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S1Ep254 Franchise Growth and Leadership that Builds Stronger Brands with Todd Treml

FORDIFY LIVE: The Business Growth Show with Ford Saeks

Release Date: 10/30/2025

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Franchise growth and leadership are at their best when they blend business performance with human connection. Growth on paper can look impressive, but the true measure of a brand’s success lies in how it serves its people — both the customers who trust it and the teams who carry its mission forward. Great leaders understand that sustainable expansion is built not only on systems and strategy but also on empathy, purpose, and shared values.

For leaders who have scaled hundreds of franchise locations, the challenge is never just about numbers. It is about creating frameworks that deliver consistent results while still leaving room for individual ownership, community connection, and personal pride in the work. Balancing structure and soul is the hallmark of effective franchise growth and leadership, and it is a balance Todd Treml knows well.

As CEO of Touching Hearts at Home, Todd brings a lifetime of franchise leadership experience to one of the most meaningful industries in business today: senior care. His path spans from helping grow household names like Play It Again Sports and Plato’s Closet to guiding mission-driven brands like Snap Fitness, Pedal Pub, and now Touching Hearts. Each of these ventures offered different challenges and lessons, but they all shared a common thread — the importance of people-centered leadership. Across every chapter, Todd has focused on empowering franchise owners, supporting local success, and strengthening the connection between brand values and community impact.

Todd’s leadership style is grounded in clarity, accountability, and compassion. Having worked across industries ranging from retail and wellness to experiential services and now healthcare, he understands that the best franchises are built on trust and transparency. Under his guidance, Touching Hearts at Home continues to expand nationwide while holding firmly to its purpose: helping people stay independent, safe, and connected through compassionate in-home care. This combination of operational discipline and heartfelt service exemplifies what modern franchise growth and leadership should look like — results-driven yet people-focused.

Ford Saeks, who recently spoke at the Touching Hearts annual convention, has long emphasized the same philosophy. In his view, true leadership happens when strategy and culture align. Systems, processes, and marketing drive scalability, but purpose is what gives growth staying power. When organizations prioritize relationships between franchisors and franchisees, leaders and teams, and brands and customers, they create loyalty that cannot be replicated.

Franchise growth does not happen by accident. It is built on trust, consistent communication, and a clear vision for the future. Todd’s approach centers on supporting franchise owners not just as operators but as entrepreneurs. By providing tools, training, and mentorship, Touching Hearts empowers its network to deliver exceptional service while maintaining profitability. That balance of purpose and performance is what distinguishes the brand in a competitive market.

The senior care industry is growing rapidly as populations age, but success requires more than meeting demand. It takes leadership that understands both the operational complexity and the emotional impact of the work. Todd’s decades in franchising have shown that when leaders focus on the “why” behind the business, they inspire teams to deliver at the highest level.

For business owners and executives alike, the lesson is clear: franchise growth and leadership are inseparable from culture. A company that leads with authenticity, invests in people, and embraces innovation builds more than a brand. It builds a legacy.

Touching Hearts at Home continues to prove that profitability and purpose can go hand in hand. Under Todd’s guidance, the company is not just expanding; it is setting a new standard for what it means to grow with compassion and lead with integrity.

Watch the full episode on YouTube.

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About Todd Treml

Todd Treml is the CEO of Touching Hearts at Home, a leading national in-home care franchise dedicated to providing compassionate, professional support for seniors and adults with disabilities. With decades of experience in franchise leadership, Todd has guided major brands including Play It Again Sports, Plato’s Closet, Snap Fitness, and Pedal Pub. His commitment to empowering franchise owners and leading with purpose continues to drive the growth and impact of Touching Hearts at Home. Learn more at TouchingHearts.com.

About Ford Saeks

Ford Saeks is a Business Growth Accelerator who has helped generate more than a billion dollars in sales worldwide, working with companies from start-ups to Fortune 500s. As President and CEO of Prime Concepts Group, Inc., he specializes in helping businesses attract loyal customers, expand brand awareness, and ignite innovation. Ford has founded more than ten companies, authored five books, and holds three U.S. patents. He is also recognized for his work in AI and marketing strategy, helping organizations use modern tools to drive engagement and results. Learn more at ProfitRichResults.com and watch his show at Fordify.tv.