quick Recap
(7:18) Check Out IFCA
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🔥 Want us to help you get your first or next 5 clients in 5 days — for just $5?
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