Ep155- How to Last in the Natural Foods Space - Joshua of Living Intentions
Release Date: 08/03/2017
The Food Startups Podcast
A discussion on mental health with our guests:
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Tom Spier is the Founder and Managing Partner of Boulder Food Group(BFG), a venture capital firm that seeks partnerships with early stage food and beverage consumer product companies. Tom previously co-founded EVOL Foods and was the COO of Bear Naked Granola. Under Tom’s management, both businesses were successfully sold to public companies. In this episode Tom talks about what BFG values in emerging partners and some of the ins and outs of how they operate.
info_outlineThe Food Startups Podcast
Tom Spier is the Founder and Managing Partner of Boulder Food Group(BFG), a venture capital firm that seeks partnerships with early stage food and beverage consumer product companies. Tom previously co-founded EVOL Foods and was the COO of Bear Naked Granola. Under Tom’s management, both businesses were successfully sold to public companies. In this episode Tom talks about what BFG values in emerging partners and some of the ins and outs of how they operate.
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Jessica Levison is the Founder and CEO of Pekaboo Ice Cream. In her search to get veggies into her three toddlers, this lawyer turned Ice Cream Confectionist started infusing vegetables in ice cream and ended up starting a successful ice cream brand called Peekaboo Ice Cream. In this episode, Jessica talks about how she managed to get the funding and exposure that brought Peekaboo Ice Cream to 1300 stores in just 8 months.
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This episode brings a co-hosted interview by yours truly, Hema Reddy, and Jeremy Smith. Guests on the show are Francisco Pavan, the Co-Founder of Kumana, a company that makes Avocado Sauces inspired by Venezuelan cuisine, and Eric Reid, from Marketbrand, a strategic branding & design firm.
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Kenneth Park is the founder and CEO of Detoxwater, an Aloe Vera water brand that started as a home remedy that his mom used for digestive problems and other illnesses. Detoxwater is now famously known to be an aloe drink offering the best of both worlds: great taste with health benefits.
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Mark Cohen is the founder and CEO of Kidfresh, a food brand that provides a line of better-for-you kids meals made with the same quality ingredients enjoyed by parents but for children.
info_outlineThe Food Startups Podcast
Mark Cohen is the founder and CEO of Kidfresh, a food brand that provides a line of better-for-you kids meals made with the same quality ingredients enjoyed by parents but for children.
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Katie Katie Jesionowski is Co-Founder of MySuperFoods, a company that makes superfoods for kids. With three product lines distributed nationally via natural food channels, traditional grocery, food service, schools and export as well as online, they are a snack brand on the rise.
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Sadie Scheffer is the founder and CEO of Bread Srsly, a wholesale sourdough bread company that wants to reunite gluten-free eaters with their beloved sourdough bread.
info_outline"I had a lot of experiences where I truly manifested my reality. And those experiences continue."
Joshua Mchugh has been at this for 13 years. Not many startups make it to the decade mark. How did he do it?
Starting out, he would spend endless hours reading recipe books with the intention of understanding how he could take standard comfort foods and turn them into nutritional powerhouses.
Living Intentions has formulated multiple lines of products, from gourmet sprouted nut and seed blends to superfood cereals, sprouted superfood seasonings, sprouted trail mix, superfood smoothie blends, and more.
- We talk about the philosophy of slow growth and activated foods:
- How Joshua started the company
- The path to going from small, local distribution to nationwide
- Managing a high # of sku's
- Live and breathe what you are doing
- Creating your reality
- Sprouted vs Activated vs Raw
- Separating the craft from the business