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Ep149- Health, Wealth + Coconuts - Alex of Genius

The Food Startups Podcast

Release Date: 06/22/2017

Ep 176: Mental Health Roundtable with Jeremy Smith, Mark Samuel & Hugh Thomas show art Ep 176: Mental Health Roundtable with Jeremy Smith, Mark Samuel & Hugh Thomas

The Food Startups Podcast

A discussion on mental health with our guests:

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Ep 175: Position Your Business and Investor Relationship For Success show art Ep 175: Position Your Business and Investor Relationship For Success

The Food Startups Podcast

Tom Spier is the Founder and Managing Partner of Boulder Food Group(BFG), a venture capital firm that seeks partnerships with early stage food and beverage consumer product companies. Tom previously co-founded EVOL Foods and was the COO of Bear Naked Granola. Under Tom’s management, both businesses were successfully sold to public companies. In this episode Tom talks about what BFG values in emerging partners and some of the ins and outs of how they operate.

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Ep 175: Position Your Business and Investor Relationship For Success show art Ep 175: Position Your Business and Investor Relationship For Success

The Food Startups Podcast

Tom Spier is the Founder and Managing Partner of Boulder Food Group(BFG), a venture capital firm that seeks partnerships with early stage food and beverage consumer product companies. Tom previously co-founded EVOL Foods and was the COO of Bear Naked Granola. Under Tom’s management, both businesses were successfully sold to public companies. In this episode Tom talks about what BFG values in emerging partners and some of the ins and outs of how they operate.

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Ep 174 - Going from 0-1300 stores in Eight Months show art Ep 174 - Going from 0-1300 stores in Eight Months

The Food Startups Podcast

Jessica Levison is the Founder and CEO of Pekaboo Ice Cream. In her search to get veggies into her three toddlers, this lawyer turned Ice Cream Confectionist started infusing vegetables in ice cream and ended up starting a successful ice cream brand called Peekaboo Ice Cream. In this episode, Jessica talks about how she managed to get the funding and exposure that brought Peekaboo Ice Cream to 1300 stores in just 8 months.

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Ep 173 - How Collaboration Can Catapult a Brand's Success show art Ep 173 - How Collaboration Can Catapult a Brand's Success

The Food Startups Podcast

This episode brings a co-hosted interview by yours truly, Hema Reddy, and Jeremy Smith. Guests on the show are Francisco Pavan, the Co-Founder of Kumana, a company that makes Avocado Sauces inspired by Venezuelan cuisine, and Eric Reid, from Marketbrand, a strategic branding & design firm.

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Ep 172 - Turning a Home Remedy to a Successful Beverage Brand show art Ep 172 - Turning a Home Remedy to a Successful Beverage Brand

The Food Startups Podcast

Kenneth Park is the founder and CEO of Detoxwater, an Aloe Vera water brand that started as a home remedy that his mom used for digestive problems and other illnesses. Detoxwater is now famously known to be an aloe drink offering the best of both worlds: great taste with health benefits.

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Ep 171 - Importance of Shelf Strategy, Perseverance and Vision - Matt Cohen of KidFresh show art Ep 171 - Importance of Shelf Strategy, Perseverance and Vision - Matt Cohen of KidFresh

The Food Startups Podcast

Mark Cohen is the founder and CEO of Kidfresh, a food brand that provides a line of better-for-you kids meals made with the same quality ingredients enjoyed by parents but for children.

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Ep 171 - Importance of Shelf Strategy, Perseverance and Vision - Matt Cohen of KidFresh show art Ep 171 - Importance of Shelf Strategy, Perseverance and Vision - Matt Cohen of KidFresh

The Food Startups Podcast

Mark Cohen is the founder and CEO of Kidfresh, a food brand that provides a line of better-for-you kids meals made with the same quality ingredients enjoyed by parents but for children.

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Ep 170 - How to Make Your Product an Amazon Best Seller and More, with Katie Jesionowski show art Ep 170 - How to Make Your Product an Amazon Best Seller and More, with Katie Jesionowski

The Food Startups Podcast

Katie Katie Jesionowski is Co-Founder of MySuperFoods, a company that makes superfoods for kids. With three product lines distributed nationally via natural food channels, traditional grocery, food service, schools and export as well as online, they are a snack brand on the rise.

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Ep 169 - The technique of self distribution and building strong relationships with buyers - Sadie from Bread Srsly show art Ep 169 - The technique of self distribution and building strong relationships with buyers - Sadie from Bread Srsly

The Food Startups Podcast

Sadie Scheffer is the founder and CEO of Bread Srsly, a wholesale sourdough bread company that wants to reunite gluten-free eaters with their beloved sourdough bread.

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Most Americans are sick. Alex Bayer saw it first hand, dealing insurance policies for AFLAC in southern California.

Born and raised in Palos Verdes, he has followed an extremely healthy and active lifestyle from an early age. In his 20’s, he became ‘too busy’ and was always on the go, never having time to cook a meal or prepare food, and smoothies became a way of life for him.

When the coconut craze hit, he discovered that coconuts were a great source of nutrients and benefits, and he always wondered why the full coconut meat was never included in coconut drinks. He started cold blending coconut water and coconut meat in his vitamix blender, eventually giving birth to the Genius Juice formula with coconut milk.

Alex has persevered through a lot. Now, in over 400 stores, he is ready to take it to the next level:

  • Finding simplicity
  • The shocking things Alex witnessed at AFLAC
  • A lot of times we are “experts” without even knowing it.
  • Why did coconut milk receive very little attention in the U.S. coconut craze?
  • Subtle changes and market impact
  • Sourcing coconuts 101
  • Why will Genius continue to succeed once others copy it?